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NEWS REAL

• Serena Williams has withdrawn from the Miami Open (March 23) due to knee issues.

• Picking up the mantle of National Women’s Month, and anticipating what next year will be its 70th anniversary, the LPGA has unveiled “Drive On,” a multi-platform refined brand position. According to the LPGA, “Drive On is clearly rooted in golf, but it's a bigger idea. It captures the power and potential in each of us and celebrates the hard work, focus and tenacity that it takes to achieve our goals.” Full story here.

• The NBA said that the Chinese and Croatian National Teams would join all 30 NBA teams to compete at MGM Resorts NBA Summer League 2019 in Las Vegas, marking the first time that the league will feature two international teams, with 83 games over 11 days (July 5-15).

• The 2019 Alliance of American Football Championship, originalluy scheduled for April 27 in Las Vegas, will be played in Ford Center at The Star in Frisco, Texas., which is owned and operated by Jerry Jones and the Dallas Cowboys.

• MLB and the MLB Players’ Assn. have unveiled numerous changes to the game to be installed over the next two seasons that will impact game length, marketing broadcast partners, the All-Star Game and the Home Run Derby. Full story here.

POLL POSITION

Top Ten Most In-Demand MLB Tickets (based on total ticket sales on StubHub thru March 14):
1. New York Yankees
2. Boston Red Sox
3. San Francisco Giants
4. Chicago Cubs
5. St. Louis Cardinals
6. Los Angeles Dodgers
7. Philadelphia Phillies
8. Texas Rangers
9. New York Mets
10. Houston Astros

SOURCE: STUBHUB

KEEPING SCORE

The Most-In-Demand MLB Home Openers
(based on total ticket sales on StubHub thru March 14, all on March 28):

• Arizona Diamondbacks at the Dodgers (average ticket price $229.
• Baltimore Orioles at New York Yankees (average ticket price $202)
• Atlanta Braves at Philadelphia Phillies (average ticket price $84)
• Chicago Cubs at Texas Rangers (average ticket price $254)
• Pittsburgh Pirates at Cincinnati Reds (average ticket price $122)

BUY SELL

Weekend Box Office March 15-17
1. Captain Marvel $69.3M
2. Wonder Park $16M
3. Five Feet Apart $13.2M
4. How To Train Your Dragon: Hidden World $9.4M
5. Madea Family Funeral $8M
6. No Manches Frida 2 $3.9M
7. Captive State $3.2M
8. Lego Movie 2 $2.1M
9. Alita: Battle Angel $1.9M
10. Green Book $1.3M
Source: Box Office Mojo

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COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
SUPER BOWL LIII

Monday
Jun042018

In Historic Move, MLB Aligns With The Washington Blade As ASG Week Sponsor

By Barry Janoff

June 3, 2018: MLB has signed a deal with the Washington (DC) Blade —  which lists itself as “America’s Top LGBT News Source Since 1969”  — to serve as a sponsor for 2018 MLB All-Star Week in Washington D.C. in July,

MLB said this marks the first time it has partnered with a LGBT news outlet on the event.

Among other activation, the Blade said in conjunction with All-Star Week, it would publish its sixth annual "Sports Edition" on July 13, “with a special focus on LGBTQ issues in baseball and other professional and collegiate sports.”

The Blade said it would work with MLB to promote and advertise the All-Star celebration events and will be credited as a sponsor during the week.

The 2018 MLB All-Star Game presented by MasterCard and related events will take place in Nationals Park and other locations throughout Washington.

“Everyone at the Blade is excited to work with Major League Baseball on this groundbreaking collaboration,” Kevin Naff, Blade editor, said in a statement.

“As LGBTQ visibility and acceptance continue to grow, we appreciate the efforts of MLB to foster an inclusive environment for players and fans.”

This season, 24 of MLB’s 30’s teams are hosting Pride nights, 22 of them in June, which has been designated as LGBT Pride month.

About a dozen of those teams have created Pride-specific merchandise, including hats and T-shirts.

MLB will also participate for the first time in the 2018 New York City Pride March (scheduled for June 24), along with contingents from the NFL, NBA, WNBA, NHL, MLS and the National Women’s Hockey League.

MLB sees the alliance with the Blade as a significant expansion of its position on inclusion.

“MLB is pleased to have the Washington Blade as one of the sponsors of our Midsummer Classic,” Billy Bean, vp and special assistant to the commissioner for MLB, told the Blade.

“Working together to promote many of the incredible events is another example of MLB’s inclusive message for all baseball fans. All-Star Week is a once-in-a-lifetime experience, and we are all looking forward to being in Washington D.C.”

A full roster of MLB partners already have or are ready to activate around the event, including the All-Star Ballot presented by Camping World, All-Star FanFest presented by Geico, SiriusXM All-Star Futures Game, The Color Run MLB All-Star 5K pesented by Nike, Gatorade All-Star Workout Day and the T-Mobile Home Run Derby (ESPN, July 16).

The 2018 MLB All-Star Game presented by MasterCard is scheduled for July 17 (Fox).

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