Top
POLL POSITION
Best Marketing Events March 2017
 
pollcode.com free polls
KEEPING SCORE

IndyCar Series 2017 Schedule
• Firestone Grand Prix St. Petersburg March 12
• Toyota Grand Prix Long Beach April 9
• Honda Indy Grand Prix Alabama April 23
• Phoenix Grand Oriux May 13
• IndyCar Grand Prix May 13
Indy 500 May 28
• Chevrolet Detroit Grand Prix 1 June 3
• Chevrolet Detroit Grand Prix 2 June 4
• Rainguard Water Sealers 600 June 10
• Kohler Grand Prix Elkhart Lake WI June 25
• Iowa Corn 300 Newton July 9
• Honda Indy Toronto July 16
• Honda Indy 200 Mid-Ohio Lexington July 30
• ABC Supply 500 Long Pond PA Aug. 20
• Bommarito Automotive Group 500 Madison IL Aug. 26
Grand Prix At The Glen NY Sept. 3
• GoPro Grand Prix Sonoma CA Sept. 17

Source INDYCAR

WHAT YOU SAY!?

iSpot Top Ten Spenders Past Week (March 13-19/Lead Spot)

*NCAA Official Partner
• Geico ($27.2M) Hail Caesar Salad
• AT&T Wireless* ($19M) Unbelievable
• Verizon ($17.5M) Drop the Metrics
• NCAA* ($16.5M) Opportunity
• Coca-Cola* ($15.5M) Love Story
• Allstate* ($15.4M) Sarah, I Love You
• Progressive ($15M) Get Their Attention
• Capital One* ($14.4M) Clapper
• State Farm ($14M) Following
• Taco Bell ($13.4M) Work Emails
Source iSpot.TV

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

COLLEGE

Coaches Make ACS Call
NCAA Plans '18 Final 4
Final Four '22 In NOLA
Cancer Drives Home
Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Thursday
Nov052015

NBA-Verizon Deal Set To Impact, Innovate League, Teams, Fans On Many Levels

By Barry Janoff

November 4, 2015: In a move that will have a significant impact across several platforms, Verizon Communications has signed a deal to become the official wireless provider of the NBA, which includes exclusivity to bring daily league highlights to Verizon's new mobile video streaming app, go90.

Under terms of the alliance, Verizon will become title partner for the NBA All-Star Slam Dunk, with the “Verizon Slam Dunk” contest to debut at NBA All-Star 2016 in Toronto; and presenting partner for the NBA All-Star Balloting Program.

Verizon also becomes a partner for the NBA Draft, NBA Summer League, Jr. NBA and USA Basketball.

In addition, Verizon will have a marquee partnership with the WNBA beginning with the 2016 season.  

Financial details were not shared.

Sprint, the NBA's previous wireless partner, did not renew a four-year deal signed in 2011.

“There’s never been a more exciting time to be teaming with the NBA,” Diego Scotti, CMO for Verizon, said in a statement. “The NBA has rapidly evolved into a year-round digital experience that engages millions of young, cross cultural fans, in many interesting ways.

"We are always looking for new ways to add value for our customers, and this partnership creates great opportunities to do just that.  We’re thrilled to bring exclusive and awesome content to go90 and to offer unprecedented access to unique experiences," said Scotti.

For marketing support, Verizon have will be integrated into NBA TV, NBA.com, the NBA App and other NBA Digital assets — which are jointly managed by the NBA and Turner Sports — along with national broadcast partners ABC, ESPN and TNT. In addition, Verizon said it would collaborate with multiple NBA teams.

Verizon's mobile video app go90 was unveiled last month with more than 8,000 titles and 35 exclusive original series available to users, the latter of which Verizon said "could double by the end of 2015."

Among other go90 deals are beIN Sports and Disney Co.'s Maker Studios, to include new series from the Marvel and Star Wars franchises, as well as Discovery, Scripps Networks and Viacom.

Verizon said that go90 would feature "extensive NBA content including daily highlights, original content and access to live out-of-market games through NBA League Pass."

In addition, go90 users will have access to exclusive NBA-related content and will be able to "Cut & Share" select clips and highlights via text (SMS), Facebook and Twitter.

The NBA and and Verizon said they would "collaborate on bringing a number of original exclusive series to the go90 platform, offering unique perspectives and voices from around the NBA."

According to Bill Koenig, president-global media distribution for the NBA, “Verizon has an outstanding reputation for reliability and innovation, and thanks to this new partnership the NBA will be able to connect with fans in places and ways we never have before.

"As one of the country’s leading mobile providers, we are grateful for the opportunity to collaborate with Verizon on their go90 platform to deliver a new mobile experience for NBA fans," said Koenig.
 
Back to Home Page