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NEWS REAL

• Nascar has signed a deal to acquire International Speedway Corp. in a transaction valued at $2 billon. ISC owns and operates venues including Talladega Superspeedway, Michigan International Speedway, Richmond Raceway, Auto Club Speedway of Southern California, Kansas Speedway, ISM Raceway, Chicagoland Speedway and Route 66 Raceway, Homestead-Miami Speedway, Martinsville Speedway, Darlington Raceway, and Watkins Glen International.

ISC also owns Motor Racing Network, the nation's largest independent sports radio network; and Americrown, a subsidiary that provides catering services, and food and beverage concessions.

• FIFA has postponed plans to expand the World Cup from 32 to 48 teams for the 2022 event in Qatar. The plan is still being considered for the 2026 World Cup, which will be staged in the U.S., Canada and Mexico. According to FIFA, “(There was not enough) time for a detailed assessment of the potential logistical impact.” The World Cup is scheduled for Nov. 21-Dec. 18, 2022.

• The NFL and NFL Players Association have unveiled two joint agreements that are intended to “support further resources directed to address pain management and behavioral health.” Full story here.

• Stating that “we are continually seeking opportunities to evolve our product offerings,’ Kohl’s has signed an exclusive long-term alliance with Fanatics, a global leader in licensed sports merchandise with the addition of “hundreds of thousands of items.” Full story here.

• Pete Frates and Pat Quinn, co-founders of ALS Ice Bucket Challenge, have launched with The ALS Assn. the 5th anniversary of “Challenge Me” with a “new call to action to reignite the passion and generosity of the millions of people who dumped ice water on their heads in the summer of 2014.” 

POLL POSITION

U.S. Women’s National Team head coach Jill Ellis has named the 23 players who will represent the U.S. in France and seek to defend their FIFA Women’s World Cup crown (July 7-Aug.7).

GOALKEEPERS

Adrianna Franch* (Portland Thorns FC), Ashlyn Harris** (Orlando Pride), Alyssa Naeher** (Chicago Red Stars)
DEFENDERS
Abby Dahlkemper* (NC Courage), Tierna Davidson* (Chicago Red Stars), Crystal Dunn* (NC Courage), Ali Krieger*** (Orlando Pride), Kelley O’Hara*** (Utah Royals FC), Becky Sauerbrunn*** (Utah Royals FC), Emily Sonnett* (Portland Thorns FC)
MIDFIELDERS
Morgan Brian** (Chicago Red Stars), Julie Ertz** (Chicago Red Stars), Lindsey Horan* (Portland Thorns FC), Rose Lavelle* (Washington Spirit), Allie Long* (Reign FC), Samantha Mewis* (NC Courage)
FORWARDS
Tobin Heath*** (Portland Thorns FC), Carli Lloyd**** (Sky Blue FC), Jessica McDonald* (NC Courage), Alex Morgan*** (Orlando Pride), Christen Press** (Utah Royals FC), Mallory Pugh* (Washington Spirit), Megan Rapinoe*** (Reign FC)
* First Women’s World Cup
** Second Women’s World Cup
*** Third Women’s World Cup
**** Fourth Women’s World Cup

KEEPING SCORE

Luka Dončić, Trae Young Head NBA All-Rookie Team
Dallas Mavericks guard-forward Luka Dončić and Atlanta Hawks guard Trae Young have been unanimously selected to the 2018-19 NBA All-Rookie First Team.

Dončić and Young both received NBA All-Rookie First Team votes on all 100 ballots to finish with 200 points each.  They are joined on the NBA All-Rookie First Team by Phoenix Suns center Deandre Ayton (195 points; 95 First Team votes), Memphis Grizzlies forward-center Jaren Jackson Jr. (159 points; 60 First Team votes) and Sacramento Kings forward Marvin Bagley III (156 points; 56 First Team votes).

The 2018-19 NBA All-Rookie Second Team includes LA Clippers guard Shai Gilgeous-Alexander (138 points), Cleveland Cavaliers guard Collin Sexton (132), Clippers guard Landry Shamet (85), New York Knicks center Mitchell Robinson (77) and Hawks guard Kevin Huerter (45).

BUY SELL

Weekend Box Office May 17-19
1. John Wick 3 $57M
2. Avengers: Endgame $29.4M
3. Pokemon Detective Pikachu $24.8M
4. A Dog’s Journey $8M
5. The Hustle $6M
6. The Intruder $4M
7. Long Shot $3.4M
8,. The Sun Is Also A Star $2.6M
9. Poms $2M
10. Uglydolls $1.6M
Source: Box Office Mojo

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COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Tuesday
Sep122017

Warriors Patch Into Ad Movement, Sign $60M Jersey, Multi-Level Deal With Rakuten

By Barry Janoff

September 12, 2017: The motto for the Golden State Warriors is "Strength In Numbers."

Having won two of the past three NBA championships, the team is now putting their mantra to use in another area.

The Warriors today unveiled a multi-year partnership with international Internet services provider Rakuten, Inc. that includes placing the Rakuten logo on all Warriors jerseys beginning with the upcoming 2017-18 NBA season.

Financial terms were not disclosed. Industry analysts put the deal at $20 million annually for three years, doubling the estimated $10 million annual deal that the Cleveland Cavaliers signed with Goodyear.

The "exposure value" for this team via TV and other media could initially hit $37 million per year, according to Apex Marketing Group.

The Warriors host the Houston Rockets on NBA Opening Night (Oct. 17), to be televised nationally on TNT.

The Warriors had four of the top 11 best-selling jerseys in the NBA from April through the championship run in June, according to the league, lead by Stephen Curry, who has had the league’s No. 1 selling jersey dating back to April 2016; followed by Kevin Durant (No. 3), Klay Thompson (No.10) and Draymond Green (No. 11).

The Warriors were also No. 1 in sales of team merchandise during that period.

The alliance was officially unveiled during a press conference that included team owner Peter Gruber, Warriors president and COO Rick Welts, Rakuten Inc. founder and CEO Hiroshi "Mickey" Mikitani, Warriors CMO Chip Bowers and players Green and Andre Iguodala.

The league now has 14 teams with jersey patch deals.

When the NBA Board of Governors approved and unveiled its three-year jersey logo plan in April 2016, commissioner Adam Silver said the move could generate approximately $100 million in revenue for the league. But he also indicated it could be much higher.

"We still don't know how much money this will generate," Silver said at the time.

The Boston Celtics have a jersey logo deal with GE estimated at $8 million annually. The others fall in the $4-$5 million range per year.

"Rakuten is an innovative global leader that we knew would align well with our values and principles as an organization," said Welts. "We have incredible fan support around the globe and this partnership is another way to not only continue to grow the Warriors brand globally, but also further connect with our fans in Japan, Asia and Europe."
 
Founded in Tokyo in 1997, Rakuten said its services reach more than 1 billion people. The company’s North American headquarters are in San Francisco.

This is the company’s second alliance this year with a sports franchise that has global reach. In July 2017, Rakuten became the main global partner, jersey-front sponsor and official innovation and entertainment partner for FC Barcelona (pictured below), which, like the new NBA jerseys, is via a deal with Nike.

For its investment, Rakuten is getting much more than high visibility on the jerseys of some of the best-known players in the league.

As part of the partnership agreement, Rakuten will also become the official e-commerce partner, official VOD partner and official affiliate marketing partner for the Warriors.

In addition, Rakuten Group company Ebates, a leading membership-based online cash-back site in the U.S., becomes the Warriors official shopping rewards partner, Rakuten Viber global mobile voice messaging service is the official IM and calling app partner and Rakuten Kobo eReaders will become the official e-reader partner for the defending NBA champs.

The Rakuten partnership also includes entitlement to the Warriors practice facility, renamed the Rakuten Performance Center, along with a "significant representation with the Warriors traveling party and additional sales and marketing elements including in-arena signage, digital, social and radio."

According to Mikitani, "We are thrilled to partner with the Golden State Warriors, one of the most successful organizations in sports today and one that shares our passion for positivity, teamwork and optimism.

"Like FC Barcelona, the iconic soccer club we partner with, the Warriors are innovators in their sport that have helped create a more beautiful game through a distinct style of unselfish, teamwork-oriented play."

Rakuten’s professional sport portfolio also includes ownership of Japan’s Vissel Kobe soccer club and Tohoku Rakuten Golden Eagles baseball team.

Teams with jersey patch deals now include Atlanta Hawks (Shareware), Boston Celtics (GE), Brooklyn Nets (Infor), Cleveland Cavaliers (Goodyear), Denver Nuggets (Western Union) Detroit Pistons (Flagstaff Bank), Golden State Warriors (Rakuten), Milwaukee Bucks (Harley Davidson) Minnesota Timberwolves (Fitbit), Orlando Magic (Disney World), Philadelphia 76ers (StubHub), Sacramento Kings (Blue Diamond), Toronto Raptors (Sun Life) and the Utah Jazz (Qualtrics).

All patches will be 2.5 x 2.5 on the left side, with a Nike Swoosh logo on the right side, with Nike taking over from adidas as the league's official on-court uniform provider.

The Charlotte Hornets will wear a Nike division Jordan Brand as the team is majority owned by Michael Jordan.

Goodyear Seeks Global Exposure With Cavaliers, LeBron Deal

Disney All Ears With Orlando Magic Jersey Deal

Milwaukee Bucks Ride With Harley-Davidson

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