Top
NEWS REAL

and the Milwaukee Bucks’ Giannis Antetokounmpo (have expanded their conference leads in the second returns of fan votes of NBA All-Star Voting 2019 presented by Google. Full story here.

POLL POSITION

Nominees For 2018 Pepsi NFL Rookie of the Year

Winner to be selected by fan votes now thru Jan. 21 (3 PM ET).\

The 2018 Pepsi NFL Rookie of the Year award will be recognized in Atlanta during Super Bowl LIII activities.

• Saquon Barkley RB New York Giants
• Nick Chubb RB Cleveland Browns
• Darius Leonard LB Indianapolis Colts
• Phillip Lindsay RB Denver Broncos
• Baker Mayfield QB Cleveland Browns

Finalists For 2018 NFL FedEx Air (QB) and Ground (RB) Players of the Year

2018 FedEx Air NFL Player of the Year

• Patrick Mahomes Kansas City Chiefs
• Drew Brees New Orleans Saints
• Philip Rivers (Los Angeles Chargers

2018 FedEx Ground NFL Player of the Year

• Todd Gurley Los Angeles Rams
• Ezekiel Elliott Dallas Cowboys
• Saquon Barkley New York Giants

Now thru Jan. 31 (3 PM ET). people can vote for each category here on via Twitter @NFL

KEEPING SCORE

NFL Head Coach Signings For 2019 (To Date)
• Arizona Cardinals Kliff Kingsbury
• Cincinnati Bengals TBD (former coach Marvin Lewis)
• Cleveland Browns Freddie Kitchens
• Denver Broncos Vic Fangio
• Green Bay Packers Matt LeFleur
• Miami Dolphins TBD (former coach Adam Gase)
• New York Jets Adam Gase
• Tampa Bay Buccaneers Bruce Arians

BUY SELL

Weekend Box Office Jan. 11-13
1. The Upside $19.6M
2. Aquaman $17.3M
3. A Dog’s Way Home $11.3M
4. Spider-Man: Into the Spider-Verse $9M
5. Escape Room $8.9M
6. Mary Poppins Returns $7.2M
7. Bumblebee $6.8M
8. On the Basis of Sex $6.2M
9. The Mule $5.5M
10. Vice $3.3M
Source: Box Office Mojo

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

HyperX: We're All Gamers See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Wednesday
Sep052018

Sounds Of Music: NBA, Beats By Dre Sign Global Marketing, Merchandise Alliance

By Barry Janoff

September 5, 2018: Already the headphones of choice by many players in the NBA, Beats by Dre has made it official, signing a multi-year global marketing and merchandising partnership naming the company the official headphone, wireless speaker and audio partner of the NBA, WNBA, NBA G League and USA Basketball.

Financial terms of the alliance, which begins in October, were not disclosed.

Beats by Dre replaces Harman JBL in the category, an alliance that dates back to 2014.

An intro spot, “NBA and Beats,” puts many of the brand’s endorsers front-and-center, including LeBron James, Draymond Green, James Harden, Ben Simmons, Jayson Tatum and Karl-Anthony Towns.

Beats by Dre was founded in 2006 by Dr. Dre (Andre Romelle Young) and Jimmy Iovine and acquired by Apple Inc. in July 2014 in a deal valued at $3 billion.

“Beats revolutionized the music industry and has become one of the most innovative and culturally-influential brands in the world,” NBA commissioner Adam Silver said in a statement.

“Through our partnership, we have an exciting opportunity to merge sports, pop culture and technology to deliver unparalleled experiences and premium products to our fans.”

In addition to multi-media marketing support, Beats said it would “collaborate with and establish separate deals with NBA teams and launch a line of its audio products for fans around the world including NBA team-branded headphones.”

Beats said it would provide product to players and activate during such marquee events as NBA All-Star, NBA Draft presented by State Farm, international NBA games in China and Europe, WNBA All-Star, WNBA Draft presented by State Farm and USA Basketball men’s and women’s national team exhibition tours. 

According to Luke Wood, president of Beats by Dre, “This partnership with the NBA is the perfect alignment for Beats. It feels like coming home.

“The NBA and its players have long been significant drivers of global culture. Basketball, music and style speak as one voice: Julius Erving became a style icon, Allen Iverson cemented hip hop’s place on and off the court and LeBron James is breaking new music every day . . . the list goes on and on," said Wood.

The intro spot shows players on off the court wearing Beats headphones and using other Beats products. Text offers: “The game will never sound the same.”

“I always want to be the best and work with the best,” Harden said in a statement.

“That’s why I joined the Beats fam — they have the best headphones and they made them a style icon when no one else thought of electronics that way . . .

“I can’t imagine listening to anything without them. Beats loves basketball and always works to tell the stories of their favorite players.  I’m excited to see what they do," said Harden.
 
Back to Home Page