Top
NEWS REAL
• Jon Hayes, the Cincinnati Bengals TE coach for the last 16 seasons and a NFL TE for the Kansas City Chiefs and Pittsburgh Steelers, has been named head coach and GM XFL St. Louis. Hayes joins Kevin Gilbride (New York), Pep Hamilton (Washington, D.C.), Bob Stoops (Dallas), Marc Trestman (Tampa Bay) and Jim Zorn (Seattle) as XFL head coaches. Los Angeles and Houston head coaches are still to be named.

• MLS and U.S. Soccer have signed a three-year deal with Headspace, which develops meditation and mindfulness apps. Headspace is also creating a personalized training program for each individual athlete on the U.S. Women’s National Team prior to their defense of the FIFA Women’s World Cup this summer in France.

• adidas has unveiled the ”Loop Creation Process,” to produce fully recyclable performance footwear working with Parley for the Oceans using products made from up-cycled marine plastic waste.

FutureCraft Loop is a 100% recyclable performance running shoe which “can be returned to adidas, broken down and reused to create new performance running shoes.” adidas said the first-gen release is a part of adidas' “widest-ever global beta program, ahead of the wider commercial release targeted for Spring-Summer 2021.”

• Per the NFL: “As of earlier this week NFL Network and NFL RedZone are no longer available to AT&T U-Verse subscribers or DTV Now subscribers. While the NFL remains committed to negotiating renewed agreements on fair and equitable terms, AT&T has not been willing to actively engage." 

• Grey Goose vodka has unveiled a global brand platform, “Live Victoriously,” described as “an answer to consumers' demand for more authentic and relatable luxury brands..." TV is led by a 60-second spot that implores people to “Live like  ... you're the special occasion ... every day is your birthday ... your phone doesn't exist ... the world is your stage . . . you crashed your own wedding . . . like you’re worth it.” Spots will air thru June across cable, network primetime and sports programming.

• A significant collection of Jackie Robinson memorabilia is part of the Goldin Auctions 2019 Spring Auction, now through May 11 celebrating the 100th anniversary of the birth of Jackie Robinson, with a portion of the proceeds benefiting the Jackie Robinson Foundation. Full story here.
POLL POSITION

The Naismith Memorial Basketball Hall of Fame Class of 2019

(To be enshrined on Sept. 6 in Springfield, Mass.)

• Al Attles
• Carl Braun
• Charles “Chuck” Cooper
• Vlade Divac
• Bill Fitch
• Bobby Jones
• Sidney Moncrief
• Jack Sikma
• Teresa Weatherspoon
• Paul Westphal
• Tennessee A&I Teams of 1957-1959
• Wayland Baptist Flying Queens of 1948-1982

KEEPING SCORE

Top Ten Most Valuable MLB Franchises
1. New York Yankees $4.6B
2. Los Dodgers $3.3B
3. Boston Red Sox $3.2B
4. Chicago Cubs $3.1B
5. San Francisco Giants $3B
6. New York Mets $2.3B
7. St. Louis Cardinals $2.1B
8. Los Angeles Angels $1.9B
9. Philadelphia Phillies $1.85B
10. Houston Astros $1.77B

Source: FORBES

BUY SELL

Weekend Box Office April 12-14
1. Shazam! $25.1M
2, Little $15.5M
3. Hellboy $12M
4. Pet Seminary $10M
5. Dumbo $9.2M
6. Captain Marvel $8.6M
7. Us $6.9M
8. After $6.2M
9. Missing Link $5.8M
10. The Best of Enemies $2M
Source: Box Office Mojo

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

Notre Dame Cathedral '16 See More Ads Below

 

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Monday
Sep182017

NBA Tip-Off Campaign Shows ‘I’m Why’ Players, Fans Are Pumped Up For 2017-18

By Barry Janoff

September 18, 2017: With NBA 2017-18 just about a month away, the league has started to market the season in earnest, unveiling three spots with the tag "I’m Why," under its ongoing umbrella campaign, "This Is Why We Play."

One spot, "Tipping Off," is a generic ode that anxiously looks forward to the upcoming season.

A second, "Mexico 2017," focuses on two games scheduled to be played in Mexico City in December. It also celebrates 25 years of NBA games played in Mexico

A third, "Golden State’s Homecourt Advantage," is what the NBA called the first of 30 "unique team spots,"focusing on the people, traditions and efforts that make each team special.

Spots will break on ABC on Sept. 24 during Game 1 of the WNBA Finals between the Los Angeles Sparks and Minnesota Lynx. They will then go in to regular rotation on NBA media partners and assets including ESPN, TNT, NBA TV, NBA.com and NBA apps.

The NBA has plenty of storylines to tell this season, including Kyrie Irving’s trade from the Cleveland Cavaliers to the Boston Celtics, Chris Paul moving from the Los Angeles Clippers to join James Harden on the Houston Rockets and the start of Nike’s eight-year $1 billion contract to replace adidas as the official on-court uniform provider, which coincides with the arrival of jersey-patch ad deals, of which 14 teams to date have signed alliances.

"Tipping Off 2017" highlights the reasons fans look forward to NBA Tip-Off. "There’s a reason why NBA Tip-Off can’t come soon enough," offers a voiceover, interspersed with shots of Russell Westbrook, LeBron James, John Wall and others in action and interacting with fans.

"Why NBA history is always being re-written. Why this game is about more than basketball. Why the fall is going to be hotter than the summer. And why any city can become the center of the universe."

The NBA returns to Mexico City with two regular season games for the 2017-18 season: Brooklyn Nets versus Oklahoma City Thunder (Dec. 7) and the Nets vs. the Miami Heat (Dec. 9).

From the point of view of fans in Mexico, "Mexico City Games 2017" text offers in Spanish, “Hay una razón por que no podemos esperar a que regreses la NBA.” (“There's a reason we can't wait for the NBA to return.”)

“Cada ano nos deja con los ojos cuadrados y la boca abierta.” (“Each year leaves us with eyes (amazed) and mouths open.”)

“Porque podemos escribir juntos un nuevo capitulo de esta gran historia.” (“Because together we can write a new chapter of this great story.”)

“Este invierno no se sentirá frío en la ciudad de Mexico.” ("This winter you will not feel cold in Mexico City.”)

“Asi empieza la celebración de los próximos 25 anos para nuevas generaciones.” ("This is the beginning of the celebration of the next 25 years for new generations.”)

“Nuestra ciudad volver a ser el centro del universo.” (“Our city will be the center of the universe again.”)

"Golden State’s Homecourt Advantage" pays homage to the NBA champion Warriors. It follows Megan Cooper (pictured above), a young woman on the Warriors staff, whose main responsibility on game nights is to place T-shirts with inspirational slogans on each of Oracle Arena’s 19,596 seats.

"I’m not calling plays on the bench and we’re not running the team," she says. "But we get the fans ready. And the fans get the players ready. When I see people wearing the same shirts on game night, I think, I did that."

The NBA regular season begins Oct. 17 on TNT. 

Back to Home Page