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Best Marketing Events In April 2017
 
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NFL 2017 First Round Draft Picks
1. Cleveland Browns
Garrett, Myles
DE 6'4" 272 Texas A&M
2. Chicago Bears (From 49ers)
Trubisky, Mitchell
QB 6'2" 222 North Carolina
3. San Francisco 49ers (From Bears)
Thomas, Solomon
DE 6'3" 273 Stanford
4. Jacksonville Jaguars
Fournette, Leonard
RB 6'0" 240 LSU
5. Tennessee Titans (From Rams)
Davis, Corey
WR 6'3" 209 Western Michigan
6. New York Jets
Adams, Jamal
S 6'0" 214 LSU
7. Los Angeles Chargers
Williams, Mike
WR 6'4" 218 Clemson
8. Carolina Panthers
McCaffrey, Christian
RB 5'11" 202 Stanford
9. Cincinnati Bengals
Ross, John
WR 5'11" 188 Washington
10. Kansas City Chiefs (From Bills)
Mahomes, Patrick
QB 6'2" 225 Texas Tech
11. New Orleans Saints
Lattimore, Marshon
CB 6'0" 193 Ohio St.
12. Houston Texans (From Browns through Eagles)
Watson, Deshaun
QB 6'2" 221 Clemson
13. Arizona Cardinals
Reddick, Haason
LB 6'1" 237 Temple
14. Philadelphia Eagles (From Vikings)
Barnett, Derek
DE 6'3" 259 Tennessee
15. Indianapolis Colts
Hooker, Malik
S 6'1" 206 Ohio St.
16. Baltimore Ravens
Humphrey, Marlon
CB 6'0" 197 Alabama
17. Washington Redskins
Allen, Jonathan
DE 6'3" 286 Alabama
18. Tennessee Titans
Jackson, Adoree'
CB 5'10" 186 USC
19. Tampa Bay Buccaneers
Howard, O.J.
TE 6'6" 251 Alabama
20. Denver Broncos
Bolles, Garett
OT 6'5" 297 Utah
21. Detroit Lions
Davis, Jarrad
LB 6'1" 238 Florida
22. Miami Dolphins
Harris, Charles
OLB 6'3" n253 Missouri
23. New York Giants
Engram, Evan
TE 6'3" 234 Mississippi
24. Oakland Raiders
Conley, Gareon
CB 6’0” 195 Ohio St
25. Cleveland Browns (From Texans)
Peppers, Jabrill
S 5'11" 213 Michigan
26. Atlanta Falcons (From Seahawks)
McKinley, Takkarist
DE 6'2" 250 UCLA
27. Buffalo Bills (From Chiefs)
White, Tre'Davious
CB 5'11" 192 LSU
28. Dallas Cowboys
Charlton, Taco
DE 6'6" 277 Michigan
29 .Cleveland Browns (From Packers)
Njoku, David
TE 6'4" 246 Miami
30. Pittsburgh Steelers
Watt, T.J.
OLB 6'4" 252 Wisconsin
31. San Francisco 49ers (From Seahawks through Falcons)
Foster, Reuben
LB 6'0" 229 Alabama
32. New Orleans Saints (From Patriots)
Ramczyk, Ryan
OT 6'6" 310 Wisconsin

WHAT YOU SAY!?

ESPN’s 2017 Monday Night Football Schedule
Preseason
Thurs, Aug. 17
Tampa Bay Buccaneers at Jacksonville Jaguars 8 PM ET
Mon, Aug. 21
New York Giants at Cleveland Browns 8 PM ET

Regular Season (8 PM ET unless indicated)
Sept. 11
New Orleans Saints at Minnesota Vikings 7 PM ET
Los Angeles Chargers at Denver Broncos 10:15 PM ET
Sept. 18
Detroit Lions at New York Giants
Sept. 25
Dallas Cowboys at Arizona Cardinals
Oct. 2
Washington Redskins at Kansas City Chiefs
Oct. 9
Minnesota Vikings at Chicago Bears
Oct. 16
Indianapolis Colts at Tennessee Titans
Oct. 23
Washington Redskins at Philadelphia Eagles
Oct. 30
Denver Broncos at Kansas City Chiefs
Nov. 6
Detroit Lions at Green Bay Packers
Nov. 13
Miami Dolphins at Carolina Panthers
Nov. 20
Atlanta Falcons at Seattle Seahawks 
Nov. 27
Houston Texans at Baltimore Ravens 
Dec. 4
Pittsburgh Steelers at Cincinnati Bengals
Dec. 11
New England Patriots at Miami Dolphins
Dec. 18
Atlanta Falcons at Tampa Bay Buccaneers
Dec. 25
Oakland Raiders at Philadelphia Eagles

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Final Four '22 In NOLA
Cancer Drives Home
Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Thursday
Nov212013

Another Shot, Please: NBA Ready To Ciroc And Roll With New Diageo, Diddy Deal

By Barry Janoff

November 20, 2013: For nearly 20 years, the NBA had a self-imposed limit on advertising and marketing involving hard alcohol, which did not prevent teams from forming deals with companies but involved restrictions on where and how those deals could be marketing to the public.

NBA owners voted in 2009 to loosen those restrictions, which significantly opened up areas for hard alcohol in such high-profile spots as courtside advertising, team Web sites and in-arena promotional efforts. The policy came with a "Drink Responsibly" campaign targeting fans nationwide and, in 2010, a league-wide, multi-platform marketing deal with Bacardi Gold Rum.

Fast-forward to today, with the NBA unveiling a multi-year alliance with Diageo, which makes the global premium drinks company the "exclusive spirits partner "of the league, replacing Bacardi in the category.

Under term of the deal, Diageo brands Ciroc and Crown Royal would be "integrated into marketing initiatives" across the NBA and NBA Development League, and Diageo's Baileys brand would activate across the WNBA.

Financial terms of the pact were not revealed.

As part of its marketing efforts, Diageo plans to provide fans "access to players through unique video content on digital and broadcast channels.

Ciroc Ultra Premium Vodka is unveiling a "The Toast of the NBA" campaign to include musician, producer and businessman Sean "Diddy" Combs, who oversees all branding and marketing for Ciroc.

However, similar to marketing involving beer companies, active players will not be used in marketing campaigns. In addition to avoiding any direct association between hard alcohol and specific players, "[Diageo] does not have any player endorsements at this time," according to the NBA.

"Our brands have the unique privilege of participating in some of life's greatest celebratory moments the world over and what better partner to bring those moments to life than the NBA," Peter McDonough, chief marketing and innovation officer for Diageo, said in a statement. "From the players and competition to fashion, music and night life, the NBA opens the door for us to leave a lasting impression with adult fans in truly innovative and meaningful ways around the game."

Diageo, Crown Royal and Ciroc will have a "significant presence" during national NBA telecasts on ABC, ESPN and TNT, as well as NBA TV and NBA.com. Diageo said it would release NBA-themed TV, and packaging and POP materials at retail.

A weekly series, Reigning Moments of the Week presented by Crown Royal, will air on NBA TV and NBA.com.

The WNBA-Baileys alliance will "showcase inspiring stories from around the league" on WNBA.com. Baileys will also be a gold level partner of the WNBA Inspiring Women Luncheon.

According to Diageo, "Combs and Ciroc Vodka will work closely with the NBA throughout the season on and off the court to elevate key NBA lifestyle events such as NBA All-Star and the NBA playoffs with fun and engaging social media programming, consumer sweepstakes and activations that bring to life what Combs calls the 'Art of Celebration.'"

"I've been a fan of the NBA all my life and am excited to build a greater relationship for Ciroc Vodka with this growing entertainment platform."

In addition, the NBA and Ciroc will produce a series of "drink responsibly" PSAs featuring NBA talent to air across "multiple media platforms" throughout the season.

"I've been a fan of the NBA all my life and am excited to build a greater relationship for Ciroc Vodka with this growing entertainment platform," Combs said in a statement. "Life is filled with moments of celebration and nothing brings people together in celebration quite like sports. With Ciroc I hope to elevate these moments and help champion social responsibility among fans."

"Our new partnership with Diageo and Ciroc Ultra Premium Vodka will elevate celebratory moments around our game and champion responsible decision making," Mark Tatum, the NBA's evp-global marketing partnerships, said in a statement. "We look forward to working with a company like Diageo, which has a long history of finding fun and engaging ways to promote responsibility to adults around the world."

Diageo North America is based in Stamford, CT; parent company Diageo is headquartered in London. Other brands include Smirnoff, Johnnie Walker and Guinness.

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