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, the official car and SUV of launch a "fully integrated and multidimensional  campaign that will communicate its 'Better Drives Us' philosophy and introduce consumers to the newest vehicles in its lineup." This will be Hyundai's 10th Super Bowl appearance in 11 years.
• The NBA has named Indianapolis as the site for the 2021 All-Star Game, to be played in Bankers Life Fieldhouse on Feb. 14. The next three NBA All-Star Games are in Los Angeles (Staples Center, Feb. 18, 2018), Charlotte (Spectrum Center. Feb. 17, 2019) and Chicago (United Center, Feb. 16, 2020). Cleveland said it would seek to host the 2022 game, which could be the 75th anniversary of the NBA event.
• The Disney Co. is acquiring major assets of 21st Century Fox for $52.4 billion. 21st Century Fox said it would spinoff "Fox Broadcasting Co., Fox Sports, Fox News, Fox Television Stations and a handful of other assets into a new company." The deal brings to Disney key assets of major properties it did not own, including Marvel's X-Men and the first movie in the Star Wars franchise (Star Wars: A New Hope). Also included is FX Networks, National Geographic, 300-plus international channels, 22 regional sports networks and Fox’s 30% stake in Hulu.

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Top-Selling NBA Jerseys Dick's Sporting Goods (Season to Date)

1. LeBron James Cleveland Cavaliers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Golden State Warriors

4. Russell Westbrook Oklahoma City Thunder
5. Joel Embid Philadelphia 76ers
6. Kristaps Porzingas New York Knicks
7. Giannis Antetokounmpo Milwaukee Bucks

8. James Harden Houston Rockets
9. Ben Simmons Philadelphia 76ers
10. Isaiah Thomas Cleveland Cavaliers
11. Kawhi Leonard San Antonio Spurs
12. Gordon Heyward Boston Celtics
13. Kevin Love Cleveland Cavaliers
14. Karl-Anthony Towns Minnesota Timberwolves
15. Al Horford Boston Celtics

SOURCE: DICK'S SPORTING GOODS

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TOP SEARCHES IN U.S. ON GOOGLE 2017

Lists are based on search terms that had a high spike in traffic in 2017 as compared to 2016.
Athletes
1. Floyd Mayweather
2. Gordon Hayward
3. Aaron Boone
4. Paul George
5. Tony Romo
6. Aaron Judge
7. Gonzo Ball
8. Carmelo Anthony
9. Sergio Gracchia
10. Isaiah Thomas

Professional Sports Teams
1. New York Yankees
2. Houston Astros
3. Boston Celtics
4. Los Angeles Dodgers
5. Atlanta Falcons
6. Dallas Cowboys
7. New England Patriots
8. Pittsburgh Steelers
9. Houston Rockets
10. Philadelphia Eagles

SOURCE: GOOGLE

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NYSportsJournalism.com + Topic Of Requested Search

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Tuesday
Dec282010

Santa Scores: NBA Delivers Merry Xmas Ratings For ESPN, ABC, Marketers

December 27, 2010: Santa brought a ratings gift to ABC, sibling ESPN and NBA commissioner David Stern on Dec. 25: The best NBA cumulative Christmas Day TV showing ever and the highest ratings for a regular season game on ABC since 2004.

In addition to the NBA and its media partners, among the marketers that benefited from the boost in viewers were T-Mobile, Nike, BBVA, General Motors, Orbitz and LG ELectronics, all of which had spots and/or new campaigns.

According to figures released by the Disney Co. divisions, ABC's doubleheader — the Miami Heat vs. the Los Angeles Lakers and the Boston Celtics vs. the Orlando Magic — averaged a 5.5 national rating, which was up 45% over Christmas Day 2009. Meanwhile,  ESPN's three telecasts were up a cumulative 20% on ESPN versus 2009  (1.8 vs. 1.5).

Delivering the best numbers were the Heat, led by LeBron James, Dwyane Wade and Chris Bosh, which not only beat the two-time defending NBA champion Lakers and Kobe Bryant, 96-80, but also hit a 6.4 in the national ratings on ABC. That was an increase of 45% over the same broadcast window on Dec. 25, 2009, when James, then with the Cleveland Cavaliers, faced Bryant and the Lakers (4.4 rating). More importantly it was ABC's highest rating for an NBA regular season game since Christmas Day in 2004 (7.3), when Wade and the Heat faced Bryant and the Lakers).

ABC's earlier game, the Celtics visiting the Magic, pulled down a garnered a 4.6 national rating, an increase of 39% over last year's match up, which featured the same teams. Adding to this year's drama was the fact that the Celtics entered the game with a 14-game winning streak, which was snapped by Dwight Howard and the Magic, 86-76.

NBA Xmas Day on ABC and ESPN included new spots from T-Mobile with Charles Barkley and Dwyane Wade.The NBA's Christmas Day coverage began on ESPN with the Chicago Bulls visiting the New York Knicks. The national telecast, a 103-95 Knicks victory, registered a 2.7 national rating, up 42% over the Miami Heat-New York telecast in 2009 (1.9 rating).

Following ABC's doubleheader, coverage returned to ESPN with a doubleheader, beginning with the host Oklahoma City Thunder and Kevin Durant defeating the Denver Nuggets, 114-106, which registered a 1.4 fast national rating, up 27% over last year's telecast (Los Angeles Clippers vs. Phoenix Suns). In the second game, the Portland Trail Blazers lost to the host Golden State Warriors, 109-102,with the telecast earning a 1.3 fast national rating, which broke even with the 2009 showing (Denver-Portland).

“Christmas Day is a highlight on the NBA calendar," Mark Tatum, NBA evp-global marketing partnerships, said in a statement. For first-year NBA partner BBVA, it was "the perfect opportunity for BBVA to demonstrate its commitment to teamwork. These games [were] a great showcase for one of our newest marketing partners [to unveil] its first NBA-themed campaign, illustrating how our official bank strives to be a great teammate and create winning experiences for NBA fans.”

BBVA Hits NBA Bank Shot

LeBron, Kobe, KD Celebrate Nike Xmas Day With Flying Colors

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