Top
NEWS REAL

• The NFL's 100th season will begin with the Chicago Bears hosting the Green Bay Packers in Soldier Field on Thursday, Sept. 5 (NBC, 8:20 PM ET). This will be the 199th meeting between the Bears and Packers, including regular- and post-season. Super Bowl champion New England Patriots will begin their season on NBC Sunday Night Football Sept. 8. Their opponent will be named when the full 2019 regular season schedule is released later this spring.

• Kraft Heinz, in partnership with the NHL and NHLPlayers’ Association (NHLPA) has unveiled the top four finalist communities competing for the coveted title of Kraft Hockeyville USA 2019. Voting begins March 30.

• NBA Experience, the new destination coming to Disney Springs at Walt Disney World Resort (Orlando) will officially open Aug. 12, 2019. In collaboration with the NBA, Disney is developing NBA Experience with 13 interactive elements and hands-on activities across 44,000 square feet and two floors, also including a NBA-themed retail store.

• D.G. Yuengling & Son brewery has signed a deal with Philadelphia Phillies' pitcher Aaron Nola, making him one of the first active, MLB players to have a partnership with a beer brand. Yuengling has been a sponsor of the Phillies since 2017,

• Alex Rodriguez' future is so hot he needs to wear shades. Good thing Jennifer Lopez also needs to wear shades. The celebrity couple stars in a new year-long marketing from Quay Australia, which is being called “their first major fashion campaign together,’ by industry analysts. Media includes print, digital and social media.

• The 2019 Alliance of American Football Championship, originally scheduled for April 27 in Las Vegas, will be played in Ford Center at The Star in Frisco, Texas., which is owned and operated by Jerry Jones and the Dallas Cowboys.

• MLB and the MLB Players’ Assn. have unveiled numerous changes to the game to be installed over the next two seasons that will impact game length, marketing broadcast partners, the All-Star Game and the Home Run Derby. Full story here.

POLL POSITION

Top Ten Most In-Demand MLB Tickets (based on total ticket sales on StubHub thru March 14):
1. New York Yankees
2. Boston Red Sox
3. San Francisco Giants
4. Chicago Cubs
5. St. Louis Cardinals
6. Los Angeles Dodgers
7. Philadelphia Phillies
8. Texas Rangers
9. New York Mets
10. Houston Astros

SOURCE: STUBHUB

KEEPING SCORE

The Most-In-Demand MLB Home Openers
(based on total ticket sales on StubHub thru March 14, all on March 28):

• Arizona Diamondbacks at the Dodgers (average ticket price $229.
• Baltimore Orioles at New York Yankees (average ticket price $202)
• Atlanta Braves at Philadelphia Phillies (average ticket price $84)
• Chicago Cubs at Texas Rangers (average ticket price $254)
• Pittsburgh Pirates at Cincinnati Reds (average ticket price $122)

BUY SELL

Weekend Box Office March 22-24
1. Us $70.2M
2. Captain Marvel $35M
3. Wonder Park $9M
4. Five Feet Apart $8.8M
5. How To Train Your Dragon 3 $6.5M
6. A Madea Family Funeral $4.5M
7. Gloria Bell $1.8M
8. No Manches Frida 2 $1.8M
9. Lego Movie 2 $1.1M
10. Alita: Battle Angel $1M
Source: Box Office Mojo

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

March Madness '19: Geico See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
SUPER BOWL LIII

Monday
Jul092018

MLB, Marketing Partners Unwrap Plans For All-Star Game FanFest Activation

NYSJ Sports-Entertainment Business News Service

July 9, 2018:
Now that the starting line-ups for the 2018 MLB All-Star Game are in, league marketing partners are ready to focus on one of All-Star Week’s biggest events in Washington DC: the Geico All-Star FanFest.

The Geico All-Star FanFest will be held in Walter E. Washington Convention Center, scheduled for July 13-17.

Among MLB partners that will have activation and a presence are 5-hour Energy, Arm & Hammer, Budweiser, Chevrolet, Coca-Cola, Doosan, Franklin (batting globes), MasterCard, Mitel, MLB Network, Nathan’s Famous, New Era, Old Dominion Freight, OxiClean, Papa John’s, Rawlings (baseballs), Scotts, Snapple, Sony,  SuperCuts, Tiffany and Topps.

There also will be a major showcase from the National Baseball Hall of Fame, auctions conducted by Hunt Auctions, a pin-trading center; and areas featuring, respectively, The Negro Leagues, World Baseball Classic and the All-American Girls Professional Baseball League.

Washington DC will also be well-presented, including a Hometown Heroes section (a collection of memorabilia and artifacts from the former Washington Senators and Nationals' histories) and by the local chapter of Kindervision (a non-profit community service organization aimed to teach children, teens and young adults' personal safety education).

Topps will have a roster of activation on-site, including exclusive wrapper redemption cards, the 2018 Topps All-Star Game Baseball Complete Sets, prizes such as Topps cards and hobby boxes, Make Your Own Card with the 2018 design, Pack Wars and Batter Up from Topps Bunt.

Available now online, are the 2018 Topps NOW National League and American League All Star Card Team Set, featuring eight starters from each league ($29.99 each), 2018 Tpoos NOW National League All Star Team Autograph Set ($119.99 ) and the 2018 Topps NOW American League All Star Team Autograph Set ($199.99).

Among the other events in the FanFest:

• All-Star Clubhouse presented by Majestic
• Sony PlayStation 4.All-Star Video Game Zone
• All-Star Playground presented by Chevrolet
• Budweiser Beer Garden Experience and the The Negro Leagues presented by Budweiser
• Coca-Cola All-Star Experience
• FanFest Batting Practice presented by SuperCuts
• FanFest Fielding Practice presented by Papa John’s
• Field of Dreams presented by Snapple
• Fields of Play presented by Scotts
• Virtual Home Run Derby presented by T-Mobile
• Autograph Stages presented by Mitel & Nathan's Famous
• All 160 Minor League Baseball clubs New Era caps on the Minor League Cap Wall
• Old Dominion Freight to the Plate Challenge
• Strike Out (batters and) Stains presented by Arm & Hammer and OxiClean
• MLBShop.com presented by MasterCard

Back to Home Page