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• In conjunction with the official grand opening of its Americas headquarters, Bridgestone Americas, Inc. and the Nashville Predators unveiled an additional five-year extension for the naming rights agreement for Bridgestone Arena, home of the Nashville Predators. Initially signed in March 2010, the extended terms now ensure Bridgestone naming rights through 2025. Financial terms were not shared.
• Research, marketing and consulting firm NewZoo, San Francisco, has increased its estimate of the market size for global games for 2016-20 “based on an even stronger performance than anticipated in the first three quarters of the year. NewZoo now says that the global games market would generate $116 billion in game software revenues, $7.1 billion higher than previously estimated and nearly 11% growth vs. 2016. The firm now estimates that the category will hit $143.5 billion in 2020.

• Univision Deportes said it would conclude the year as the “leading sports brand delivering the most soccer viewing in the country throughout 2017.” Univision Deportes said this past year it earned the highest share of soccer viewing in the U.S. among 29 networks broadcasting live soccer, claiming over 40% of all viewing across the networks of Univision. It also said it led the industry by “broadcasting 19 out of 20 top-rated club soccer matches in 2017, regardless of language.”
• The NBA has named Indianapolis as the site for the 2021 All-Star Game, to be played in Bankers Life Fieldhouse on Feb. 14. The next three NBA All-Star Games are: Los Angeles (Staples Center, Feb. 18, 2018), Charlotte (Spectrum Center. Feb. 17, 2019) and Chicago (United Center, Feb. 16, 2020). Cleveland said it would seek to host the 2022 game, which would be the 70th All-Star Game in league history.

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Top-Selling NBA Jerseys Dick's Sporting Goods (Season to Date)

1. LeBron James Cleveland Cavaliers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Golden State Warriors

4. Russell Westbrook Oklahoma City Thunder
5. Joel Embid Philadelphia 76ers
6. Kristaps Porzingas New York Knicks
7. Giannis Antetokounmpo Milwaukee Bucks

8. James Harden Houston Rockets
9. Ben Simmons Philadelphia 76ers
10. Isaiah Thomas Cleveland Cavaliers
11. Kawhi Leonard San Antonio Spurs
12. Gordon Heyward Boston Celtics
13. Kevin Love Cleveland Cavaliers
14. Karl-Anthony Towns Minnesota Timberwolves
15. Al Horford Boston Celtics

SOURCE: DICK'S SPORTING GOODS

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TOP SEARCHES IN U.S. ON GOOGLE 2017

Lists are based on search terms that had a high spike in traffic in 2017 as compared to 2016.
Athletes
1. Floyd Mayweather
2. Gordon Hayward
3. Aaron Boone
4. Paul George
5. Tony Romo
6. Aaron Judge
7. Gonzo Ball
8. Carmelo Anthony
9. Sergio Gracchia
10. Isaiah Thomas

Professional Sports Teams
1. New York Yankees
2. Houston Astros
3. Boston Celtics
4. Los Angeles Dodgers
5. Atlanta Falcons
6. Dallas Cowboys
7. New England Patriots
8. Pittsburgh Steelers
9. Houston Rockets
10. Philadelphia Eagles

SOURCE: GOOGLE

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NYSportsJournalism.com + Topic Of Requested Search

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Friday
Dec182009

Major League Baseball Takes A Road Trip WIth Firestone Tires

December 18, 2009: Bridgestone Americas Tire Operations said it has signed a multi-year deal that makes its Firestone brand the first "official tire of Major League Baseball." Financial terms were not disclosed.

BATO said the deal would be the largest sports sponsorship for the Firestone brand outside of motor sports, where Firestone deals include being a major partner of the Izod IndyCar Series and title sponsor of the Firestone Indy 300 race. Sibling Bridgestone is the official tire of the NFL and the Super Bowl XLIV half time show, the NHL and the 2010 Winter Classic and the PGA Tour.

Under the agreement, Firestone will become the exclusive sponsor of in-stadium All-Star Game balloting, which in 2010 will see more than 20 million ballots distributed at the 30 MLB ballparks and in approximately 100 Minor League ballparks. BATO said that Firestone would also partner with MLB Properties via "numerous additional promotional opportunities, including the title sponsorship of an officially sanctioned All-Star Week hospitality event" and presenting sponsorship of a premiere attraction at MLB All-Star FanFest., which in 2010 will be in Anaheim, Calif. In addition, the sponsorship agreement includes trademark rights and broadcast media elements. Firestone plans to support the MLBP partnership with an integrated marketing plan to include national advertising and consumer marketing programs and promotions.

"This relationship with MLB brings together two iconic American brands. Aligning the 109-year-old Firestone brand with America's national pastime is a great combination," John Baratta, president of consumer tire replacement sales for Nashville, Tenn.-based BATO, said in a statement. "MLB has a vast and loyal fan base who demand a great performance from their Clubs and great value from the products they support. These fans are a perfect fit for the Firestone brand."

Baratta said that the alliance with MLB could elevate the Firestone brand to new heights of consumer awareness and visibility. "To be able to partner with a sport as dynamic and successful as baseball opens up a new world of possibilities to continue to strengthen our brand loyalty, bolster our marketing support for our family of retailers and reach out to millions of new consumers who are loyal to MLB and its prestigious roster of official sponsors."

According to Tim Brosnan, evp-business for MLB, "Firestone is a proven leader in their industry as well as one of the truly renowned brands in America," "We are proud to welcome Firestone into the MLB family and look forward to bringing our fans and their customers closer together through exciting and innovative programs."

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