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Bahamas Red Cross donation site. #HelpUsHelp

• After two exclusive games on NFL Network, Fox Sports’ 2019 Thursday Night Football presented by Bud Light Platinum schedule begins Sept. 26 with the Philadelphia Eagles at the Green Bay Packers. Fox Sports said it would deliver Thursday Night Football in 4K Ultra High Definition for the NFL’s 100th season, making Thursday night match-ups available through the Fox Sports and Fox Now apps, via Apple TV 4K and select Roku devices. Full story here.

• Tony Wyllie has been named regional president and managing director for Special Olympics North America. Wyllie most recently was svp-communications for the NFL’s Washington Redskins since 2010. His three-decade career also includes PR/communications with the St. Louis (now Los Angeles) Rams, Tennessee Titans and Houston Texans.

According to Wyllie, “I will use my leadership skills and experience to continue to deliver high-quality competitive sports experiences, attract more resources, and build awareness of Special Olympics. I am excited to work for the six million Special Olympics athletes and Unified Partners in the movement for inclusion."

• The Los Angeles Clippers have signed a deal with Los Angeles-based tech firm Honey, which includes naming rights to team's renovated Honey Training Center: Home of the L.A. Clippers and its logo on team practice jerseys. According to Honey, "Ten million-plus members worldwide use Honey's suite of free tools daily to save time and money when shopping online.”

• SoFi Stadium, which will be the new $6 billion home venue for the NFL’s Los Angeles Rams and Chargers beginning in 2020, will open July 25-26 with two Taylor Swift concerts.

• The Paley Center for Media, NY, will honor the 100th season of the NFL with a new exhibit: "A Century of Football: Celebrating the NFL’s 100th Season," free and open to the public (Sept. 14-Oct. 27), which includes the first public screening of the only known complete broadcast of Super Bowl I (then known as the AFL-NFL World Championship Game) in January 1967 between the Green Bay Packers and the Kansas City Chiefs

• Pete Frates and Pat Quinn, co-founders of ALS Ice Bucket Challenge, have launched with The ALS Assn. the 5th anniversary of “Challenge Me” with a “new call to action to reignite the passion and generosity of the millions of people who dumped ice water on their heads in the summer of 2014.”

POLL POSITION

 Pro Football Hall of Fame First-Time Candidates Class of 2020
• DE John Abraham
• LB Lance Briggs
• WR/Special Teams Josh Cribbs
• RB Maurice Jones-Drew
• S Troy Polamalu
• DE Justin Smith
• WR Reggie Wayne
• LB Patrick Willis

The full list includes 122 players eligible to be selected to next year's class. Full story here.

KEEPING SCORE

Top Brands in 2019 Brand Keys “Consumer Loyalty Index”
• Airline: JetBlue
• Athletic Footwear:Nike
* Automotive: Hyundai
• Banks: Chase
• Beer: Corona Extra (regular), Miller Lite (Lite)
• Bottled Water: Dasani
• Casual Dining: Panera
• Coffee (OOH): Dunkin’
• Energy Drinks: Red Bull
• Headphones: Bose
• Ice Cream: Ben & Jerry’s
• Major League Sports: MLB
• Online Music: Slacker
* Online Retailer: Amazon
• Online Travel Booking: Booking.com
• Pizza: Domino’s
• QSR: Chick-fil-A
• Retail Sporting Goods: Dick’s
• Social Networking Sites: Instagram
• Soft Drinks: Coca-Cola (regular), Diet Coke
• Tequila: Jose Cuervo
• Ticketing Services: StubHub
• Vodka: Zubrowka
• Whiskey: Jack Daniel’s

FULL LIST HERE

BUY SELL

Weekend Box Office Sept. 20-22
1. Downton Abbey $31M
2. Ad Astra $19.1M
3. Rambo: Last Blood $19M
4. It 2 $17.2
5. Hustlers $17M
6. Lion King $2.6M
7. Good Boys $2.5M
8. Angel Has Fallen $2.4M
9. Overcomer $1.5M
10. Hobbs & Shaw $1.5M
Source: Box Office Mojo

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

ESPN SportsCenter: Hold See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Tuesday
May032011

Nascar Marketing, Media, Communications Takes A New Track To Stay On Course

By Barry Janoff, Executive Editor

May 3, 2011: An old saying, generally attributed to "Anonymous," advises: "If it ain't broke, don't fix it."

Nascar isn't exact broken, but in an effort to rejuvenate its presence among fans, consumers and marketing and media partners, Nascar has decided to retool its marketing, media and communications departments.

According to Nascar CEO and chairman Brian France, this is all part of a major push to driving "the sport forward in areas that serve the needs of our partners and stakeholders."

Among its bevy of moves, Nascar has formed the Nascar Innovation Group, which is charged with driving innovation and integration of new technologies, and which now falls under the leadership of Paul Brooks, who retains his role as president of Nascar Media Group; and has consolidated its intellectual property group, now under the leadership of recently promoted chief sales officer Jim O’Connell, which will oversee all assets carrying the Nascar trademark, such as partnership marketing, auto aftermarket, licensing, and all new business efforts, including official partnerships with Nascar.

Nascar has hired media veteran Steve Herbst as vp-broadcasting and global media strategy for the Nascar Media Group; and has hired Jon Schwartz from Bank of America as director of business communications Nascar’s Integrated Marketing Communications department. Schwartz' experience in sports sponsorship marketing communications also includes MasterCard and US Tobacco.

In addition, Marc Jenkins has been named vp-Digital Media, which has been realigned under marketing and to report directly to Nascar CMO Steve Phelps.

“We are committed to driving the sport forward by strengthening each aspect of the fan experience and to driving the sport forward in areas that serve the needs of our partners and stakeholders." — Nascar chairman and CEO Brian France

And Norris Scott, who oversees Nascar’s official partner marketing efforts, has been promoted to vp-partnership marketing. Scott, Blake Davidson (Licensing) and Todd Armstrong (Auto Aftermarket) all report to Jim O’Connell.

Nascar also promoted three other key executives, who also will become officers in the company:

• Jill Gregory, managing director of industry marketing, has been named vp-industry service.

• George Silbermann, managing director of racing operations, has been has been namedvp- regional and touring series. Both he and Gregory will continue to report to Steve O’Donnell, Nascar svp-racing operations.

• Marcus Jadotte, Nascar's managing director of public affairs, has been promoted to vp-public affairs and multicultural development, where he will now report to Nascar svp and General Counsel Gary Crotty on public affairs initiatives and O’Donnell on multicultural programs.

Among the changes was the departure of Andrew Giangola, who has been Nascar's director of business communications since 2003, who now is vp-strategic communications for IMG College.

“We are committed to driving the sport forward by strengthening each aspect of the fan experience and to driving the sport forward in areas that serve the needs of our partners and stakeholders," Nascar chairman and CEO Brian France said in a statement. "We’re confident the changes we have made to our internal structure and the incredible talent we’ve added in these key strategic areas will best position Nascar to drive industry growth now and in the future.”

Steve Herbst, who most recently was evp and general manager of CBS College Sports Network (now known as CBS Sports Network), will be responsible for all aspects of the Nascar's broadcast division, including management of the day-to-day relationship with broadcast partners Fox, Speed, ESPN/ABC and Turner. A vital role will be to supervise all future media rights negotiations, which currently expire after the 2014 season. Herbst, who begin his Nascar tenure this week, previously spent 19 years with the NBA in a variety of broadcast-related positions, including svp-broadcast and GM of NBA TV.

"Steve Herbst is an accomplished veteran that brings years of media and network experience to Nascar," Paul Brooks said in a statement. "From programming and production to strategic planning and rights negotiations, Steve has done it all as it relates to the world of television. We're thrilled to have him join the team and are excited about our broadcast future under his leadership and guidance."

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