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• In conjunction with the official grand opening of its Americas headquarters, Bridgestone Americas, Inc. and the Nashville Predators unveiled an additional five-year extension for the naming rights agreement for Bridgestone Arena, home of the Nashville Predators. Initially signed in March 2010, the extended terms now ensure Bridgestone naming rights through 2025. Financial terms were not shared.
• Research, marketing and consulting firm NewZoo, San Francisco, has increased its estimate of the market size for global games for 2016-20 “based on an even stronger performance than anticipated in the first three quarters of the year. NewZoo now says that the global games market would generate $116 billion in game software revenues, $7.1 billion higher than previously estimated and nearly 11% growth vs. 2016. The firm now estimates that the category will hit $143.5 billion in 2020.

• Univision Deportes said it would conclude the year as the “leading sports brand delivering the most soccer viewing in the country throughout 2017.” Univision Deportes said this past year it earned the highest share of soccer viewing in the U.S. among 29 networks broadcasting live soccer, claiming over 40% of all viewing across the networks of Univision. It also said it led the industry by “broadcasting 19 out of 20 top-rated club soccer matches in 2017, regardless of language.”
• The NBA has named Indianapolis as the site for the 2021 All-Star Game, to be played in Bankers Life Fieldhouse on Feb. 14. The next three NBA All-Star Games are: Los Angeles (Staples Center, Feb. 18, 2018), Charlotte (Spectrum Center. Feb. 17, 2019) and Chicago (United Center, Feb. 16, 2020). Cleveland said it would seek to host the 2022 game, which would be the 70th All-Star Game in league history.

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Top-Selling NBA Jerseys Dick's Sporting Goods (Season to Date)

1. LeBron James Cleveland Cavaliers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Golden State Warriors

4. Russell Westbrook Oklahoma City Thunder
5. Joel Embid Philadelphia 76ers
6. Kristaps Porzingas New York Knicks
7. Giannis Antetokounmpo Milwaukee Bucks

8. James Harden Houston Rockets
9. Ben Simmons Philadelphia 76ers
10. Isaiah Thomas Cleveland Cavaliers
11. Kawhi Leonard San Antonio Spurs
12. Gordon Heyward Boston Celtics
13. Kevin Love Cleveland Cavaliers
14. Karl-Anthony Towns Minnesota Timberwolves
15. Al Horford Boston Celtics

SOURCE: DICK'S SPORTING GOODS

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TOP SEARCHES IN U.S. ON GOOGLE 2017

Lists are based on search terms that had a high spike in traffic in 2017 as compared to 2016.
Athletes
1. Floyd Mayweather
2. Gordon Hayward
3. Aaron Boone
4. Paul George
5. Tony Romo
6. Aaron Judge
7. Gonzo Ball
8. Carmelo Anthony
9. Sergio Gracchia
10. Isaiah Thomas

Professional Sports Teams
1. New York Yankees
2. Houston Astros
3. Boston Celtics
4. Los Angeles Dodgers
5. Atlanta Falcons
6. Dallas Cowboys
7. New England Patriots
8. Pittsburgh Steelers
9. Houston Rockets
10. Philadelphia Eagles

SOURCE: GOOGLE

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NYSportsJournalism.com + Topic Of Requested Search

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Monday
Oct182010

Mission Deal Brings Steve Nash, Serena Williams, Mia Hamm To MLB

October 18, 2010: Steve Nash, Serena Williams, Mia Hamm and Amanda Beard have all signed with Major League Baseball. It's not that the game has changed to include pro basketball, tennis, soccer and swimming stars on its rosters. The quartet and other pros are all part of the founding and R&D team at Mission skincare products, which has signed a licensing agreement with Major League Baseball Properties.

Mission's Maximum Strength Muscle Rub is now part of the MLB lineup, and will include baseball's logo and official designation in future marketing efforts. Financial  terms of the deal were not disclosed.

According to Mission', Maximum Strength Muscle Rub is a "fast-acting, deep-penetrating, long-lasting muscle rub" that can be used for intense recovery treatment.

"Giving our players a recovery product is important," Howard Smith, svp-licensing for Major League Baseball, said in a statement. "Our relationship with Mission will give our players additional tools to help protect them as they play, and support them as they recover to prepare for the next game."

Among the initial supports is David Wright of the New York Mets, who is among the athletes listed as co-founded at Mission. "I'm excited to see this come together, especially since I'm an integral part of both organizations," said Wright. "Just like stretching after competition or even a workout, caring for muscles is essential to staying in shape and getting in the game to perform the next day."

Mission has more than a dozen athletes on its management team who work  "with leading scientists, doctors and physical therapists to develop innovative formulas that deliver on the recovery needs of today's active lifestyle." In addition to Wright they include Steve Nash (NBA's Phoenix Sun), tennis star Serena Williams, former U.S. Women's National Soccer Team star Mia Hamm, Olympic swimmer Amanda Beard and golf pro Sergio Garcia.

Products are available at retailers including Dick's Sporting Goods, GNC and CVS/pharmacy, as well as at Mission's Web site.

According to Josh Shaw, president at Mission, "The muscle rub market has lacked innovation for some time now, and we decided it was time to 'change the game' – again. The Mission Maximum Strength Muscle Rub epitomizes team work, consumer input and truly putting the athlete's needs first."

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