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NEWS REAL

Forbes is reporting that the Seattle Mariners home stadium which has been known as Safeco Field since 1999, will be renamed via a new naming rights deal with T-Mobile beginning with the 2019 MLB season. The naming rights deal with Safeco Insurance — 20 years for $40 million — expired this past season and Safeco decided not to renew. The T-Mobile deal could be for upward of $6 million per year.

• Eire Born Spirits said that "demand for Proper No. Twelve Irish Whiskey rapidly outpaced supply, resulting in an out-of-stock situation in its original release markets of Ireland and the U.S." Looking forward to being back in stock in the next few weeks."

• Tennis Channel will provide exclusive, live coverage of the 2018 Davis Cup championship between France and Croatia in Lille, France, beginning Friday, Nov. 23, (8 AM ET). This will be the final entry for a Davis Cup format that has seen the tournament played during multiple weekends throughout the year. Starting in 2019, the Davis Cup will be contested in a season-ending, 18-nation event from Nov. 18-24. 

• Calgary has decided not to pursue a strategy to host the 2026 Winter Olympics following a vote on Tuesday, in which citizens were asked in a non-binding plebiscite if they wanted to host the Winter Games, with 56% voting No. Sweden capital Stockholm and a joint bid between Italy’s Milan and Cortina D'Ampezzo remain as IOC candidates.

• Between now and Nov. 19, every use of #SaluteToService on Twitter will generate a $5 donation, up to $5 million, to the NFL’s military non-profit partners – including the Pat Tillman Foundation, TAPS, USO, Wounded Warrior Project and the Bob Woodruff Foundation.

POLL POSITION

MLB FINALISTS MOY, MVP, CY Young, ROY

AL ROOKIE OF THE YEAR
• Shohei Ohtani, RHP/DH Los Angeles Angels

NL ROOKIE OF THE YEAR
• Ronald Acuna Jr., OF Atlanta Braves

AL MANAGER OF THE YEAR
• Bob Melvin Oakland A's

NL MANAGER OF THE YEAR
• Brian Snitker Atlanta Braves

AL MOST VALUABLE PLAYER
• Mookie Betts, OF Boston Red Sox
• Jose Ramirez, 3B Cleveland Indians
• Mike Trout, OF Los Angeles Angels

NL MOST VALUABLE PLAYER
• Nolan Arenado, 3B Colorado Rockies
• Javier Baez, 2B/SS Chicago Cubs
• Christian Yelich, OF Milwaukee Brewers

AL CY YOUNG
• Blake Snell Tampa Bay Rays

NL CY YOUNG
• Jacob deGrom New York Mets

KEEPING SCORE

NBA Teams With Jersey-Logo Deals (to date):

• Atlanta Hawks (Shareware)
• Boston Celtics (GE)
• Brooklyn Nets (Infor)
• Charlotte Hornets (LendingTree)
• Chicago Bulls (Jenni Optical)
• Cleveland Cavaliers (Goodyear)
• Dallas Mavericks (5miles)
• Denver Nuggets (Western Union)
• Detroit Pistons (Flagstaff Bank)
• Golden State Warriors (Rakuten)
• Houston Rockets (Rokit)
• Los Angeles Clippers (Bumble)
• Los Angeles Lakers (Wish)
• Memphis Grizzlies (FedEx)
• Miami Heat (Ultimate Software)
• Milwaukee Bucks (Harley Davidson)
• Minnesota Timberwolves (Fitbit)
• New Orleans Pelicans (Zatarain’s)
• New York Knicks (Squarespace)
• Orlando Magic (Disney World)
• Philadelphia 76ers (StubHub)
• Phoenix Suns (PayPal)
• Portland Trail Blazers (Biofreeze)
• Sacramento Kings (Blue Diamond)
• San Antonio Spurs (Frost Bank)
• Toronto Raptors (Sun Life)
• Utah Jazz (Qualtrics)
• Washington Wizards (Geico)

BUY SELL

Weekend Box Office Nov. 2-4
1. Bohemian Rhapsody - 20th Century Fox - $50M
2. The Nutcracker And The Four Realms - Disney - $20M
3. Nobody's Fool - Paramount - $14M
4. A Star Is Born, - Warner Bros. - $11.1M
5. Halloween - Universal - $11M
6. Venom - Sony - $7.8M
7. Smallfoot - Warner Bros. - $3.8M
8. Goosebumps 2: Haunted Halloween - Sony - $3.7M
9. Hunter Killer - Lionsgate - $3.5M
10. The Hate U Give - 20th Century Fox - $3.4M
11. First Man - Universal - $2.3M
12. Night School - Universal - $2M

SOURCE: COMSCORE.com

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COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Tuesday
Mar272018

When NBA Action Gets Intense, New League Pass Plan Will Let You Pay To Stay

By Barry Janoff

March 27, 2018: If you want to just watch the parts of NFL games in which teams are nearing the goal line, you can turn in to NFL RedZone.

Beginning next season, if you want to just watch the fourth quarter of an intense basketball game in which the action is either on a crescendo pace or likely to end with a player or team making league history, the NBA has a plan for you.

Stating that "We are giving the fans what they want,” the NBA and media partner Turner Sports have unveiled a strategy under which people can pay to watch portions of a live out-of-market game on NBA League Pass at a price much lower than current full-game and package plans.

The plan would be conducted via NBA Digital, operated by the NBA and Turner, through which NBA League Pass would offer an “innovative, first-of-its-kind experience” that allows people to purchase and watch parts of live NBA games in-progress at a reduced cost as compared to paying to watch an entire game.

The new NBA League Pass offering would provide fans with real-time access to live NBA action including “pivotal match-ups, record-setting performances and incredible comebacks.”

“With this huge social media platform that we have, you can be on Facebook. Twitter, Instagram, Snapchat, and you see that James Harden is going for 60 points, and you may not be watching the Houston Rockets game, but now it’s the fourth quarter and you want to see how many points he scores,” Adam Silver, commissioner for the NBA, said during a media event in New York to unveil the concept.

“Or if Stephon Curry is going for a record, or Russell Westbrook is going for another triple-double, with a micro-transaction, you can get a portion of that game.

“For us, it was really a matter of bringing the fans what they want.”

The new offering will be available for all NBA League Pass games beginning with the 2018-19 regular season via the NBA App and NBA.com.

Turner also introduced “Bleacher Report Live” as its new live sports streaming service, which will offer the new NBA League Pass concept as part of its platform.

“This is one of the most innovative ideas that has come out in some time: Consumers, fans can actually purchase portions of an NBA game at a reduced price,” said David Levy, president for Tuner Sports.

According to Silver, “People can still get full games at $7, although we are still experimenting with pricing, but the idea, to take page from the virtual world of video games, where there are micro-transactions, now people can watch portions of a game most important to them and when it is convenient for them.

“Let’s say a game starts at 7:30 and they know they’re free for 15 minutes and interested in watching a portion of a live NBA game. It might not be a fair consumer proposition that a fan needs to pay $7 when they know they only have time to watch five or 10 minutes of a game,” said Silver.

Additional details on the new product feature and pricing will be shared at a later date.

NBA League Pass currently offers people a full array of options including a traditional, comprehensive full-season package, along with NBA League Pass Premium, Team Pass and Single Game.

“But if a fan only has time to watch five or ten minutes of a game, it may not feel like a fair proposition to pay $7 for the entire game,” said Silver. “Under this notion of micro-transactions, let’s sell the fans what they want.

“This is one of the most innovative ideas that has come out in some time: Consumers can actually purchase portions of an NBA game at a reduced price."

“We are experimenting with pricing, but the notion is that, let’s say for 99¢, you can get five or ten minutes of a game, then pay again if you can come back later in the game,” said Silver.

According to Levy, “We believe in that. We send out alerts on Bleacher Report if there is a close game. Now you can go to B/R Live and get it.

“The distribution of content continues to evolve and Turner has invested in creating and delivering premium, multi-platform experiences including our soon-to-be-launched B/R Live sports streaming service,” said Levy.

Levy said that Turner’s long-standing partnership with the NBA “has been led by a shared vision to provide fans with the most engaging experiences that match a wide variety of viewing preferences. This is a game-changing initiative to provide fans with personalized access to premium NBA content.

“From games on TNT and NBA TV or the volume of out-of-market games through NBA League Pass, to the defining moments of a thrilling matchup with a compelling story arc, we’ll have it covered,” said Levy.

“This offering is a new and exciting way for fans to experience live NBA action," said Silver. "Turner Sports shares our commitment to innovation and to making our games even more accessible.”

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