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NEWS REAL

• NBC’s Sunday Night Football on Nov. 10 became the decade’s (2010-19) only primetime series to average 20 million-plus viewers for 100 different broadcasts. American Ido is second with 69. The Minnesota Vikings’ 28-24 victory over the Dallas Cowboys averaged a Total Audience Delivery of 23.5 million viewers across NBC TV, NBC Sports Digital and NFL Digital platforms.

• CBS Sports said its coverage of the SEC on CBS with No. 2 ranked LSU beating No. 3 ranked Alabama, 46-41, on Nov. 9  “delivered a massive audience, had an average of 16.636 million viewers and scoring a fast national household rating/share of a 9.7/24 . . . the  highest-rated regular-season college football game (excluding Conference Championships) on any network in eight years.

• When the Seattle Sounders defeated Toronto FC, 3-1, to win the MLS title Sunday, 69,274 were in attendance in CenturyLink Field, a record for the franchise.

• Calling it the company’s biggest brand launch in more than a decade, Coca-Cola North America has unveiled Aha sparkling water, eyeing a March 2020 drop at retail. “As the largest and fastest-growing part of the water business, mainstream flavored sparkling water is a segment we know we must double-down on,” Celina Li, vp-water, Coca-Cola North America, said via the company. “Aha is our big-bet brand in this big-bet category.” Full story here.

• Taylor Swift has been named as the headline performer for the Capital One JamFest on April 5 as part of the NCAA March Madness Music Festival. The Men’s Div. I Final Four will be played in Atlanta’s Mercedes-Benz Stadium on April 4 and April 6. Also part of the Music Festival is the AT&T Block Party (April 3) and the Coca-Cola event (April 4).

• Jack Hughes, rookie forward for the NHL’s New Jersey Devils, has signed an endorsement deal with Gatorade. Hughes, the No. 1 overall pick in the 2019 NHL Draft, joins All-Stars Sidney Crosby and Patrick Kane as NHL players on the brand’s roster.

• NBC Sports and adidas have signed a multi-year extension with the All-American Bowl through 2022. Under the partnership, which began in 2011, adidas is the “official apparel company” for the All-American Bowl. The All American Bowl features 100 of the best high school athletes in the nation. NBC will air the annual East vs. West matchup. of the 2020 All-American Bowl Jan.4 in the Alamodome, San Antonio.

POLL POSITION

MLB 2019 Award Finalists

JACKIE ROBINSON ROOKIE OF THE YEAR

Nov. 11 MLB Network (6 PM ET)
AL Finalists: Yordan Alvarez, DH/OF, Houston Astros; Brandon Lowe , 2B/OF, Tampa Bay Rays; John Means, LHP, Baltimore Orioles

NL Finalists: Pete Alonso, 1B, New York Mets; Mike Soroka, RHP, Atlanta Braves; Fernando Tatis Jr., SS, San Diego Padres

MANAGER OF THE YEAR

Nov. 12 MLB Network (6 PM ET)
American League finalists: Rocco Baldelli, Minnesota Twins; Aaron Boone, New York Yankees; Kevin Cash, Tampa Bay Rays

National League finalists: Craig Counsell, Brewers; Mike Shildt, Cardinals; Brian Snitker, Braves

CY YOUNG

Nov. 13 MLB Network (6 PM ET)
AL Finalists: Gerrit Cole, RHP, Houston Astros; Charlie Morton, RHP, Tampa Bay Rays; Justin Verlander, RHP, Houston Astros

NL Finalists: Jacob deGrom, RHP, New York Mets; Hyun-Jin Ryu, LHP, Los Angeles Dodgers; Max Scherzer, RHP, Washington Nationals

MOST VALUABLE PLAYER

Nov. 14 MLB Network (6 PM ET)
AL Finalists: Alex Bregman, 3B, Houston Astros; Marcus Semien, SS, Oakland A’s; Mike Trout, OF, Los Angeles Angels

NL Finalists: Cody Bellinger, OF/1B, Los Angeles Dodgers; Anthony Rendon, 3B, Washington Nationals; Christian Yelich, OF, Milwaukee Brewers

KEEPING SCORE

Topps All-Star Rookie Team 2019

One player at each position plus a DH and pitchers. Topps said each player’s 2020 Topps Series 1 or Series 2 card would include the Rookie Cup trophy logo. Topps has been naming MLB All-Star Rookie teams for 60 years.
• Pete Alonso 1B, New York Mets
• Yordan Alvarez  DH, Houston Astros
• Nick Anderson P, Tampa Bay Rays
• Vladimir Guerrero, Jr. 3B, Toronto Blue Jays
• Keston Hiura 2B, Milwaukee Brewers
• Eloy Jimenez OF, Chicago White Sox
• John Means P, Baltimore Orioles
• Bryan Reynolds OF, Pittsburgh Pirates
• Victor Robles OF, Washington Nationals
• Will Smith C, Los Angeles Dodgers
• Mike Soroka P, Atlanta Braves
• Fernando Tatis Jr.  SS, San Diego Padres

BUY SELL

Weekend Box Office Nov. 8-10
1, Midway $17.5M
2. Doctor Sleep $14.1M
3. Playing With Fire $12.8M
4. Last Christmas $11.6M
5. Terminator: Dark Fate $10.8M
6. Joker $9.2M
7. Maleficent: Mistress Of Evil $8M
8. Harriet $7.2M
9. Zombieland: Double Tap $4.3M
10. Addams Family $4.2M
BoxOfficeMojo.com

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

Ikea: 'Silence The Critics' See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs vs. Los Angeles Chargers Mexico City Estadio Azteca ESPN (Monday Night Football) 8 PM (ET

NFL Thanksgiving Nov. 28, 2019
• Chicago Bears vs. Detroit Lions Fox 12:30 PM (ET)
• Buffalo Bills vs. Dallas Cowboys CBS 4:30 PM (ET)
• New Orleans Saints vs. Atlanta Falcons NBC 8 PM (ET)

NBA Mexico 2019
• Dec. 12 Dallas Mavericks vs. Detroit Pistons Arena Ciudad de Mexico, Mexico City NBA TV 9 PM (ET)

NBA Christmas Dec. 25, 2019
• Boston Celtics vs. Toronto Raptors ESPN Noon (ET)
• Milwaukee Bucks vs. Philadelphia 76ers ABC 2:30 PM (ET)
• Houston Rockets vs. Godlen State Warriors ABC 5 PM (ET)
• Los Angeles Clippers vs. Los Angeles Lakers ESPN/ABC 8 PM (ET)
• New Orleans Pelicans vs. Denver Nuggets ESPN 10:30 PM

NHL Bridgestone Winter Classic Jan. 1, 2020

• Nashville Predators vs. Dallas Stars Cotton Bowl Stadium, Dallas NBC

Tuesday
May022017

Report Calls On NCAA To Increase Funds For Health, Diversity Of Head Coaches

By Barry Janoff

May 2, 2017: A major report has been released that is urging the NCAA and universities aligned with the College Football Playoff to increase the amount of revenue in "national initiatives supporting the health and safety of football players and in programs to increase diversity among football coaches."

According to the Knight Commission on Intercollegiate Athletics, the CFP must "demonstrate national leadership on health and safety issues" and also "step up to address the shortage of diversity in coaching in Football Bowl Subdivision" as well as men’s and women’s DIv. I hoops.

The Knight Commission — formed in 1989 to promote reforms that support and strengthen the educational mission of college sports— has released data that highlight the need for more financial health support as well as the continuing lack of diversity in Division I football as well as men's and women's basketball.

"It's time for the CFP to demonstrate national leadership on health and safety issues and to step up to address the shortage of diversity in coaching in FBS college football," Arne Duncan, Knight Commission co-chair and former U.S. Secretary of Education, said in a statement.

Also via the Knight Commission, "While there have been pockets of improvement, diversity among coaches hasn't increased much since 2007-08, the earliest year with comparable data."

"As a starter — and as a bare minimum that would grow over time — the Knight Commission would like to see at least one penny of every dollar in CFP revenue allocated for programs to develop a deeper and more diverse talent pool in college football coaching," said Duncan. "We would encourage presidents and athletics directors to seize the opportunity to boost diversity and make this a real priority."

The Commission said that if its recommendation had been in place last year, the CFP would have devoted $4.3 million to support diversity programs — the same amount that four schools alone paid in bonuses to their football coaches for their teams' participation in the 2016 CFP games.

Last year, the NCAA spent under $200,000 on professional development programs for minority football coaches using its March Madness basketball tournament revenues.

Regarding health issues, according to the Knight Commission, CFP revenues are currently distributed back to schools that compete in the FBS.

"While some of these funds are used to support athletes' education, including athletic scholarships and medical care and expenses at the campus level, the Commission believes a meaningful portion of CFP revenues should be used to bolster national initiatives critical to the future health of football," the Commission reported.

At its meeting last spring, the Commission called on the NCAA to increase the "restricted uses" of the funding it provides to schools so that such funding is used solely for athletes' education or their health and safety benefits and protections.

The Commission during its meeting late last week commended the NCAA's "one-time distribution of $200 million last month to college athletics departments, in amounts ranging from $165,000 to more than $1.3 million, with the proviso that the funds had to be used for 'the direct benefit' of college athletes."

The Knight Commission said that the NCAA does currently funds national health and safety initiatives, including those of special importance to football, such as national studies of concussions in college sports. A recent rule change, effective this fall, would eliminate the pre-season football tradition of two contact practices a day. Contact practices would be limited to one a day, with additional restrictions on other activities during the pre-season.

Also, under a proposed settlement of a class-action concussion lawsuit, the NCAA will spend $70 million to set up a medical monitoring program for current and former college athletes, and $5 million to research the prevention and treatment of concussions.

The Pac-12 Conference is the only FBS conference to set aside a portion of its CFP funds toward research that impacts athlete health and well-being, per the Knight Commission.

Regarding the issue of diversity in college football among FBS (formerly Div. I) programs, more than 83% of head coaches are white while 10% are black and under 7% are of other non-white designation, including Hispanic and Asian, according to data provided by the Knight Commission.

In 2007, more than 93% of head coaches were white, 5% were black, nearly 7% were Hispanic or Asian.

Concurrently, less than 38% of athletes in FBS programs are white while more than 48% are black and another 14% Hispanic, Asian or of other ethnic origin.

In Div. I men’s basketball, nearly 72% of head coaches are white and 26% black, while 25% of the athletes are white, more than 57% black and more than 17% Hispanic, Asian or of other ethic backgrounds.

In 2007, 70.5% of head coaches were white, 28.3% were black.

"We're heartened by the NCAA's action," said co-chair Carol Cartwright, "but we would like to see that practice become the norm."

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