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NEWS REAL

• Serena Williams has withdrawn from the Miami Open (March 23) due to knee issues.

• Picking up the mantle of National Women’s Month, and anticipating what next year will be its 70th anniversary, the LPGA has unveiled “Drive On,” a multi-platform refined brand position. According to the LPGA, “Drive On is clearly rooted in golf, but it's a bigger idea. It captures the power and potential in each of us and celebrates the hard work, focus and tenacity that it takes to achieve our goals.” Full story here.

• The NBA said that the Chinese and Croatian National Teams would join all 30 NBA teams to compete at MGM Resorts NBA Summer League 2019 in Las Vegas, marking the first time that the league will feature two international teams, with 83 games over 11 days (July 5-15).

• The 2019 Alliance of American Football Championship, originalluy scheduled for April 27 in Las Vegas, will be played in Ford Center at The Star in Frisco, Texas., which is owned and operated by Jerry Jones and the Dallas Cowboys.

• MLB and the MLB Players’ Assn. have unveiled numerous changes to the game to be installed over the next two seasons that will impact game length, marketing broadcast partners, the All-Star Game and the Home Run Derby. Full story here.

POLL POSITION

Top Ten Most In-Demand MLB Tickets (based on total ticket sales on StubHub thru March 14):
1. New York Yankees
2. Boston Red Sox
3. San Francisco Giants
4. Chicago Cubs
5. St. Louis Cardinals
6. Los Angeles Dodgers
7. Philadelphia Phillies
8. Texas Rangers
9. New York Mets
10. Houston Astros

SOURCE: STUBHUB

KEEPING SCORE

The Most-In-Demand MLB Home Openers
(based on total ticket sales on StubHub thru March 14, all on March 28):

• Arizona Diamondbacks at the Dodgers (average ticket price $229.
• Baltimore Orioles at New York Yankees (average ticket price $202)
• Atlanta Braves at Philadelphia Phillies (average ticket price $84)
• Chicago Cubs at Texas Rangers (average ticket price $254)
• Pittsburgh Pirates at Cincinnati Reds (average ticket price $122)

BUY SELL

Weekend Box Office March 15-17
1. Captain Marvel $69.3M
2. Wonder Park $16M
3. Five Feet Apart $13.2M
4. How To Train Your Dragon: Hidden World $9.4M
5. Madea Family Funeral $8M
6. No Manches Frida 2 $3.9M
7. Captive State $3.2M
8. Lego Movie 2 $2.1M
9. Alita: Battle Angel $1.9M
10. Green Book $1.3M
Source: Box Office Mojo

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COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
SUPER BOWL LIII

Thursday
Feb282019

Nike Enlists Suh, Sue (Bird), Simone (Biles) To Design A Shoe For Susan (Missing Link)

By Barry Janoff

February 28, 2019: Nike has faced and met design challenges throughout its history, but this might be its biggest challenge to date.

The task is so massive that Nike called in some of its biggest endorsers for help, including Mike Trout, Sue Bird, Simone Biles and Ndamukong Suh.

They all appear in a two-minute spot tjat Nike has unveiled, “A Shoe Worthy of the Name Susan,” to support the upcoming animated movie, “Missing Link,” the story of an eight-foot-tall, 650-lb. friendly beastie named Susan.

According to Nike, Susan requires — and deserves — a Nike shoe worthy of its size.

According to the spot, “Nike threw out five decades of design strategy in creating their biggest shoe ever for their most eccentric athlete yet” — the Nike x Laika Air Susan.

The promo spot offers, “Meet Susan 3.6.”

Missing Link” is from stop-motion animation studio Laika Entertainment, Portland, OR., which is owned by Phil Knight, co-founder of Nike, whose son, Travis Knight, is Laika’s CEO.

A voiceover in the spot explains, “Nike designers have been creating shoes for big athletes for more than five decades. They thought they had seen it all. And then they met Susan.”

Ndamukong Suh is  6’4”, 300-plus lbs., but soon finds that he is small compared to Susan.

“They’re calling him ‘Big Sue?’” asks Suh about Susan. “I’m Big Suh.”

Observers Bird, “So Ndamukong is now ‘Little Suh?’ What does that make me, ‘Pocket-Size Sue?’”

Upon seeing drawings of the shoe prototype, Biles, who is is 4’8”, says, “I can fit inside that shoe.”

The promo spot also features such Nike personnel as iconic designer Tinker Hatfield, Matt Nurse (vp-Nike Sports Research Lab), Michael Berger (3D footwear designer) and Eric Marshall (footwear prototyping manager).

Marshall admits he thought the project of creating a shoe for someone eight-feet tall was a joke, “Until I heard the voicemail . . .  from Phil!”  “This guy is huge for us,” Knight says. “Don’t mess it up!”

Missing Link” features the voices of Hugh Jackman, Zoe Saldana, Timothy Olyphant, Emma Thompson and Zach Galifianakis.

It is due in theaters April 11.

Laika’s previous movies include “Coraline,” “Kubo and the Two Strings,” “Boxtrolls” and “ParaNorman,” for which Nike has also created special-edition shoes.

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