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What Are You Watching In May 2018
 
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QUICK HITS

• Per N The top 25 public companies by game revenues captured 77% of the $121.7B global games market last year. No. 1 (for 5th consecutive year) followed by ,

• "Following an exciting and successful event in Dallas, we're thrilled to take the NFL draft to Nashville. The city has a passionate fan base and offers iconic locations that will enable us to expand the Draft in unique ways," said NFL commissioner Roger Goodell: April 25-27, 2019, spanning across multiple landmarks in Nashville's historic downtown district.

• The University of Phoenix Stadium in Glendale, Arizona will host Super Bowl LVII in 2023 and the Mercedes-Benz SuperDome in New Orleans will host Super Bowl LVIII in 2024, per the NFL. 

KEEPING SCORE

Upcoming Super Bowls

Super Bowl LIII Feb. 3, 2019 Mercedes-Benz Stadium, Atlanta (CBS)
Super Bowl LIV Feb. 2, 2020 Hard Rock Stadium, Miami (FOX)
Super Bowl LV Feb. 7, 2021 Raymond James Stadium, Tampa (NBC)
Super Bowl LVI Feb. 6, 2022 Los Angeles Stadium, Inglewood, CA (CBS)
Super Bowl LVII Feb. 5, 2023 University of Phoenix Stadium, Glendale, AZ (Fox)
Super Bowl LVIII Feb. 4, 2024 Mercedes-Benz SuperDome, New Orleans (NBC)

Source: NFL

BUY SELL

WEEKEND BOX OFFICE (May 18-20)
1. Deadpool 2 - 20th Century Fox - $125M
2. Avengers: Infinity War - Disney - $28.7M
3. Book Club - Paramount - $12.5M
4. Life Of The Party - Warner Bros. - $7.7M
5. Breaking In - Universal - $6.5M
6. Show Dogs - Open Road - $6M
7. Overboard - Lionsgate - $4.7M
8. A Quiet Place - Paramount - $4M
9. Rampage - Warner Bros. - $1.5M
10. Feel Pretty - STX Entertainment - $1.2M
11. Super Troopers 2 - 20th Century Fox - $1.1M
12. Black Panther - Disney - $0.8M
SOURCE COMSCORE

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No. 1 Colleges Since '92
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Cancer Drives Home
CFB Title Games '21-24

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Thursday
Jul022009

Nascar Drivers Get A Taste Of Coke Zero Humor

The "brand managers" redecorate Denny Hamlin's car.July 2, 2009: Coca-Cola's fictitious “brand managers,” who have been railing against territory encroachment by sibling Coke Zero, return to preach their faith, this time to a group of Nascar drivers including Tony Stewart, Kevin Harvick, Jeff Burton, Greg Biffle, Eric Sadler and Denny Hamlin. Two 60-second versions of “Cover Up,” via Crispin Porter + Bogusky, Miami, will debut July 4 on TNT during coverage of the Coke Zero 400 Powered by Coca-Cola at Daytona (Fla.) International Speedway. "Cover Up" also will run in theaters and online. The effort coincides with the fourth anniversary of Coke Zero.


In previous spots, including one with Troy Polamalu of the NFL's Pittsburgh Steelers, the two brand managers blatantly push Coke over Coke Zero. Here, the guys appear to be on the side of Coke Zero; in fact, as the Nascar drivers soon learn, they actually plan to sabotage the brand. “First they stole our Real Coke taste, then they stole our drivers, but we’re past that and moving forward,” the brand managers tell the group of drivers, who are all members of the Coca-Cola Racing Family. The plan: To put a huge Coke Zero decal on "the one part of the car that no one has bothered to use for sponsorship yet – the windshield." Hamlin replies, "You're out of your mind." Biffle asks, "Would that be safe?" One of the brand manager replies, “I don’t know if it’s a 100% rating of safety, but you’re doing 200 miles per hour, so you’ve made some choices to begin with.” And when Sadler's windshield is covered with Coke Zero signage, he exclaims, “It’s really dark in there.” One of the brand managers replies, “Well, are you a Nascar driver or Na-SCARED driver?”


Sadler: "It's really dark in there." Brand Manager: "Are you Nascar or Na-SCARED?"“With Coke Zero, we’ve shown it’s possible to combine Real Coke taste and zero calories. The only thing that doesn’t seem possible is convincing our Coca-Cola brand managers to end their campaign against Coke Zero," Bill Kelly, senior vice president, Coca-Cola Trademark Brands, Coca-Cola North America, said in a statement. "Even members of the Coca-Cola Racing Family can’t do it. Of course, the harder they try, the more they remind people that Coke Zero tastes like Coke.” Back to Home Page