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Bahamas Red Cross donation site. #HelpUsHelp

• After two exclusive games on NFL Network, Fox Sports’ 2019 Thursday Night Football presented by Bud Light Platinum schedule begins Sept. 26 with the Philadelphia Eagles at the Green Bay Packers. Fox Sports said it would deliver Thursday Night Football in 4K Ultra High Definition for the NFL’s 100th season, making Thursday night match-ups available through the Fox Sports and Fox Now apps, via Apple TV 4K and select Roku devices. Full story here.

• Tony Wyllie has been named regional president and managing director for Special Olympics North America. Wyllie most recently was svp-communications for the NFL’s Washington Redskins since 2010. His three-decade career also includes PR/communications with the St. Louis (now Los Angeles) Rams, Tennessee Titans and Houston Texans.

According to Wyllie, “I will use my leadership skills and experience to continue to deliver high-quality competitive sports experiences, attract more resources, and build awareness of Special Olympics. I am excited to work for the six million Special Olympics athletes and Unified Partners in the movement for inclusion."

• The Los Angeles Clippers have signed a deal with Los Angeles-based tech firm Honey, which includes naming rights to team's renovated Honey Training Center: Home of the L.A. Clippers and its logo on team practice jerseys. According to Honey, "Ten million-plus members worldwide use Honey's suite of free tools daily to save time and money when shopping online.”

• SoFi Stadium, which will be the new $6 billion home venue for the NFL’s Los Angeles Rams and Chargers beginning in 2020, will open July 25-26 with two Taylor Swift concerts.

• The Paley Center for Media, NY, will honor the 100th season of the NFL with a new exhibit: "A Century of Football: Celebrating the NFL’s 100th Season," free and open to the public (Sept. 14-Oct. 27), which includes the first public screening of the only known complete broadcast of Super Bowl I (then known as the AFL-NFL World Championship Game) in January 1967 between the Green Bay Packers and the Kansas City Chiefs

• Pete Frates and Pat Quinn, co-founders of ALS Ice Bucket Challenge, have launched with The ALS Assn. the 5th anniversary of “Challenge Me” with a “new call to action to reignite the passion and generosity of the millions of people who dumped ice water on their heads in the summer of 2014.”

POLL POSITION

 Pro Football Hall of Fame First-Time Candidates Class of 2020
• DE John Abraham
• LB Lance Briggs
• WR/Special Teams Josh Cribbs
• RB Maurice Jones-Drew
• S Troy Polamalu
• DE Justin Smith
• WR Reggie Wayne
• LB Patrick Willis

The full list includes 122 players eligible to be selected to next year's class. Full story here.

KEEPING SCORE

Top Brands in 2019 Brand Keys “Consumer Loyalty Index”
• Airline: JetBlue
• Athletic Footwear:Nike
* Automotive: Hyundai
• Banks: Chase
• Beer: Corona Extra (regular), Miller Lite (Lite)
• Bottled Water: Dasani
• Casual Dining: Panera
• Coffee (OOH): Dunkin’
• Energy Drinks: Red Bull
• Headphones: Bose
• Ice Cream: Ben & Jerry’s
• Major League Sports: MLB
• Online Music: Slacker
* Online Retailer: Amazon
• Online Travel Booking: Booking.com
• Pizza: Domino’s
• QSR: Chick-fil-A
• Retail Sporting Goods: Dick’s
• Social Networking Sites: Instagram
• Soft Drinks: Coca-Cola (regular), Diet Coke
• Tequila: Jose Cuervo
• Ticketing Services: StubHub
• Vodka: Zubrowka
• Whiskey: Jack Daniel’s

FULL LIST HERE

BUY SELL

Weekend Box Office Sept. 20-22
1. Downton Abbey $31M
2. Ad Astra $19.1M
3. Rambo: Last Blood $19M
4. It 2 $17.2
5. Hustlers $17M
6. Lion King $2.6M
7. Good Boys $2.5M
8. Angel Has Fallen $2.4M
9. Overcomer $1.5M
10. Hobbs & Shaw $1.5M
Source: Box Office Mojo

SEARCH

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ESPN SportsCenter: Hold See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Tuesday
Feb192019

MiLB Unveils Más Grande Marketing, Team Details About Copa de la Diversión II

NYSJ Sports-Entertainment Business News Service

February 19, 2019: Following an initial league-wide effort in 2018 that resulted in “dramatic increases in attendance, merchandise sales and commercial partnership revenue,” MiLB has unveiled plans for the second league-wide activation of Copa de la Diversión (Fun Cup).

The 2019 season will see an increase from 33 to 72 teams transform their brands to join in Copa's mission to “authentically connect MiLB teams with their diverse communities, and embrace and celebrate the culture and values that resonate most with Latinx fans nationwide.”

More than 78% of all dates during MiLB's season — 397 games — will feature at least one Copa-designated game, according to the league.

That is up from the 167-game schedule last season. The new Copa de la Diversión teams will also bring the total number of states represented from 19 to 29, with all teams representing "a diverse mix of market sizes and community demographics.”

Marketing will come with the tag, “72 Teams, 29 States, Copa.”

The event traces back to 2017, when MiLB launched a national "It's Fun to Be a Fan" and corresponding Spanish-language Es Divertido Ser Un Fan marketing campaign. That season, three MiLB teams adopted new alternate on-field names to reflect their unique and diverse fan bases: Charlotte Knights to Caballeros, Las Vegas 51s to Reyes de Plata and Visalia Rawhide to Toros.

According to MiLB, more than 18 million U.S. Hispanics designate themselves as fans of Minor League Baseball, behind only the NBA and MLS.

MiLB said its 2018 Copa de la Diversión program drew 85,000-plus more fans than those teams drew on the same date the previous year, a 12% increase.

"The growth we're seeing in team participation for Copa is outstanding,"  Kurt Hunzeker, vp-marketing strategy and research for MiLB, said via the league.

"To see this authentic engagement with our Latinx fans in MiLB communities across the country is very exciting. We like to say that you don't attend a Minor League Baseball game, you feel it. To extend that feeling to a previously underserved fan base is remarkable."

Among the MiLB partners involved will be Echo Inc., the “official outdoor power tool of MiLB" and the “official outdoor power tool of Copa de la Diversión" ("Herramienta oficial de la Copa de la Diversión”).

The Lupus Foundation of America recently signed as the “official charity of MiLB Copa de la Diversión,” marking the first philanthropic partner tied specifically to MiLB's Latinx fan engagement initiative.

According to Hunzekerm, "The goal of Copa is and always has been to engage authentically with our Hispanic/Latinx fans in MiLB communities across the country.

“Our new partnership with the Lupus Foundation of America will aid in those efforts by providing new, life-improving educational tools to our ballparks and bringing a better understanding of lupus to our fans."

MiLB marketing and licensing partners also include Applegate Natural & Organic Meats, Allegiant Airline, Bush’s Beans, Fanatics (with Majestic), New Era, Nike and Uncle Ray’s.

Copa "Unveiling Day," scheduled for March 18, will showcase all 72 identities and logos via a "coast-to-coast social media campaign as teams reveal their Copa-specific, culturally-relevant on-field identities."

April 5 is the first of the Copa-designated games scheduled for 2019.

The Mariachis de Nuevo México (Albuquerque Isotopes) as the winner of MiLB's inaugural Copa de la Diversión (or Fun Cup) event series.

Full merchandise for each Copa team will be made available exclusively at each participating Copa team's ballpark and on teams' retail store sites; as well as the MiBL online shopping destination.

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