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• Weekend Box Office via Comscore: 
1. Tyler Perry's Boo 2! A Madea Halloween $21.6M
2. Geostorm $13.3M
3. Happy Death Day $9.4M
4. Blade Runner 2049 $7.2M
5. Only The Brave - Sony $6M
6. The Foreigner $5.5M
7. It $3.5M
8. The Snowman 3.4M
9. American Made $3.2M
10. Kingsman: The Golden Circle $3M

• The NFL has unveiled the Super Bowl Ticket Giveaway, an initiative this season to "surprise fans across the country with an invitation to attend Super Bowl LII in Minnesota on February 4, 2018. A total of 500 free tickets will be distributed under the program as a way to give back to dedicated NFL fans and provide them with a once-in-a-lifetime experience."
• Farmers Insurance has extended its alliance with PGA TOUR player Rickie Fowler for three years (2018-2020).  Fowler has been a brand ambassador since 2012. Fowler has been featured in the Farmers "We Know From Experience" advertising campaign, including the recent "Chauffeur Terrier" television commercial, along with other digital marketing platforms.

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MLB 2017 Awards Schedule
• Oct. 26
Rawlings Gold Glove finalists on Twitter (12 PM. ET)
• Nov. 6
BBWAA Awards Finalists MLB Network
• Nov .7
Rawlings Gold Glove Awards ESPN (9 PM. ET)
• Nov. 9
Louisville Silver Sluggers MLB Network, (6 PM. ET)
• Nov. 10
Wilson Defensive Players of the Year MLB Network (6 PM. ET)
• Nov. 13
Jackie Robinson Rookies of the Year MLB Network (6 PM ET)
• Nov. 14
Managers of the Year MLB Network (6 PM. ET)
• Nov. 15
Cy Young Awards MLB Network( 6 PM ET)
• Nov. 16
Most Valuable Players MLB Network ( 6 PM ET)
• Nov. 17
Esurance MLB Awards MLB Network

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NBA Teams With Jersey-Patch Deals (To Date):

• Atlanta Hawks (Shareware)
• Boston Celtics (GE)
• Brooklyn Nets (Infor)
• Cleveland Cavaliers (Goodyear)
• Denver Nuggets (Western Union)
• Detroit Pistons (Flagstaff Bank)
• Golden State Warriors (Rakuten)
• Los Angeles Lakers (Wish)
• Miami Heat (Ultimate Software)
• Milwaukee Bucks (Harley Davidson)
• Minnesota Timberwolves (Fitbit)
• New York Knicks (Squarespace)
• Orlando Magic (Disney World)
• Philadelphia 76ers (StubHub)
• Sacramento Kings (Blue Diamond)
• Toronto Raptors (Sun Life)
• Utah Jazz (Qualtrics)
All patches will be 2.5 x 2.5 on the left side, with a Nike Swoosh logo on the right side.

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Coaches Make ACS Call
NCAA Plans '18 Final 4
Final Four '22 In NOLA
Cancer Drives Home
Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Sunday
Apr252010

Moon Main Man In 24 Hour Fitness Ads For F.I.T.T. Energy Drink

April 25, 2010: Football Hall of Fame quarterback Warren Moon has landed an endorsement deal that could be global in nature as the spokesman for F.I.T.T. Energy With Resveratrol energy shot product line.

Moon will appear in a campaign to be featured in the May issue of 24 Hour Fitness Digital Magazine. The deal also includes the potential to "leverage Moon and his likeness in other platforms including television, radio and point-of-sale activations."

24 Hour Fitness Digital Magazine is e-mailed monthly to its members and is posted on the 24 Hour Fitness Web site, "which garners in excess of 10 million impressions per month," according to Who's Your Daddy, Mission Viejo, Calif., the company that produces and markets  F.I.T.T. Energy and other energy drinks.  It is also sent to club members as well as visitors to the exercise chain's Facebook and Twitter sites. Financial terms were not disclosed.

The company said it is in the process of changing its name to FITT Energy "to properly reflect its new marketing direction."

“The key to the F.I.T.T. energy shot’s success is simply to get the word out about its effectiveness,” Moon said in a statement. “The 24 Hour Fitness Digital Magazine platform will allow us to do that. I have seen the science and the work that went into this and I feel the F.I.T.T. energy shot represents the premium level of energy shot drinks and brings a new healthy energy solution to those who value nutritional supplements.”

Moon, a nine-time NFL Pro Bowl selection, was inducted in the Pro Football Hall of Fame in 2006 after a career that included 17 years in the NFL and six years in the Canadian Football League. He currently ranks among the all-time top ten quarterbacks in the NFL in career TDs thrown (291), completions (3,988) and pass attempts (6,823}, and is fifth all-time with 49,325 yards passing.

“Having someone of Warren Moon’s stature involved in this campaign presents a tremendous opportunity that I am hopeful we will capitalize on," Michael Dunn, WYD CEO, said in a statement. “It offers us the ability to benefit from the enormous positive exposure 24 Hour Fitness received through their sponsorship of The Biggest Loser television program.”

Sales of energy drinks increased 240% from 2004 to 2009, according to research firm Mintel, Chicago. The global category is expected to top $9 billion in sales in 2011, per a study from Packaged Facts, Rockville, Md.

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