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• ESPN said it would add two late-night shows to its programming line-up beginning Jan. 28, 2019: Now or Never (ESPN2) hosted by Steve Covino, Rich Davis, and Janelle Marie Rodriguez; and Ahora o Nunca (ESPN Deportes),hosted by ESPN Deportes’ Mauricio Pedroza, Herculez Gomez and Janelle Marie Rodriguez. The shows “will be dedicated to covering the intersection of sports and pop culture for young, multicultural sports fans.”

• Sports apparel firm Fanatics, which has alliances with most of the major pro sports leagues, has signed its first college deal, with the University of Oregon, to become a licensee, manufacturer and retailer for the University’s apparel, headwear and numerous other product categories. The deal, which begins Jan. 1, 2020, was put at $25 million for ten years by industry analysts. Nike and Columbia Sportswear will remain as prominent University of Oregon partners.

• The 2019 Bridgestone NHL Winter Classic between the  Boston Bruins and host Chicago Blackhawks is scheduled for Jan. 1 outdoors in Notre Dame Stadium. Before that happens, Road To The NHL Winter Classic docu-series returns to go behind the scenes with both teams, with the three-week, limited series premiering in the U.S. Dec. 19 on NBCSN (11:30 PM ET).  The series is produced by Ross Greenburg Productions in association with NHL Original Productions.

• Seeking to continue expanding its presence in China, the NFL has signed a digital partnership with Youku, the video entertainment platform for Alibaba Group, intended to “bring high-quality football programming to Chinese fans.” Weekly programming on Youku's sports channel will feature game highlights and behind-the-scenes stories from NFL games, including the Super Bowl, NFL Kickoff, Thanksgiving, NFL Draft and NFL International series.

POLL POSITION

Rock & Roll Hall of Fame Class of 2019

• The Cure
• Def Leppard
• Janet Jackson
• Stevie Nicks
• Radiohead
• Roxy Music
• The Zombies

KEEPING SCORE

BABE RUTH MEMORABILIA AUCTION

A live auction is scheduled to take place in Yankee Stadium on June 15, 2019 under the auspices of Hunt Auctions, to include 100s of items from the Babe Ruth family that have been in their possession since he passed away in 1948, most of which have not been seen in public. A portion of the proceeds will go to charity.

Among the items: 
• Babe Ruth Professional Model cleats
• Babe Ruth 60th Home Run Autographed display piece
• Babe Ruth 1934 Tour of Japan Champion Batsman presentational trophy
• Lou Gehrig signed and inscribed photograph to Babe Ruth
• Babe Ruth's 1930-31 New York Yankees "Better year than President" player contract
• Babe Ruth 1935 Boston Braves autographed contract agreement
• Babe Ruth personal check ledger with related signed documents
• Babe Ruth single signed baseballs and autographed photographs
• Babe Ruth 1934 Tour of Japan presentational pass
• Babe Ruth personal photographic albums including autographed exemplars
• Babe Ruth 12 Point Deer Trophy Mount with photographic provenance

Other items not from the Ruth family include:
• Babe Ruth Professional Model Bat with Home Run Notches c.1926-29
• Babe Ruth "Bustin Babes" barnstorming equipment travel case c.1920s (Waite Hoyt provenance)
• Highly significant 1923 New York Yankees World Championship presentational Spalding trophy
• 1923 New York Yankees World Champions team autographed ledger sheet

BUY SELL

Weekend Box Office Nov. Dec. 14-16
1. Spider-Man: Into The Spider-Verse $35.4M
2. the Mule $17.2M
3. The Grinch $11.6M
4. Ralph Breaks the Internet $9.6M
5. Mortal Engines $7.5M
6. Creed II $5.4M
7. Bohemian rhapsody $4.1M
8. Instant Fanily $3.7M
9. Fantiatic Beasts $3.7M
10. Green Book $2.8M

SOURCE: COMSCORE.com

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Thursday
Mar012018

NFL Expanding Opportunities For Marketers, Fans At Scouting Combine, Draft

By Barry Janoff

(Originally Published in MediaPost)

March 1, 2018: With the dust from Super Bowl LII just about settled — not soon enough for the New England Patriots, too soon for the champion Philadelphia Eagles — the NFL is activating behind its first two big events leading to the 2018 season: the Scouting Combine in Indianapolis (Feb. 25 -March 2) and the NFL Draft in Dallas (April 26-28).

The NFL Combine is where most incoming rookies go though a series of physical and mental exercises, enabling NFL executives, coaches and scouts to better plan for the Draft. It is among the most anticipated days of the year by fans, but they are not allowed into Lucas Oil Stadium to watch.

To accomadate them, the NFL last year tested the NFL Combine Experience and this year is ramping it up even further in the Indiana Convention Center (March 1-4.)

According to the league, people attending the Combine Experience “will have the opportunity to watch (on-screen) skills and drills from inside (Lucas Oil Stadium).”

People will also receive in-ear radios with access to the NFL Network broadcast of the Combine “as well as exclusive insight from NFL legends and Combine staff.”

On-site in the Convention Center, the NFL will have a workout area where players will do bench-presses and will also set up stations for people to try many of the workouts that players are undergoing in Lucas Oil Stadium.

People can also watch media interviews with NFL prospects, collect player autographs presented by Panini, take photos with the Indianapolis Colts cheerleaders, have a VR experience of bring on the sideline of NFL games, see such NFL memorabilia as the Vince Lombardi Trophy and a complete collection of Super Bowl rings and purchase gear in the NFL Shop.

At the Combine itself, NFL Network’s Rich Eisen will participate in “Run Rich Run,” which he as done since 2004, partnering with NFL Play 60 to support St. Jude Children’s Research Hospital. Eisen runs a 40-yard dash wearing a suit, tie and Under Armour cleats.

NFL Network will donate $25,000 to the cause, while AT&T Audience Network, Courtyard by Marriott and Under Armour have also pledged $25,000 each to help support play therapy at St. Jude Children's Research Hospital.

People must register for a free Fan Mobile Pass ticket (NFL.com/CombineFMP) for NFL Combine Experience.

This year’s NFL Draft will be held in a NFL stadium for the first time, AT&T Stadium, home for the Dallas Cowboys.

A record 250,000 fans attended the 2017 NFL Draft in Philadelphia, as well as 1,800-plus accredited media.

According to the NFL, the multi-day 2017 Draft “generated more than $94 million in economic impact for the city, surpassing initial projections and supporting an estimated 30,000 local jobs.”

AT&T Stadium holds more than 100,000, so the league is expecting a new Draft attendance record, and is activating with a mass audience in mind.

The 2018 NFL Draft will encompass the Stadium’s outdoor plazas, including the free NFL Draft Experience presented by Dannon Oikos Triple Zero. Other NFL marketing partners also will activate during the event.

The NFL said this would be “the largest free festival ever created by the league, spanning the size of 26 football fields and featuring immersive experiences, virtual reality, player appearances and more.

Although the NFL Draft is free, advance tickets are required. The league has launched a ticket lottery to register for an opportunity to win free tickets for themselves and a guest to access seating inside of AT&T Stadium. (NFL.com/FanMobilePass).

NFL Bringing 2018 Draft To Dallas, AT&T Stadium

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