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NEWS REAL

• The NFL's 100th season will begin with the Chicago Bears hosting the Green Bay Packers in Soldier Field on Thursday, Sept. 5 (NBC, 8:20 PM ET). This will be the 199th meeting between the Bears and Packers, including regular- and post-season. Super Bowl champion New England Patriots will begin their season on NBC Sunday Night Football Sept. 8. Their opponent will be named when the full 2019 regular season schedule is released later this spring.

• Kraft Heinz, in partnership with the NHL and NHLPlayers’ Association (NHLPA) has unveiled the top four finalist communities competing for the coveted title of Kraft Hockeyville USA 2019. Voting begins March 30.

• NBA Experience, the new destination coming to Disney Springs at Walt Disney World Resort (Orlando) will officially open Aug. 12, 2019. In collaboration with the NBA, Disney is developing NBA Experience with 13 interactive elements and hands-on activities across 44,000 square feet and two floors, also including a NBA-themed retail store.

• D.G. Yuengling & Son brewery has signed a deal with Philadelphia Phillies' pitcher Aaron Nola, making him one of the first active, MLB players to have a partnership with a beer brand. Yuengling has been a sponsor of the Phillies since 2017,

• Alex Rodriguez' future is so hot he needs to wear shades. Good thing Jennifer Lopez also needs to wear shades. The celebrity couple stars in a new year-long marketing from Quay Australia, which is being called “their first major fashion campaign together,’ by industry analysts. Media includes print, digital and social media.

• The 2019 Alliance of American Football Championship, originally scheduled for April 27 in Las Vegas, will be played in Ford Center at The Star in Frisco, Texas., which is owned and operated by Jerry Jones and the Dallas Cowboys.

• MLB and the MLB Players’ Assn. have unveiled numerous changes to the game to be installed over the next two seasons that will impact game length, marketing broadcast partners, the All-Star Game and the Home Run Derby. Full story here.

POLL POSITION

Top Ten Most In-Demand MLB Tickets (based on total ticket sales on StubHub thru March 14):
1. New York Yankees
2. Boston Red Sox
3. San Francisco Giants
4. Chicago Cubs
5. St. Louis Cardinals
6. Los Angeles Dodgers
7. Philadelphia Phillies
8. Texas Rangers
9. New York Mets
10. Houston Astros

SOURCE: STUBHUB

KEEPING SCORE

The Most-In-Demand MLB Home Openers
(based on total ticket sales on StubHub thru March 14, all on March 28):

• Arizona Diamondbacks at the Dodgers (average ticket price $229.
• Baltimore Orioles at New York Yankees (average ticket price $202)
• Atlanta Braves at Philadelphia Phillies (average ticket price $84)
• Chicago Cubs at Texas Rangers (average ticket price $254)
• Pittsburgh Pirates at Cincinnati Reds (average ticket price $122)

BUY SELL

Weekend Box Office March 22-24
1. Us $70.2M
2. Captain Marvel $35M
3. Wonder Park $9M
4. Five Feet Apart $8.8M
5. How To Train Your Dragon 3 $6.5M
6. A Madea Family Funeral $4.5M
7. Gloria Bell $1.8M
8. No Manches Frida 2 $1.8M
9. Lego Movie 2 $1.1M
10. Alita: Battle Angel $1M
Source: Box Office Mojo

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

March Madness '19: Geico See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
SUPER BOWL LIII

Thursday
Mar062014

Tony Stewart Channels Burt Reynolds For Mobil 1 'Smokey And The Bandit' Parody

By Barry Janoff

March 6, 2014: In 1977, Burt Reynolds hit the big screen as Bo "Bandit" Darville in Smokey and the Bandit.

The story follows the Georgia-based truck driver who, along with his friend Cledus Snow, is offered $80,000 by Big Enos Burdette and his son, Lil Enos, to drive from Georgia to Texas to pick up a truckload of what was then considered "bootleg" beer and return, with the stipulation that they must make the approximately 1,300 mile round trip within 28 hours.

That film was followed by Smokey and the Bandit II (1980) and Smokey and the Bandit III (1983).

Now, Mobil 1 and driver Tony Stewart have joined for a marketing effort that might be dubbed Smokey and the Bandit IV.

The activation is built around a five-episode series (plus an intro trailer), Smoke Is The Bandit, in which Stewart, as Smoke, is presented with a challenge that involves Mobil 1, the official motor oil of Nascar.

In the real world, Stewart drives the No. 14 Mobil 1/Bass Pro Shops Chevrolet SS in the Nascar Sprint Cup Series for Stewart-Haas Racing.

The series will air on Mobil 1's YouTube channel, with episodes breaking now through March 25.

Support includes Mobil 1's Facebook page, where visitors can get "behind-the-scenes access to photos from the Smoke is the Bandit with Mobil 1 set and exclusive information about the video shoot with many Nascar legends and personalities."

“As fans enjoy the return of the Nascar season, we thought it would be fitting to re-create one of the classic car chase movies in a fun way with our Nascar spin, all while putting Smoke behind the wheel of his favorite car,” Artis Brown, Mobil 1 Motorsports manager for ExxonMobil Fuels & Lubricants, said in a statement.

Episode 1, "The Challenge," finds Smoke approached by Big Enos (played by former driver and current ESPN broadcaster Ricky Craven) and Lil Enos (driver and Fox Sports 1 race analyst Hermie Sadler) with the task of driving to Texarkana to pick up 400 bottles of Mobil 1.

"What do you want with all that oil?" asks Stewart as Smoke.

"My Daddy wants the No. 14 Chevy to benefit from Mobil 1's outstanding protection and performance throughout the Nascar season," replies Lil Enos.

"We're going to need a car . . . a fast one," says Smoke. Then, speaking to his friend The Snowman (Darrell Waltrip) on his CB radio, he exclaims, "We got us a new job. Let's go get some Mobil 1."

The upcoming schedule includes Episode 2, “The Pickup”  (March 11);  Episode 3, “The Interview” (March 13); Episode 4, “The Sheriff” (March 18); Episode 5, “The Big Finish” (March 20).

Mobil 1 said that on March 25 it would air the complete series as a single-play, long-form feature that includes all six videos in succession, with additional commentary from Stewart and the other series’ stars.

Other members of the cast include Jeff Hammond (Buford T. Justice) and Nicole Briscoe (Frog).

Smokey and the Bandit is still my all-time favorite movie,” said Stewart, whose on-screen appearances include Herbie Fully Loaded (2005) with Lindsay Lohan. “Bringing this legendary movie back to the screen – with the Bandit’s black Trans Am and all – has been an absolute blast and I hope the fans have just as much fun watching the videos.”

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