Top
NEWS REAL

• The NFL's 100th season will begin with the Chicago Bears hosting the Green Bay Packers in Soldier Field on Thursday, Sept. 5 (NBC, 8:20 PM ET). This will be the 199th meeting between the Bears and Packers, including regular- and post-season. Super Bowl champion New England Patriots will begin their season on NBC Sunday Night Football Sept. 8. Their opponent will be named when the full 2019 regular season schedule is released later this spring.

• Kraft Heinz, in partnership with the NHL and NHLPlayers’ Association (NHLPA) has unveiled the top four finalist communities competing for the coveted title of Kraft Hockeyville USA 2019. Voting begins March 30.

• NBA Experience, the new destination coming to Disney Springs at Walt Disney World Resort (Orlando) will officially open Aug. 12, 2019. In collaboration with the NBA, Disney is developing NBA Experience with 13 interactive elements and hands-on activities across 44,000 square feet and two floors, also including a NBA-themed retail store.

• D.G. Yuengling & Son brewery has signed a deal with Philadelphia Phillies' pitcher Aaron Nola, making him one of the first active, MLB players to have a partnership with a beer brand. Yuengling has been a sponsor of the Phillies since 2017,

• Alex Rodriguez' future is so hot he needs to wear shades. Good thing Jennifer Lopez also needs to wear shades. The celebrity couple stars in a new year-long marketing from Quay Australia, which is being called “their first major fashion campaign together,’ by industry analysts. Media includes print, digital and social media.

• The 2019 Alliance of American Football Championship, originally scheduled for April 27 in Las Vegas, will be played in Ford Center at The Star in Frisco, Texas., which is owned and operated by Jerry Jones and the Dallas Cowboys.

• MLB and the MLB Players’ Assn. have unveiled numerous changes to the game to be installed over the next two seasons that will impact game length, marketing broadcast partners, the All-Star Game and the Home Run Derby. Full story here.

POLL POSITION

Top Ten Most In-Demand MLB Tickets (based on total ticket sales on StubHub thru March 14):
1. New York Yankees
2. Boston Red Sox
3. San Francisco Giants
4. Chicago Cubs
5. St. Louis Cardinals
6. Los Angeles Dodgers
7. Philadelphia Phillies
8. Texas Rangers
9. New York Mets
10. Houston Astros

SOURCE: STUBHUB

KEEPING SCORE

The Most-In-Demand MLB Home Openers
(based on total ticket sales on StubHub thru March 14, all on March 28):

• Arizona Diamondbacks at the Dodgers (average ticket price $229.
• Baltimore Orioles at New York Yankees (average ticket price $202)
• Atlanta Braves at Philadelphia Phillies (average ticket price $84)
• Chicago Cubs at Texas Rangers (average ticket price $254)
• Pittsburgh Pirates at Cincinnati Reds (average ticket price $122)

BUY SELL

Weekend Box Office March 22-24
1. Us $70.2M
2. Captain Marvel $35M
3. Wonder Park $9M
4. Five Feet Apart $8.8M
5. How To Train Your Dragon 3 $6.5M
6. A Madea Family Funeral $4.5M
7. Gloria Bell $1.8M
8. No Manches Frida 2 $1.8M
9. Lego Movie 2 $1.1M
10. Alita: Battle Angel $1M
Source: Box Office Mojo

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

March Madness '19: Geico See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
SUPER BOWL LIII

Friday
Mar232018

MLB Opening Day ‘Hype Is Real’ Anthem Driven By Judge, Stanton, Jaden Smith

By Barry Janoff

March 22, 2018: On March 29, for the first time since 1968, every MLB team will be in action on the opening day of the season.

But you can catch many of baseball’s top talents in action now in MLB’s new Opening Day anthem spot.

Opening Day 2018: The Hype Is Real," shows high-power action from 2017 as a prelude to what it coming in 2018.

Sluggers hit home runs, pitchers throw heat and infieldes and outfielders make defensive gems.

The action is interspersed with stylized studio shots of such players as new New York Yankees teammates Giancarlo Stanton and Aaron Judge as well as members of the defending World Series champion Houston Astros.

The spot takes a different tact than traditional MLB spots as it all plays out to the driving rap beat of Jaden Smith’s “Icon,” off his debut release, Syre.

The extended two-minute spot and shorter variations will play across MLB media partners as part of a larger multi-platform campaign ramping up to Opening Day.

Creative was overseen in-house.

In addition to Stanton and Judge, the full spot includes such players as Dallas Keutchel, George Springer, Kris Bryant, Yoenis Cespedes Cody Bellinger, Nolan Arenado, Robinson Cano, Josh Donaldson Bryce Harper, Bobby Abreu Buster Posey, José Altuve, Charlie Blackmon, Miguel Cabrera, Khris Davis, Yadier Molina,  

Jaden Smith, son of Will Smith and Jada Pinkett Smith, has been amassing his own audience. He has 7.56 million followers on Twitter and more than 10.3 million of Facebook.

Included among the “Icon” lyrics in the new MLB spot:

"What you call an icon livin'?
Start a record label MSFTS just did it (woo)
Nylon cover, five minutes, whoa
We up too hot in the business (woo)
'Bout to make a movie independent (woo)
Need new trucks, Independent (woo)
I need you to listen to the vision (woo)
All your verses sound like dirty dishes (Gross)
I'm about to clean 'em in the kitchen (woo)
And we making money by the minute (woo)
I'm about to do it way different
I am just an icon living
I am just an icon living, living.”

Back to Home Page