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NEWS REAL

• Kraft Heinz division Devour Food has joined with the American Cornhole League to uncover from among its ranks the "Devour Man of the Year," with the winner earning $10,000 and free Devour Pizza for a year. Details here.

• Maria Sharapova has withdrawn from the Grand Slam at French Open, citing her shoulder injury and recovery.

• Earvin “Magic” Johnson and Larry Bird will be the co-recipients of the NBA Lifetime Achievement Award, to be honored during the NBA Awards on June 24 (TNT).

• The American Gaming Assn. has released a new set of self-regulations on advertising and marketing legal sports betting, the “Responsible Marketing Code for Sports Wagering. The code, developed in coordination with its members, “extends commitments made by individual companies through their own responsible marketing activities and those adhered to by all association members through the Responsible Gaming Code of Conduct. “The new code includes self-imposed restrictions on target audiences, outlets and materials branding, while mandating responsible gaming inclusion.” Full story here.

• Pete Frates and Pat Quinn, co-founders of ALS Ice Bucket Challenge, have launched with The ALS Assn. the 5th anniversary of “Challenge Me” with a “new call to action to reignite the passion and generosity of the millions of people who dumped ice water on their heads in the summer of 2014.” 

POLL POSITION

U.S. Women’s National Team head coach Jill Ellis has named the 23 players who will represent the U.S. in France and seek to defend their FIFA Women’s World Cup crown (July 7-Aug.7).

GOALKEEPERS

Adrianna Franch* (Portland Thorns FC), Ashlyn Harris** (Orlando Pride), Alyssa Naeher** (Chicago Red Stars)
DEFENDERS
Abby Dahlkemper* (NC Courage), Tierna Davidson* (Chicago Red Stars), Crystal Dunn* (NC Courage), Ali Krieger*** (Orlando Pride), Kelley O’Hara*** (Utah Royals FC), Becky Sauerbrunn*** (Utah Royals FC), Emily Sonnett* (Portland Thorns FC)
MIDFIELDERS
Morgan Brian** (Chicago Red Stars), Julie Ertz** (Chicago Red Stars), Lindsey Horan* (Portland Thorns FC), Rose Lavelle* (Washington Spirit), Allie Long* (Reign FC), Samantha Mewis* (NC Courage)
FORWARDS
Tobin Heath*** (Portland Thorns FC), Carli Lloyd**** (Sky Blue FC), Jessica McDonald* (NC Courage), Alex Morgan*** (Orlando Pride), Christen Press** (Utah Royals FC), Mallory Pugh* (Washington Spirit), Megan Rapinoe*** (Reign FC)
* First Women’s World Cup
** Second Women’s World Cup
*** Third Women’s World Cup
**** Fourth Women’s World Cup

KEEPING SCORE

Results from NBA Draft Lottery 2019 presented by State Farm — aka the Zion Williamson Lottery:
1. New Orleans  
2. Memphis        
3. New York        
4.Los Angeles Lakers     
5. Cleveland
6. Phoenix          
7. Chicago
8. Atlanta
 9. Washington
10. Atlanta (from Dallas)
11. Minnesota
12. Charlotte        
13.  Miami
14.  Boston (from Sacramento via Philadelphia)

BUY SELL

Weekend Box Office May 17-19
1. John Wick 3 $57M
2. Avengers: Endgame $29.4M
3. Pokemon Detective Pikachu $24.8M
4. A Dog’s Journey $8M
5. The Hustle $6M
6. The Intruder $4M
7. Long Shot $3.4M
8,. The Sun Is Also A Star $2.6M
9. Poms $2M
10. Uglydolls $1.6M
Source: Box Office Mojo

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

Roland Garros 19 Odyssey See More Ads Below

 

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Thursday
Jan072016

MLB Strikes 'Historic' Multi-Year Deal To Bring Live-Stream Games To China

By Barry Janoff

January 7, 2016: In what was called an "historic" step intended to significantly increase its footprint in China, MLB has signed a multi-year deal with Le Sports, called the nation's leading Internet-based eco-sports company, to live-stream games for the first time throughout the China mainland, Hong Kong and Macau.

Financial terms of the three-year deal, unveiled Wednesday evening (Jan. 6) at the CES Show in Las Vegas, were not disclosed.

MLB commissioner Rob Manfred described the region as a "crucial frontier for the development of baseball."

Under terms of the agreement, which begins with the 2016 season, Le Sports will hold exclusive media rights in China to broadcast 125 MLB games per season, along with Mandarin-language MLB programming, through its internet platform, mobile applications and OTT Devices.

Le Sports will also have rights to rebroadcast those games through video on demand.

The media conference was attended by Manfred, MLB COO Tony Petitti; MLB svp-growth, strategy and international Chris Park; and Zhenjian Lei, Le Sports CEO.

"China is a crucial frontier for the development of baseball," said Manfrred. "Our new, prominent place on Le Sports platforms both reaffirms and expands our commitment to growing the game in China."

According to Manfred, "This historic partnership with Le Sports exemplifies Major League Baseball's diversified approach to serving international communities. We are delighted to showcase Major League games in Mandarin throughout the distinctive, ever-growing ecosystem of Le Sports devices and apps."

The 125-game lineup includes: four HD games per week during the regular season (96 games in total), 20 HD post-season games, the All-Star Game, Home Run Derby and all World Series games.

Le Sports said it would invest "significant marketing resources and leverage its unique digital device ecosystem to promote baseball."

In addition, Le Sports said it would establish an online community for 30 MLB clubs and become a central portal for Chinese baseball fans to "connect more deeply with their favorite teams, from supporting MLB live events to merchandise purchases."

"By working with MLB in China over the past three years on events, we saw just how appealing the league is to Chinese families, and how popular the games and MLB players have become to young sports fans in China," said Le Sports' Zhenjian Lei. "We are excited to expand and extend our partnership with MLB."

MLB has worked with Le Sports over the past two seasons to co-produce 250 episodes of MLB Perfect Pitch, a baseball reality show. Le Sports will continue as a co-producer and also will broadcast MLB Beijing University Baseball League and MLB Shanghai University Baseball League opening and final games and MLB Play Ball! Youth Program games.

MLB opened its office in China in 2007 and since then has launched MLB Development Centers in Wuxi, Changzhou and Nanjing.

The MLB Play Ball! Program covers nearly 100 elementary schools in five cities in China.

"Our new, prominent place on Le Sports platforms both reaffirms and expands our commitment to growing the game in China."

MLB currently works with eight local broadcasters to live-broadcast MLB Jewel Events (Opening Series, All-Star Game, Home Run Derby, World Series).

"Over the last decade, MLB has worked steadily to lay a lasting foundation for baseball in China," said Petitti. "We have made remarkable progress developing uniquely Chinese baseball content, enriching the curricula of local schools, and mentoring the first generation of top-flight homegrown players. This partnership is an encouraging inflection point in the story of MLB China. Le Sports is an invaluable media platform for global sports brands and will enhance all aspects of our presence in China."

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