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NEWS REAL

• For the 15th consecutive year, ESPN will present the NCAA Division I Men’s Ice Hockey Championship in its entirety, with the 15-game, 16-team tournament beginning with regional action March 29-31 and concluding with the Frozen Four on April 11 and 13. The Frozen Four will be in Buffalo, NY, with all three games on ESPN2.

• The NFL's 100th season will begin with the Chicago Bears hosting the Green Bay Packers in Soldier Field on Thursday, Sept. 5 (NBC, 8:20 PM ET). This will be the 199th meeting between the Bears and Packers, including regular- and post-season. Super Bowl champion New England Patriots will begin their season on NBC Sunday Night Football Sept. 8. Their opponent will be named when the full 2019 regular season schedule is released later this spring.

• Kraft Heinz, in partnership with the NHL and NHLPlayers’ Association (NHLPA) has unveiled the top four finalist communities competing for the coveted title of Kraft Hockeyville USA 2019. Voting begins March 30.

• NBA Experience, the new destination coming to Disney Springs at Walt Disney World Resort (Orlando) will officially open Aug. 12, 2019. In collaboration with the NBA, Disney is developing NBA Experience with 13 interactive elements and hands-on activities across 44,000 square feet and two floors, also including a NBA-themed retail store.

• D.G. Yuengling & Son brewery has signed a deal with Philadelphia Phillies' pitcher Aaron Nola, making him one of the first active, MLB players to have a partnership with a beer brand. Yuengling has been a sponsor of the Phillies since 2017,

• MLB and the MLB Players’ Assn. have unveiled numerous changes to the game to be installed over the next two seasons that will impact game length, marketing broadcast partners, the All-Star Game and the Home Run Derby. Full story here.

POLL POSITION

Top Ten Most In-Demand MLB Tickets (based on total ticket sales on StubHub thru March 14):
1. New York Yankees
2. Boston Red Sox
3. San Francisco Giants
4. Chicago Cubs
5. St. Louis Cardinals
6. Los Angeles Dodgers
7. Philadelphia Phillies
8. Texas Rangers
9. New York Mets
10. Houston Astros

SOURCE: STUBHUB

KEEPING SCORE

The Most-In-Demand MLB Home Openers
(based on total ticket sales on StubHub thru March 14, all on March 28):

• Arizona Diamondbacks at the Dodgers (average ticket price $229.
• Baltimore Orioles at New York Yankees (average ticket price $202)
• Atlanta Braves at Philadelphia Phillies (average ticket price $84)
• Chicago Cubs at Texas Rangers (average ticket price $254)
• Pittsburgh Pirates at Cincinnati Reds (average ticket price $122)

BUY SELL

Weekend Box Office March 22-24
1. Us $70.2M
2. Captain Marvel $35M
3. Wonder Park $9M
4. Five Feet Apart $8.8M
5. How To Train Your Dragon 3 $6.5M
6. A Madea Family Funeral $4.5M
7. Gloria Bell $1.8M
8. No Manches Frida 2 $1.8M
9. Lego Movie 2 $1.1M
10. Alita: Battle Angel $1M
Source: Box Office Mojo

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

Gatorade: 'Keep Moving' See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
SUPER BOWL LIII

Friday
Apr082011

Baseball Legends Tommy John, Andre Dawson Get Dirty To Launch Mobil Super

While former ballplayers will go under the hood to replace old oil with Mobil Super, a sweeps is offering a trip to 2012 Spring Training.April 8, 2011: Tommy John, Andre Dawson, Fred Lynn and Greg Luzinski are among the former MLB players who will help to support the nationwide launch of Mobil Super, a line of premium-quality motor oils formulated to help reduce wear, prevent sludge and extend engine life.

Now through May 6, the retired players will get back into uniform — not their baseball jerseys, but those of Mobil 1 Lube Express — where they will pitch in by going under the hoods of cars to replace old oil with Mobil Super.

The Changeup Day campaign will also enable consumers a chance to win baseball tickets and autographed merchandise. (Full details here.)

During April and May, former baseball stars in eight U.S. cities will team up with employees at select Mobil 1 Lube Express locations to introduce drivers to the new Mobil Super family of products. First up will be Milwaukee on April 8, where Jim Gantner, who spent his entire 17-year MLB career with the Brewers, will offer his services.

On April 15, 26-year MLB veteran Tommy John will appear at a New York Mobil 1 Lube Express. John, who won 288 regular season games, pitched for the New York Yankees for eight years, compiling a 91-60 record.

Consumers will get a double-header on April 22 when Ron Kittle gets the call in Chicago and Andre Dawson will appear in Miami. Dawson, who was inducted in the Baseball Hall of Fame in 2010, hit 438 home runs and had more than 1,500 RBI's in 21 seasons, the last two of which were with the Florida Marlins.

“The Mobil Super line is designed to promote long engine life, and since baseball is known for its long season, it is a natural fit."

The remaining schedule has Dante Bichette in Denver on April 29, Greg Luzinski in Philadelphia on April 29, and on May 6 Jim Sundberg in Dallas and Fred Lynn in Boston, where he was a mainstay with the Red Sox for the first seven years of his 17-year career.

Part of the launch campaign supporting Mobil Super.In a separate but related launch campaign, ExxonMobil and ESPN Radio are joining for the Mobil Super Protection Award. This program gives fans the opportunity to vote for the pitchers that they feel protected their team’s lead each week. At the end of each month, the winners will go head-to-head, with fans voting for one outstanding pitcher to receive the Mobil Super Protection Award.

Among the prizes being offered are a trip to a 2012 spring training location and $50 gift cards. (Full details here.)

“The Mobil Super line is designed to promote long engine life, and since baseball is known for its long season, it is a natural fit,” Rob Shearer, Americas marketing advisor, ExxonMobil Lubricants and Petroleum Specialties Co., said in a statement. “We believe that many Mobil Super purchasers are avid baseball fans and would enjoy an opportunity to rub elbows with a baseball legend. The Changeup Day events are an exciting way to introduce this family of premium motor oils to drivers.”
   
The Mobile Super line includes High Mileage (for vehicles with more than 75,000 miles), 5000 (to extend engine life and combat sludge) and Synthetic (high temperature protection). ExxonMobil Lubricants and Petroleum Specialties is a division of ExxonMobil Corp.

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