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, the official car and SUV of launch a "fully integrated and multidimensional  campaign that will communicate its 'Better Drives Us' philosophy and introduce consumers to the newest vehicles in its lineup." This will be Hyundai's 10th Super Bowl appearance in 11 years.
• The NBA has named Indianapolis as the site for the 2021 All-Star Game, to be played in Bankers Life Fieldhouse on Feb. 14. The next three NBA All-Star Games are in Los Angeles (Staples Center, Feb. 18, 2018), Charlotte (Spectrum Center. Feb. 17, 2019) and Chicago (United Center, Feb. 16, 2020). Cleveland said it would seek to host the 2022 game, which could be the 75th anniversary of the NBA event.
• The Disney Co. is acquiring major assets of 21st Century Fox for $52.4 billion. 21st Century Fox said it would spinoff "Fox Broadcasting Co., Fox Sports, Fox News, Fox Television Stations and a handful of other assets into a new company." The deal brings to Disney key assets of major properties it did not own, including Marvel's X-Men and the first movie in the Star Wars franchise (Star Wars: A New Hope). Also included is FX Networks, National Geographic, 300-plus international channels, 22 regional sports networks and Fox’s 30% stake in Hulu.

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Top-Selling NBA Jerseys Dick's Sporting Goods (Season to Date)

1. LeBron James Cleveland Cavaliers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Golden State Warriors

4. Russell Westbrook Oklahoma City Thunder
5. Joel Embid Philadelphia 76ers
6. Kristaps Porzingas New York Knicks
7. Giannis Antetokounmpo Milwaukee Bucks

8. James Harden Houston Rockets
9. Ben Simmons Philadelphia 76ers
10. Isaiah Thomas Cleveland Cavaliers
11. Kawhi Leonard San Antonio Spurs
12. Gordon Heyward Boston Celtics
13. Kevin Love Cleveland Cavaliers
14. Karl-Anthony Towns Minnesota Timberwolves
15. Al Horford Boston Celtics

SOURCE: DICK'S SPORTING GOODS

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TOP SEARCHES IN U.S. ON GOOGLE 2017

Lists are based on search terms that had a high spike in traffic in 2017 as compared to 2016.
Athletes
1. Floyd Mayweather
2. Gordon Hayward
3. Aaron Boone
4. Paul George
5. Tony Romo
6. Aaron Judge
7. Gonzo Ball
8. Carmelo Anthony
9. Sergio Gracchia
10. Isaiah Thomas

Professional Sports Teams
1. New York Yankees
2. Houston Astros
3. Boston Celtics
4. Los Angeles Dodgers
5. Atlanta Falcons
6. Dallas Cowboys
7. New England Patriots
8. Pittsburgh Steelers
9. Houston Rockets
10. Philadelphia Eagles

SOURCE: GOOGLE

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NYSportsJournalism.com + Topic Of Requested Search

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Thursday
Nov142013

NBA Thinking BIG With LeBron, Durant, Rose In 'Jingle Hoops' Holiday Effort

By Barry Janoff

November 14, 2013: The NBA has scheduled a slate of five games on national TV for Christmas Day, and six weeks out the league has already launched a campaign to support its programming blitz on ESPN and ABC.

No by coincidence, the multi-media marketing push also supports new NBA sleeved jersey shirts from adidas that players on all ten teams will wear on Dec. 25.

The sleeved jerseys, which were unveiled in limited use last season, are part of adidas' NBA “BIG Logo” Holiday Collection, which includes new warm-up jackets and shooting shirts with print graphics "inspired by knit holiday sweaters."

The campaign is anchored by a TV spot, "Jingle Hoops," in which six players whose teams will be in action on Christmas Day shoot basketballs through nets adorned with sleigh bells in order to play, One-Horse Open Sleigh," a variation of the holiday song, "Jingle Bells."

The spot features LeBorn James (Miami Heat), Kevin Durant (Oklahoma City Thunder), Derrick Rose (Chicago Bulls), James Harden (Houston Rockets), Steve Nash (Los Angeles Lakers) and Stephen Curry (Golden State Warriors). James ends the spot with an emphatic dunk, smiles and says, "Please tell me the camera was on!"

Each of the players is seen wearing the short-sleeved jerseys of their respective teams. (See the full spot here.)

d “Jingle Hoops” breaks this week during games across the league’s national broadcast partners, including ABC, ESPN, TNT and NBA TV, as well as its regional sports networks. The NBA said it would also air international versions of the spot in such key regions as China, Europe, Mexico, Brazil, Africa, and the Middle East.

Support includes Internet and social media destinations such as Twitter, Facebook and YouTube.

Last year, the NBA unveiled a “BIG Color” campaign for the holidays, with a TV spot in which five players, including Dwight Howard, Carmelo Anthony and Dwyane Wade, are seen dribbling basketballs to the holiday tune, "Carol of the Bells."

The league said that spot garnered more than eight million YouTube views. As happened with the 2012 spot, players seen in "Jingle Hoops" were shot at different locations and then mashed-up for the final version.

"Last season’s 'BIG Color' holiday campaign was an overwhelming success that grabbed fans' attention, and we wanted to find a way to top it,” Jamie Gallo, evp-marketing for the NBA, said in a statement. “This season, we’re back with the game’s biggest stars to deliver an engaging and festive sequence that creatively showcases our players' skills.”

The adidas NBA “BIG Logo” Holiday Collection is available at NBAStore.com, the NBA Store on Fifth Avenue in New York and team retailers.

According to Sal LaRocca, the NBA's evp-global merchandising, “We worked closely with adidas to create an innovative new uniform design for our Christmas Day game. The BIG Logo collection will provide a unique look on-court and a variety of products for our fans."

NBA Young Stars Are BIG For 2013-14

Players Line Up For NBA BIG 2012 Holiday Campaign

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