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POLL POSITION
Sports Marketer of the Year
 
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QUICK HITS

• Naismith Memorial Basketball Hall of Fame Finalists Class of 2018: Ray Allen, Maurice Cheeks, Charles “Lefty” Driesell, Hugh Evans, Grant Hill, Jason Kidd, Steve Nash, Rudy Tomjanovich, Chris Webber, Kim Mulkey, Katie Smith, Tina Thompson, Wayland Baptist University. Class of 2018 will be named during the NCAA Men’s Final Four weekend in San Antonio March 31-April 2.

• Serena Williams, who said her first auto purchase was a while Lincoln Navigator SUV she named “Ginger,” has signed to become an official spokesperson for the brand. A social media-based marketing campaign includes videos of Williams talking about and driving the 2018 Navigator, with ongoing videos to follow. “Partnering with a brand like Navigator comes from a genuine place,” she said in the first video. “Let’s just be honest: Serena Williams needs to be in the new Navigator.”

• The Smashing Pumpkins unveil 'Shiny And Oh So Bright' 36-city tour, their first tour in nearly 20 years, with founding members Billy Corgan, Jimmy Chamberlin, James Iha. Produced by Live Nation.

KEEPING SCORE

Most Exciting Sports Worldwide
1. Athletics (i.e. Olympics) 47% Very/Quite Exciting
2. Tennis 43%
3. Football (soccer) 43%
4. Rugby 41%
5. Gymnastics 36%
6. Boxing 32%
7. Formula 1 32%
8. Swimming 26%
9. Horse Racing 25%
10. Cycling 25%

Most Boring Sports Worldwide
1. Golf 70% Very/Quite Boring
2. U.S. Football 59%
3. Cricket 58%
4. Darts 58%
5. Snooker 57%
6. Basketball 52%
7. Horse Racing 52%
8. Cycling 50%
9. Formula 1 49%
10. Boxing 46%

Poll from YouGov.com

BUY SELL

Most-Watched Winter Olympics in U.S. TV History
1. Lillehammer, 1994* 204 million
2. Vancouver, 2010 190 million
3. Salt Lake City, 2002 187 million
T4. Torino, 2006 184 million
T4. Albertville, 1992 184 million
T4. Nagano, 1998 184 million
* Nancy Kerrigan/Tonya Harding incident

Source NBC Sports

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Kellogg's: Chloe Kim Winter Games Ads Below

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CFB Title Games '21-24
No. 1 Colleges Since '92
NCAA: More Health $$$
Cancer Drives Home
NCAA Reballs Madness

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Monday
Nov302009

Senator Calls Foul On Adidas' NBA Jersey Plan

NBA commissioner David Stern (L) and Eric Stamminger, president and CEO of adidas brand, during signing of 11-year deal in 2006, now find their alliance under fire. (Photo: adidas)November 30, 2009: Proclaiming that “Basketball is an American game,” Sen. Charles Schumer (D-NY) has taken to the streets in an effort to stop adidas, the official apparel company of the NBA, from closing a factory of American Classic Outfitters in Perry, NY, and moving the production to Thailand.

“Adidas’ plan is to outsource the jerseys to Thailand and with that, they threw an airball big time,” Schumer said during a press conference outside of the NBA Store on Fifth Avenue in New York on Nov. 29. “Because it’s an American sport invented in America, played better in America than anywhere else, the jerseys ought to be made here in America,”

The plant in upstate New York, about 50 miles east of Buffalo, produces jerseys for 17 NBA teams as well as WNBA and NBA Development League teams.

Schumer said he spoke with adidas representatives and also with NBA commissioner David Stern about the situation. “He said he’d look into it and work with us. He seemed sympathetic, he’s a man of his word and I think the league understands how unfair this outsourcing is," Schumer said during the press conference.

Adidas said in a statement that it has started to move production of NBA jerseys "closer to the source for materials," which is in Asia. Adidas said it has contracts with two other U.S. companies to produce official NBA jerseys at more than 30 facilities in North America and “will continue to do so.”

Adidas and the NBA signed an 11-year deal in 2006, said to be worth more than $400 million, to become the league's official uniform and apparel supplier. The deal replaced a 10-year agreement the NBA had with Reebok, which was acquired by adidas in 2005 in a deal valued at about $3.8 billion.

Adidas NBA spokesmen include Dwight Howard, Kevin Garnett, Tim Duncan, Tracy McGrady, Derrick Rose, Chauncey Billups and Josh Smith.

Schumer said he has asked the NBA to end its contract with adidas should the production move from the U.S. to Thailand. The NBA, which holds its marketing partners near and dear to its heart, released a statement after Schumer's press conference addressing the issue. “The NBA conducts business with more than 200 apparel and consumer products companies in over 210 countries and territories and we do not mandate where they manufacture their products. We do, however, have a strict Code of Conduct that mandates the factory conditions under which adidas and all our licensees must manufacture NBA goods."

Adidas, Lakers Ring In The New Year

NBA Names Kobe Bryant MVJ (Most Valuable Jersey) For 2008-09

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