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Sports Marketer of the Year
 
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QUICK HITS

• Naismith Memorial Basketball Hall of Fame Finalists Class of 2018: Ray Allen, Maurice Cheeks, Charles “Lefty” Driesell, Hugh Evans, Grant Hill, Jason Kidd, Steve Nash, Rudy Tomjanovich, Chris Webber, Kim Mulkey, Katie Smith, Tina Thompson, Wayland Baptist University. Class of 2018 will be named during the NCAA Men’s Final Four weekend in San Antonio March 31-April 2.

• Serena Williams, who said her first auto purchase was a while Lincoln Navigator SUV she named “Ginger,” has signed to become an official spokesperson for the brand. A social media-based marketing campaign includes videos of Williams talking about and driving the 2018 Navigator, with ongoing videos to follow. “Partnering with a brand like Navigator comes from a genuine place,” she said in the first video. “Let’s just be honest: Serena Williams needs to be in the new Navigator.”

• The Smashing Pumpkins unveil 'Shiny And Oh So Bright' 36-city tour, their first tour in nearly 20 years, with founding members Billy Corgan, Jimmy Chamberlin, James Iha. Produced by Live Nation.

KEEPING SCORE

Most Exciting Sports Worldwide
1. Athletics (i.e. Olympics) 47% Very/Quite Exciting
2. Tennis 43%
3. Football (soccer) 43%
4. Rugby 41%
5. Gymnastics 36%
6. Boxing 32%
7. Formula 1 32%
8. Swimming 26%
9. Horse Racing 25%
10. Cycling 25%

Most Boring Sports Worldwide
1. Golf 70% Very/Quite Boring
2. U.S. Football 59%
3. Cricket 58%
4. Darts 58%
5. Snooker 57%
6. Basketball 52%
7. Horse Racing 52%
8. Cycling 50%
9. Formula 1 49%
10. Boxing 46%

Poll from YouGov.com

BUY SELL

Top Selling MLS Player Jerseys
1. Miguel Almirón Atlanta United
2. Bastian Schweinsteiger Chicago Fire
3. Josef Martínez Atlanta United
4. Jordan Morris Seattle Sounders
5. David Villa NYCFC
6. Clint Dempsey Seattle Sounders
7. Sebastian Giovinco Toronto FC
8. Kaká Orlando City FC
9. Andrea Pirlo NYCFC
10. Nicolás Lodeiro Seattle Sounders
SOURCE MLS STORE

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Monday
Jun022014

NBA Planning A Really Big Shoe As Part Of Anniversary, Championship Celebration

Special to NYSportsJournalism.com

June 2, 2014: The NBA will take time out during the Championship Final series between the Miami Heat and San Antonio Spurs to celebrate the 68th anniversary of the league, including a limited-edition NBA-branded shoe to honor the occasion.

The NBA Anniversary 2014 shoe will hit June 6, with only 1,946 pairs available to commemorate the NBA’s first year in 1946. They are unbranded, and the league did not identify the specific manufacturer.

The NBA Finals begin June 5.

Each pair of shoes is identified with a unique four-digit serial number, sequentially numbered from 0001 to 1946, and comes with an official NBA certificate of authenticity.
 
NBA commissioner Adam Silver will autograph the first pair of shoes with the serial number 0001, which will be auctioned live on http://auctions.nba.com on June 6. The proceeds will benefit NBA Cares community partners as part of the league’s social responsibility efforts.
 
MSRP for the shoe is $119.

The league said that the NBA Anniversary 2014 shoe would be available on NBAStore.com; in the NBA Store on Fifth Avenue in New York; via the NBA’s official WeChat account “nbashoes” in China, NBATienda.com in Mexico, NBAStore.in in India; and in the NBA Shop in Taipei.

“The global popularity of the NBA is at an all-time high and we wanted to create a unique product that would allow fans to display their passion for the NBA."
 
“The global popularity of the NBA is at an all-time high and we wanted to create a unique product that would allow fans around the world to display their passion for the NBA,” Sal LaRocca, NBA president for global operations and merchandising, said in a statement. “This shoe gives collectors the opportunity to celebrate the league’s incredible heritage.”
 
The shoe features a red, white and blue design inspired by the NBA logo. Thirty stars on the heel commemorate the league’s 30 teams and its  athletes.

The shoe is packaged in a specially crafted box with the league’s most significant milestones and the 30 team logos etched in gold on the inside of the cover.

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