Top
POLL POSITION
Best Marketing Events In April 2017
 
pollcode.com free polls
KEEPING SCORE

NFL NETWORK THURSDAY NIGHT FOOTBALL (Exclusive)
Sept. 14
Houston at Cincinnati
Sept. 21
Los Angeles Rams at San Francisco
Nov. 2
Buffalo at New York Jets

CBS THURSDAY NIGHT FOOTBALL
Sept. 28
Chicago at Green Bay
Oct. 5
New England at Tampa Bay
Oct. 12
Philadelphia at Carolina
Oct. 19
Kansas City at Oakland
Oct. 26
Miami at Baltimore


NBC THURSDAY NIGHT FOOTBALL
Nov. 9
Seattle Seahawks at Arizona Cardinals
Nov. 16  
Tennessee Titans at Pittsburgh Steelers
Nov. 30 
Washington Redskins at Dallas Cowboys
Dec. 7
New Orleans Saints at Atlanta Falcons
Dec. 14
Denver Broncos at Indianapolis Colts
Mon. Dec. 25
Pittsburgh Steelers at Houston Texans
CBS/NBC Games will be simulcast on NFL Network and streamed live on Amazon Prime

WHAT YOU SAY!?

ESPN’s 2017 Monday Night Football Schedule
Preseason
Thurs, Aug. 17
Tampa Bay Buccaneers at Jacksonville Jaguars 8 PM ET
Mon, Aug. 21
New York Giants at Cleveland Browns 8 PM ET

Regular Season (8 PM ET unless indicated)
Sept. 11
New Orleans Saints at Minnesota Vikings 7 PM ET
Los Angeles Chargers at Denver Broncos 10:15 PM ET
Sept. 18
Detroit Lions at New York Giants
Sept. 25
Dallas Cowboys at Arizona Cardinals
Oct. 2
Washington Redskins at Kansas City Chiefs
Oct. 9
Minnesota Vikings at Chicago Bears
Oct. 16
Indianapolis Colts at Tennessee Titans
Oct. 23
Washington Redskins at Philadelphia Eagles
Oct. 30
Denver Broncos at Kansas City Chiefs
Nov. 6
Detroit Lions at Green Bay Packers
Nov. 13
Miami Dolphins at Carolina Panthers
Nov. 20
Atlanta Falcons at Seattle Seahawks 
Nov. 27
Houston Texans at Baltimore Ravens 
Dec. 4
Pittsburgh Steelers at Cincinnati Bengals
Dec. 11
New England Patriots at Miami Dolphins
Dec. 18
Atlanta Falcons at Tampa Bay Buccaneers
Dec. 25
Oakland Raiders at Philadelphia Eagles

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

COLLEGE

Coaches Make ACS Call
NCAA Plans '18 Final 4
Final Four '22 In NOLA
Cancer Drives Home
Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Saturday
Mar052016

Mobil 1 Envisions Tony Stewart Post-Nascar: Cook, Painter, Mime, Cheese Connoisseur

By Barry Janoff

March 4, 2016: Tony Stewart has been a mainstay in auto racing for more than 20 years.

Now that he is entering his last season as a Nascar driver, Stewart would like to find some new interests, and marketing partner Mobil 1 wants to help.

In a multi-platform campaign, “Tony’s Next Chapter," anchored by a series of 30-second digital spots, Stewart somewhat haphazardly embarks on such endeavors as cooking, learning to speak French, painting and becoming a cheese connoisseur.

Along for the ride are Stewart's compadres at Stewart Haas Racing, including Danica Patrick and Kevin Harvick.

“Our partnership with Tony and Stewart-Haas Racing has really centered on technology and how we can help the team’s cars go faster each week,"  Kai Decker, global motor sports manager for ExxonMobil," said in a statement. "We also know race fans are very interested in what Tony’s future holds — on and off the track.

The saga of “Tony’s Next Chapter” videos will be featured on the Mobil 1 and SHR Facebook pages, Mobil 1 YouTube channel. and social media including Twitter. There also is behind-the-scenes content on Mobil 1 Facebook, Twitter and YouTube.

Stewart, 44, who is recovering from a back injury he received due to an ATV accident in February, missed parts of the 2013 and 2014 Nascar seasons due to racing-related accidents. also has endorsement deals that include Coca-Cola, Bass Pro Shops, Outback, Chevy, Aspen Dental and Jimmy John's Sandwiches.

Mobil 1, entering its 14th season as the “official motor oil of Nascar," said that "Tony’s Next Chapter” is the first in a digital video content series that it would will roll out during  the 2016 Nascar Sprint Cup season to showcasing the brand’s role with Stewart, Harvick and Patrick.

A humorous late spring and summer series will feature the trio as they take a road trip to Sprint Cup races. They will also be featured in short videos in which they are asked for their opinions on topics such as food, driving styles and hobbies.

For Stewart, his past experiences may or may not transition well to his proposed new life events.

In "Tony's Meat Smoker," Danica says, "Tony wants to keep busy in retirement, so he's been discovering new passions." The action cuts to Stewart showing his new "Stewart Meat Smoker, a sophisticated multilevel meat platform" to Harvick.

Rather than a tasty cooked meat aroma, the room is filling with foul-smelling fumes. "Smells like burnt rubber," says Harvick. Stewart ignores the comment. "That's the magic. It's signature white burnout smoke. So who's read to get rich?" he asks. (See the full spot here.)

In "Tony Learns French," Stewart is taking up a new language, but only to a limited degree. "Bon jour, Pierre," he says in a not-so-French accent to a group of guys in his race garage. "Je m'appelle Tony. Como  ta le vous?" He then rattles off the remaining words in his repertoire. "Merci. Fromage. Croissant."

Before he leaves, Stewart has one more French trick up his sleeve. He turns into a mime who cannot get out of an imaginary box. (See the full spot here.)

Upcoming spots include "Tony Picks Up Painting" and "Tony Becomes a Cheese Connoisseur."

"We hope fans of Tony, Kevin and Danica enjoy this lighthearted video series," said Decker.

Back to Home Page