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Bahamas Red Cross donation site. #HelpUsHelp

• Tony Wyllie has been named regional president and managing director for Special Olympics North America. Wyllie most recently was svp-communications for the NFL’s Washington Redskins since 2010. His three-decade career also includes PR/communications with the St. Louis (now Los Angeles) Rams, Tennessee Titans and Houston Texans.

• The Los Angeles Clippers have signed a deal with Los Angeles-based tech firm Honey, which includes naming rights to team's renovated Honey Training Center: Home of the L.A. Clippers and its logo on team practice jerseys. According to Honey, "10 million-plus members worldwide use Honey's suite of free tools daily to save time and money when shopping online.”

• Washington Mystics forward-guard Elena Delle Donne has been named 2019 WNBA MVP.  It is the second MVP award for seven-year player, making her the first player in WNBA history to earn the honor with two different teams (2015 Chicago Sky).

• BMW Group Russia has signed a deal with tennis star Daniil Medvedev, currently ranked No. 4 in the world, who fell in five sets to Rafael Nadal in the recent U.S. Open Grand Slam finals. Medvedev, who will represent Russia in the inaugural ATP Cup tournament in Australia this January, will participate in various brand activities, including a BMW patch on his shirt, in Russia and worldwide .

• SoFi Stadium, which will be the new $6 billion home venue for the NFL’s Los Angeles Rams and Chargers beginning in 2020, will open July 25-26 with two Taylor Swift concerts.

• CBD edible company Bhang, Miami, has acquired Red Ace, a leading organic beverage company. Bhang plans to launch a Red Ace-branded line of CBD/terpene-style beverages and products, including functional sparkling beverages. Athlete ambassadors include Christian Ramirez, Russell Canouse and Kelyn Rowe (MLS) and Spencer Keiboom (Washington Nationals).

• The Paley Center for Media, NY, will honor the 100th season of the NFL with a new exhibit: "A Century of Football: Celebrating the NFL’s 100th Season," free and open to the public (Sept. 14-Oct. 27), which includes the first public screening of the only known complete broadcast of Super Bowl I (then known as the AFL-NFL World Championship Game) in January 1967 between the Green Bay Packers and the Kansas City Chiefs

• Pete Frates and Pat Quinn, co-founders of ALS Ice Bucket Challenge, have launched with The ALS Assn. the 5th anniversary of “Challenge Me” with a “new call to action to reignite the passion and generosity of the millions of people who dumped ice water on their heads in the summer of 2014.”

POLL POSITION

 Pro Football Hall of Fame First-Time Candidates Class of 2020
• DE John Abraham
• LB Lance Briggs
• WR/Special Teams Josh Cribbs
• RB Maurice Jones-Drew
• S Troy Polamalu
• DE Justin Smith
• WR Reggie Wayne
• LB Patrick Willis

The full list includes 122 players eligible to be selected to next year's class. Full story here.

KEEPING SCORE

Top Brands in 2019 Brand Keys “Consumer Loyalty Index”
• Airline: JetBlue
• Athletic Footwear:Nike
* Automotive: Hyundai
• Banks: Chase
• Beer: Corona Extra (regular), Miller Lite (Lite)
• Bottled Water: Dasani
• Casual Dining: Panera
• Coffee (OOH): Dunkin’
• Energy Drinks: Red Bull
• Headphones: Bose
• Ice Cream: Ben & Jerry’s
• Major League Sports: MLB
• Online Music: Slacker
* Online Retailer: Amazon
• Online Travel Booking: Booking.com
• Pizza: Domino’s
• QSR: Chick-fil-A
• Retail Sporting Goods: Dick’s
• Social Networking Sites: Instagram
• Soft Drinks: Coca-Cola (regular), Diet Coke
• Tequila: Jose Cuervo
• Ticketing Services: StubHub
• Vodka: Zubrowka
• Whiskey: Jack Daniel’s

FULL LIST HERE

BUY SELL

Weekend Box Office Sept. 13-15
1. It 2 $40.7M
2. Hustlers $33.2M
3. Angel Has Fallen $4.4M
4. Good Boys $4.3M
5. Lion King $3.6M
6. Hobbs & Shaw $2.8M
7. Overcomer $2.7M
8. The Goldfinch $2.6M
9. Peanut Butter Falcon $1.9M
10. Dora and the City of Lost Bold $1.9M
Source: Box Office Mojo

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

ESPN SportsCenter: Hold See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Friday
Nov272015

Super Bowl, Star Wars, Twisted Sister (!) Intrude On Black Friday Marketing

By Barry Janoff

November 27, 2015: Marketing efforts during Thanksgiving Day weekend were not just about Black Friday, 2 AM discounts at Big Box retailers and food companies offering products to enhance turkey leftovers (and leftovers of leftovers).

TV viewers also saw high-profile movie trailers, a spoiler-alert spot for the Super Bowl 50 Pepsi Halftime Show, Verizon putting a spin on delayed flights, Nationwide getting Peyton Manning to sing about turkey legs and comedian Rob Riggle dressed as Dee Snyder of big in the 1980s rock band Twister Sister covering Bon Jovi for Fox Sports.

On Thanksgiving Day, the NFL played three games, which, much to the delight of companies that made commercial buys, combined to average 28.6 million viewers, the highest three-game audience on Thanksgiving, according to the NFL.

But the league received a lot of reaction from non-football fans due to a "Spoiler Alert" spot that teased more than it spoiled. The spot indicated that the Pepsi-sponsored halftime show during Super Bowl 50 (CBS, Feb. 7, 2016) could possibly feature the biggest music roster in Super Bowl history, "honoring the past, recognizing the present and looking ahead to the next 50 years."

The spot also revealed that one of the of stars scheduled to perform during the Pepsi Super Bowl 50 Halftime Show "would  be revealed" during the Green Bay Packers-Detroit Lions game on CBS and NFL Network on Thursday, Dec. 3.

Anticipation also came via several Hollywood trailers, with the Big Daddy being a new clip-fest for Star Wars: The Force Awakens, which hits theaters Dec. 18.

Viewers also saw clips for Captain America: Civil War (May 2016), the animated The Secret Life of Pets (July 2016) and Concussion (Dec. 25), which had several airings during NFL games. The latter was an interesting media buy as it stars Will Smith as Dr. Bennet Omalu, who played a major role in taking the NFL to the public by tying brain damage to football players who had suffered repeated concussions during games.

Peyton Manning was featured in three 15-second spots for Nationwide, in which he continued the theme from previous commercials in which he sings the insurance company's commercial jingle ("Nationwide is on your side") in different scenarios. In "Turkey Leg," before sitting down to dinner, he chimes, "Turkey leg you taste so good." In the next, having finished another portion of food, and with indigestion coming on, he offers, "Seconds were a bad idea." Finally, laying down on a couch, he sings to the Nationwide tune, "Think I'm gonna take a nap," before drifting off.

Verizon offered a spot called "Home," in which people who are trying to get home for the holidays are faced with the challenges of delayed flights, long waits, snow storms and icy roads. The telecom's words of wisdom: "This time of year, having a network you can rely on matters more than ever — until you're finally home with loved ones, and it doesn’t matter at all."

Perhaps the most eclectic showing of all came prior to the NFL game on Fox between the Philadelphia Eagles and hometown Detroit Lions, which pitted teams with a combined 7-13 record. Fox Sports spokesman/comedian/actor Rob Riggle, who has been doing irreverent pre-game spots all season, here showed up dressed like Dee Snyder fronting a band and singers who covered Bon Jovi's "Wanted Dead or Alive."

Riggle's version, "Like It Or Not," included digs at the anticipated low-expectations for the game (the Lions won, 45-14); and the mental status of Jerry Jones, the 73-year-old owner of the 3-7 Dallas Cowboys, who would play at home in the second game on Thanksgiving Day (on CBS, losing 33-14 to the Carolina Panthers). Riggle as Snyder crooned, "He owns the Cowboys/Unless he's so old he forgot/Today he's watching them/Like It Or Not."

Riggle also took a mild swipe at the offensive coordinator for the Lions — "Happy Thanksgiving Jim Bob Cooter and everyone with a less funny name" — before justifying the NFL's presence on TV throughout the day: "I guess these same old games/Still beat no games at all."

Riggle also accurately predicted events that would take place during the then as-yet-to-be-played NFL games: "I'm sure the QBs will throw some picks/and get turnovers on downs. It's lucky Jerry Jones' face looks more realistic when it frowns." (See the full spot here.)

Cowboys quarterback Tony Romo threw three interceptions and was taken out of the game in the third quarter when he reinsured his left collarbone — which forced him to miss seven games this season — an injury diagnosed the next day as a fracture that would keep him off the field for the remainder of the season.

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