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What Are You Watching In April 2018
 
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QUICK HITS

• Derek Chang has been appointed CEO for NBA China. Chang most recently was head of international lifestyle channels at Scripps Networks Interactive. Prior to Scripps, Chang was evp-content strategy and development at DirecTV and evp-development for Yankees Entertainment & Sports (YES) Network. “Derek’s experience in media and sports combined with his proven leadership and management abilities makes him an ideal leader,” said NBA commissioner Adam Silver.

• adidas said it has signed a bevy of top incoming NFL Draft prospects, including DE Bradley Chubb (North Carolina State), RB Sony Michel (Georgia ), S Derwin James (Florida State),WR Courtland Sutton (Southern Methodist University), WR Christian Kirk (Texas A&M), WR James Washington (Oklahoma State), WR Michael Gallup (Colorado State), RB Kerryon Johnson (Auburn); and LB Rashaan Evans, S Minkah Fitzpatrick and S Ronnie Harrison (Alabama).

• U.S. Figure Skating and NBC Sports Group have partnered on a media rights agreement that provides NBC Sports Group with exclusive media rights to premier domestic and international figure skating events through 2026. During each season of the partnership, NBC Sports Group said it would present 80+ hours of coverage.

KEEPING SCORE

Top Selling NBA Footwear
1. LeBron James Nike
2. Under Armour Footwear
3. Chris Paul Nike Jordan
4. Kevin Durant Nike
5. Converse Shoes
6. Slide Sandals
7. Carmelo Anthony Nike Jordan
8. Stephen Curry Under Armour
9. Jordan Shoes
10. Stance Socks

SOURCE Store.NBA.com

BUY SELL

WEEKEND BOX OFFICE (April 20-22)
1. A Quiet Place $22M
2. Rampage $21M
3. I Feel Pretty $16.2M
4. Super Troopers 2 $14.7M
5. Blumhouse's Truth or Dare $7.9M
6. Ready Player One $7.5M
7. Blockers $6.9M
8. Black Panther $4.6M
9. Traffik $3.9M
10. Isle of Dogs $3.4M
SOURCE COMSCORE

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Monday
Dec222014

NBC Ups The Ante For Super Bowl XLIX With Social Media-Driven Consumer Promo

Special to NYSportsJournalism.com

December 21, 2014: NBC not only wants you to watch its broadcast of Super Bowl XLIX this February, it wants to send some people to the Big Game in the University of Phoenix Stadium on Feb. 1.

NBC Sports has launched a Super Bowl Fan Challenge as part of its multi-platform promotion leading up to the game, which will see two fans head to the event on the media company's tab.

The Fan Challenge is loaded with social media support, including Twitter and Instagram, offering weekly prizes in addition to the grand prize package. The promotion runs now through Jan. 6, 2015. (Details here.)

According to NBC Sports, people can answer polls and trivia questions, share videos and articles on Twitter; and complete activities using specific hashtags on Twitter and Instagram in order to accumulate points.

Additional poll and trivia questions will be revealed after halftime of NBC’s Sunday Night Football games.

Three prize winners will be selected at the end of each week. Prizes include a pair of Bose Noise Canceling Headphones, an Xbox bundle with EA Sports Madden NFL 15 and a Microsoft Surface Pro 3.

The grand prize winner will be announced following the conclusion of the contest, which runs through Jan. 6, 2015.

NBC Sports' overall campaign includes TV, print, Internet, social media and other activations that will ramp up through the playoffs and then week prior to the game.

A Super Bowl promo spot released earlier this month shows viewers highlights of past Super Bowls as a voiceover offers, "Here's to the originals and the repeats. The unexpected and the guaranteed. Here's to the madness, genius and perfection. Here's to the Big Game. The history. The heartache. And the storybook endings. It's the biggest Sunday night of them all. February 1. Super Bowl 49. Only on NBC."

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