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NEWS REAL

Forbes is reporting that the Seattle Mariners home stadium which has been known as Safeco Field since 1999, will be renamed via a new naming rights deal with T-Mobile beginning with the 2019 MLB season. The naming rights deal with Safeco Insurance — 20 years for $40 million — expired this past season and Safeco decided not to renew. The T-Mobile deal could be for upward of $6 million per year.

• Eire Born Spirits said that "demand for Proper No. Twelve Irish Whiskey rapidly outpaced supply, resulting in an out-of-stock situation in its original release markets of Ireland and the U.S." Looking forward to being back in stock in the next few weeks."

• Tennis Channel will provide exclusive, live coverage of the 2018 Davis Cup championship between France and Croatia in Lille, France, beginning Friday, Nov. 23, (8 AM ET). This will be the final entry for a Davis Cup format that has seen the tournament played during multiple weekends throughout the year. Starting in 2019, the Davis Cup will be contested in a season-ending, 18-nation event from Nov. 18-24. 

• Calgary has decided not to pursue a strategy to host the 2026 Winter Olympics following a vote on Tuesday, in which citizens were asked in a non-binding plebiscite if they wanted to host the Winter Games, with 56% voting No. Sweden capital Stockholm and a joint bid between Italy’s Milan and Cortina D'Ampezzo remain as IOC candidates.

• Between now and Nov. 19, every use of #SaluteToService on Twitter will generate a $5 donation, up to $5 million, to the NFL’s military non-profit partners – including the Pat Tillman Foundation, TAPS, USO, Wounded Warrior Project and the Bob Woodruff Foundation.

POLL POSITION

MLB FINALISTS MOY, MVP, CY Young, ROY

AL ROOKIE OF THE YEAR
• Shohei Ohtani, RHP/DH Los Angeles Angels

NL ROOKIE OF THE YEAR
• Ronald Acuna Jr., OF Atlanta Braves

AL MANAGER OF THE YEAR
• Bob Melvin Oakland A's

NL MANAGER OF THE YEAR
• Brian Snitker Atlanta Braves

AL MOST VALUABLE PLAYER
• Mookie Betts, OF Boston Red Sox
• Jose Ramirez, 3B Cleveland Indians
• Mike Trout, OF Los Angeles Angels

NL MOST VALUABLE PLAYER
• Nolan Arenado, 3B Colorado Rockies
• Javier Baez, 2B/SS Chicago Cubs
• Christian Yelich, OF Milwaukee Brewers

AL CY YOUNG
• Blake Snell Tampa Bay Rays

NL CY YOUNG
• Jacob deGrom New York Mets

KEEPING SCORE

NBA Teams With Jersey-Logo Deals (to date):

• Atlanta Hawks (Shareware)
• Boston Celtics (GE)
• Brooklyn Nets (Infor)
• Charlotte Hornets (LendingTree)
• Chicago Bulls (Jenni Optical)
• Cleveland Cavaliers (Goodyear)
• Dallas Mavericks (5miles)
• Denver Nuggets (Western Union)
• Detroit Pistons (Flagstaff Bank)
• Golden State Warriors (Rakuten)
• Houston Rockets (Rokit)
• Los Angeles Clippers (Bumble)
• Los Angeles Lakers (Wish)
• Memphis Grizzlies (FedEx)
• Miami Heat (Ultimate Software)
• Milwaukee Bucks (Harley Davidson)
• Minnesota Timberwolves (Fitbit)
• New Orleans Pelicans (Zatarain’s)
• New York Knicks (Squarespace)
• Orlando Magic (Disney World)
• Philadelphia 76ers (StubHub)
• Phoenix Suns (PayPal)
• Portland Trail Blazers (Biofreeze)
• Sacramento Kings (Blue Diamond)
• San Antonio Spurs (Frost Bank)
• Toronto Raptors (Sun Life)
• Utah Jazz (Qualtrics)
• Washington Wizards (Geico)

BUY SELL

Weekend Box Office Nov. 2-4
1. Bohemian Rhapsody - 20th Century Fox - $50M
2. The Nutcracker And The Four Realms - Disney - $20M
3. Nobody's Fool - Paramount - $14M
4. A Star Is Born, - Warner Bros. - $11.1M
5. Halloween - Universal - $11M
6. Venom - Sony - $7.8M
7. Smallfoot - Warner Bros. - $3.8M
8. Goosebumps 2: Haunted Halloween - Sony - $3.7M
9. Hunter Killer - Lionsgate - $3.5M
10. The Hate U Give - 20th Century Fox - $3.4M
11. First Man - Universal - $2.3M
12. Night School - Universal - $2M

SOURCE: COMSCORE.com

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COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Thursday
Jun222017

NBA Partners Draft Marketing Activation To Welcome Next-Gen Players Into League

By Barry Janoff

June 22, 2017: Fresh off the 2016-17 NBA season and the Golden State Warriors championship run, and with such prospects as Markelle Fultz, Lonzo Ball, Josh Jackson, Jason Tatum, De’Aaron Fox and Malik MonK in the spotlight, the league’s marketing partners are all-in for the NBA Draft presented by State Farm tonight.

Among those that have activated and are activating for the event in Barclays Center, Brooklyn, NY, are American Express, Anheuser Busch (Bud Light), Cisco, ExxonMobile, Foot Locker, Gatorade, Jack Daniel’s, JBL, Mountain Dew, New Era, Spalding, State Farm, Tissot and Verizon.

Brands that broke spots in support of the NBA Draft featuring several of the league’s top incoming prospects include Foot Locker ("Father’s Day," "One-On-One"), JBL, Tissot, Gatorade ("One And Only") and Spalding, which in conjunction with Slam Magazine premiered "Without A Doubt Vol. 2" documentary, featuring De’Aaron Fox, at the NBA Store.

State Farm will debut a vignette series highlighting draftees Josh Jackson, Markelle Fultz, and Jayson Tatum, which will be posted on NBA.com and league social channels.

Coverage of the NBA Draft on ESPN, with ancillary coverage by NBA TV, will put many of the league’s partners in a national spotlight.

As associate partners of NBA Draft, Bud Light, Gatorade and Verizon will receive onsite signage and Draft show partner integration.

Cisco will host TelePresence interviews in the NBA Draft media circuit with draft picks for international media in several cities.

As official timekeeper for the NBA, Tissot’s logo will be prominently featured on the on-stage Draft Clock, which displays the amount of available time between each selection.

As the sole presenter of NBA statistics, all the Draft-related statistics both in-arena and on NBA.com are Draft Stats sponsored by SAP.

For the first time, the NBA Draft cap given to players will be made by New Era, via its iconic 5950. New Era will also have product placement onsite including a green room pedestal from which players will take the cap when their names are called, and hat displays on the Draft stage.

Mountain Dew’ s NBA 3X will be promoted at Barclays Center throughout the night, with the next Dew NBA 3X tour stop scheduled for Brooklyn Bridge Park (June 24- 25).  

State Farm said it would have 50 brand ambassadors throughout Barclays Center presenting people with seat upgrades, tickets and concession stand gift cards.

Among social media activation, @NBA social channels will distribute multiple New Era and hat-based messages, including two videos about the making of the cap and its meaning in the basketball journeys of the drafted players.

In addition, JBL will conduct a Draft Social with interactive videos of the draftees wearing custom-made team branded headphones and a voiceover from NBA commissioner Adam Silver announcing their name and position in the Draft.

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