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IndyCar Series 2017 Schedule
• Firestone Grand Prix St. Petersburg March 12
• Toyota Grand Prix Long Beach April 9
• Honda Indy Grand Prix Alabama April 23
• Phoenix Grand Oriux May 13
• IndyCar Grand Prix May 13
Indy 500 May 28
• Chevrolet Detroit Grand Prix 1 June 3
• Chevrolet Detroit Grand Prix 2 June 4
• Rainguard Water Sealers 600 June 10
• Kohler Grand Prix Elkhart Lake WI June 25
• Iowa Corn 300 Newton July 9
• Honda Indy Toronto July 16
• Honda Indy 200 Mid-Ohio Lexington July 30
• ABC Supply 500 Long Pond PA Aug. 20
• Bommarito Automotive Group 500 Madison IL Aug. 26
Grand Prix At The Glen NY Sept. 3
• GoPro Grand Prix Sonoma CA Sept. 17

Source INDYCAR

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iSpot Top Ten Spenders Past Week (March 13-19/Lead Spot)

*NCAA Official Partner
• Geico ($27.2M) Hail Caesar Salad
• AT&T Wireless* ($19M) Unbelievable
• Verizon ($17.5M) Drop the Metrics
• NCAA* ($16.5M) Opportunity
• Coca-Cola* ($15.5M) Love Story
• Allstate* ($15.4M) Sarah, I Love You
• Progressive ($15M) Get Their Attention
• Capital One* ($14.4M) Clapper
• State Farm ($14M) Following
• Taco Bell ($13.4M) Work Emails
Source iSpot.TV

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NYSportsJournalism.com + Topic Of Requested Search

AT&T: 'Dentist' (More March Mad Ads Below)

COLLEGE

Coaches Make ACS Call
NCAA Plans '18 Final 4
Final Four '22 In NOLA
Cancer Drives Home
Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Monday
Feb222016

MLS, Alex Morgan Get Their Hands On Tag Heuer In Time For Season, Olympics

By Barry Janoff

February 22, 2016: Thanks to a new alliance with TAG Heuer, some soccer players will be able to use their "hands" on the soccer pitch.

With its 2016 season approaching, Major League Soccer has signed a long-term partnership naming the luxury sports watchmaker the official watch and official timekeeper of the league.

In addition, TAG Heuer becomes the official timekeeper for U.S. Soccer.

TAG Heuer also unveiled a deal with Alex Morgan, forward for the U.S. Women's National Soccer Team, which last week qualified to compete in the Summer Olympics in Rio de Janeiro.

TAG Heuer spokespersons also include Tom Brady, Cristiano Ronaldo, Maria Sharapova, model Cara Delevingne, actor Chris Hemsworth and the Estate of Steve McQueen.
 
Financial terms of the pacts were not released.

“Soccer is the fastest growing sport in the United States, and it is also most popular amongst the youth demographic, a generation we aim to connect with,” Kilian Muller, president for TAG Heuer North America, said in a statement.

Official partners for MLS, whose season begins March 6, include adidas, Advocare, Allstate, AT&T, Audi, Chipotle, Coca-Cola, Continental, Draft Kings, EA Sports, Etihad, Heineken, The Home Depot, Jeld-Wen, Johnson & Johnson, Kraft Heinz, Makita, Microsoft, Mondeléz (Chips Ahoy!, Ritz, Trident) and Wells Fargo.

"We think this partnership can be a catalyst for innovating how timekeeping works in global football. We look forward to working with them for many years to come.”

TAG Heuer already has a partnership with Bundesliga, the Professional Association Football League of Germany.

“We are excited to welcome TAG Heuer to the North American soccer family,” MLS commissioner Don Garber said in a statement. “This is a premium, world-class brand that has already aligned with other top leagues around the world. We think this partnership can be a catalyst for innovating how timekeeping works in global football. We look forward to working with them for many years to come.”

The partnership also includes the Professional Referee Organization, which is responsible for maintaining the referee program in pro leagues in the U.S. and Canada.During MLS games, PRO referees will wear a TAG Heuer Connected Watch, a newly launched smart watch from the company.

All MLS referees will have the TAG Heuer logo on their uniform.

In MLS stadiums, TAG Heuer will provide and be visible on the substitution board used on the sidelines.

Multi-media marketing also includes Internet, social media and air time during MLS broadcasts.

“TAG Heuer has a long-standing connection to sports and an impressive history of creating precision watches used by high-level athletes across the globe,” said US Soccer president Sunil Gulati. “We’re looking forward to the opportunity to work closely with one of the most innovative luxury brands in the world.”

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