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POLL POSITION
Sports Marketer of the Year
 
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QUICK HITS

• Naismith Memorial Basketball Hall of Fame Finalists Class of 2018: Ray Allen, Maurice Cheeks, Charles “Lefty” Driesell, Hugh Evans, Grant Hill, Jason Kidd, Steve Nash, Rudy Tomjanovich, Chris Webber, Kim Mulkey, Katie Smith, Tina Thompson, Wayland Baptist University. Class of 2018 will be named during the NCAA Men’s Final Four weekend in San Antonio March 31-April 2.

• Serena Williams, who said her first auto purchase was a while Lincoln Navigator SUV she named “Ginger,” has signed to become an official spokesperson for the brand. A social media-based marketing campaign includes videos of Williams talking about and driving the 2018 Navigator, with ongoing videos to follow. “Partnering with a brand like Navigator comes from a genuine place,” she said in the first video. “Let’s just be honest: Serena Williams needs to be in the new Navigator.”

• The Smashing Pumpkins unveil 'Shiny And Oh So Bright' 36-city tour, their first tour in nearly 20 years, with founding members Billy Corgan, Jimmy Chamberlin, James Iha. Produced by Live Nation.

KEEPING SCORE

Most Exciting Sports Worldwide
1. Athletics (i.e. Olympics) 47% Very/Quite Exciting
2. Tennis 43%
3. Football (soccer) 43%
4. Rugby 41%
5. Gymnastics 36%
6. Boxing 32%
7. Formula 1 32%
8. Swimming 26%
9. Horse Racing 25%
10. Cycling 25%

Most Boring Sports Worldwide
1. Golf 70% Very/Quite Boring
2. U.S. Football 59%
3. Cricket 58%
4. Darts 58%
5. Snooker 57%
6. Basketball 52%
7. Horse Racing 52%
8. Cycling 50%
9. Formula 1 49%
10. Boxing 46%

Poll from YouGov.com

BUY SELL

Most-Watched Winter Olympics in U.S. TV History
1. Lillehammer, 1994* 204 million
2. Vancouver, 2010 190 million
3. Salt Lake City, 2002 187 million
T4. Torino, 2006 184 million
T4. Albertville, 1992 184 million
T4. Nagano, 1998 184 million
* Nancy Kerrigan/Tonya Harding incident

Source NBC Sports

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NYSportsJournalism.com + Topic Of Requested Search

State Farm: Getting Older Winter Games Ads Below

COLLEGE

CFB Title Games '21-24
No. 1 Colleges Since '92
NCAA: More Health $$$
Cancer Drives Home
NCAA Reballs Madness

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Tuesday
Jul232013

Survey: Alabama Has National Title, But Michigan Has Most-Engaged Football Fans

By Barry Janoff

July 22, 2013: The University of Alabama soundly defeated Notre Dame, 42-14, to claim the national title for the 2012 college football season. But Alabama was ranked No. 3 behind Michigan and LSU when it came to most engaged college football fans.

The 2013 college football season begins with 17 games on Thursday, Aug. 29, and kicks off in earnest with nearly 50 games on Saturday, Aug. 31.

In preparation, online ticket broker TicketCity has compiled its first overall ranking of what it is calling "the most engaged fan bases in college football."

TicketCity said the list was based on an "algorithm designed to identify the fan bases that engage the most frequently with their team both online and offline." Fan engagement here is based on the 2012 season, but excludes Bowl games. The rankings include such metrics as average total attendance, average home attendance, average ticket price, percentage of stadium capacity filled at home games, Facebook likes and Twitter followers.

According to TicketCity, the 15 most engaged college football fan bases are located at (in order): Michigan (Big 10), Louisiana State (SEC), Alabama (SEC), Ohio State (Big 10), Texas A&M (SEC),  Nebraska-Lincoln (Big 10), Oklahoma (Big 12), Texas - Austin (Big 12), Georgia (SEC), Florida (SEC), Penn State (Big 10), South Carolina (SEC), Iowa (Big 10), USC (Pac 12) and Oregon (Pac 12).

Also according to TicketCity, the universities with the most Facebook likes are: Florida (1.09 million), Michigan (1.04 million), LSU (867K), North Carolina-Chapel Hill (697K) and Penn State (662.7K).

On Twitter, the universities with the most followers, per TicketCity are: Michigan (150.4K), LSU (107.3K), Nebraska-Lincoln (94.1K), Alabama (84.4K) and Tennessee (69K).

The coaches with the most followers are: Les Miles LSU 111.8K, Brian Kelly Notre Dame 93.5K, Butch Jones Tennessee, 82.5K, Mark Richt Georgia 69.7K and Bret Bielema, Arkansas 64.4K.
 
By comparison, John Calipari, head basketball coach at Kentucky, leads all college coaches with 1.24 million Twitter followers.

According to TicketCity, the college football teams with the "Highest Average Home Attendance: were: Michigan (112,252), Ohio State (105,330), Alabama (101,722), Texas - Austin (100,884) and Penn State (96,730).

The teams with the "Highest Percent Of Stadium Full" were Oregon (106.5%), Nebraska (105.5%), Texas (105.4%), Oklahoma (103.8%) and Ohio State (103%).

See the full statistics here.

See the Full Story at Brief.

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