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• Octagon and the National Women’s Soccer League have signed a multi-tier consulting partnership, in which Octagon’s Global Media Rights Consulting and Marketing divisions will "advise the NWSL on its league media rights, sponsorship, and marketing." “The growth of the NWSL over the past six years has been tremendous, and the league, its teams and players show absolutely no sign of slowing down,” Christine Franklin, SVP, Marketing, Octagon, said via the firm.

• The Professional Baseball Agreement between MLB and minor league teams expires at the end of the 2020 season. But if a new MLB proposal were to become reality, more than three dozen cities with affiliated minor league teams will lose those teams a year from now and thousands of minor league players will be out of work as well. Full story here.

• "We said there's no chance that's happening. There’s no chance we’ll even discipline him." — NBA commissioner Adam Silver regarding China’s request that the league fire Houston Rockets GM Daryl Morey

• "The losses have already been substantial. Our games are not back on the air in China as we speak, and we'll see what happens next. I don't know where we go from here. The financial consequences have been and may continue to be fairly dramatic." — NBA commissioner Adam Silver at the Time 100 Summit on Thursday regarding the league’s on-going situation with China.

• Showtime Sports will launch on Oct. 21 a weekly podcast, All The Smoke with Matt Barnes and Stephen Jackson, in which the two NBA veterans (now retired) and NBA champs (Golden State Warriors and San Antonio Spurs, respectively), will “deliver an authentic, unfiltered perspective on the most polarizing topics in and around the game of basketball.”  It will air Thursdays on the Showtime Basketball YouTube Channel. 

• Halloween this year is Oct. 31, and retailers, marketers and consumers are ready for another season of trick-or-treat. Total spend on Halloween 2019 is expected to reach $8.8 billion according to the National Retail Federation, Washington, DC. Full story here. 

POLL POSITION

Rock & Roll Hall of Fame 2020 Nominees

• Pat Benatar
• Dave Matthews Band
• Depeche Mode
• Doobie Brothers
• Whitney Houston
• Judas Priest
• Kraftwerk
• MC5
• Motorhead
• Nine Inch Nails
• Notorious B.I.G.
• Rufus feat. Chaka Khan
• Todd Rundgren
• Soundgarden
• T. Rex
• Thin Lizzy

VOTE HERE

KEEPING SCORE

Most Popular NBA Player Jerseys (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kyrie Irving Brooklyn Nets
4. Giannis Antetokounmpo Milwaukee Bucks
5. Kevin Durant Brooklyn Nets
6. Dwyane Wade Miami Heat (retired)
7. Kawhi Leonard Los Angeles Clippers
8. Zion Williamson New Orleans Pelicans
9. Carmelo Anthony (most recently with Houston Rockets)
10. Russell Westbrook Houston Rockets

Most Popular Player Merchandise (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Brooklyn Nets
4. Kyrie Irving Brooklyn Nets
5. Giannis Antetokounmpo Milwaukee Bucks
6. Paul George Los Angeles Clippers
7. James Harden Houston Rockets
8. Dwyane Wade Miami Heat (retired)
9. Kawhi Leonard Los Angeles Clippers
10. Russell Westbrook Houston Rockets
SOURCE: STUBHUB.COM

BUY SELL

Weekend Box Office Oct. 18-20
1. Maleficent: Mistress Of Evil $36M
2. Joker $29.2M
3. Zombieland 2 $26.7M
4. Addams Family $16M
5. Gemini Man $8.5M
6. Abominable $3.5M
7. Downton Abbey $3M
8. Judy $2M
9. Hustlers $2M
10. It 2 $1.5M
BoxOfficeMojo.com

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

Showtime: All The Smoke See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football)

NBA 2019 Opening Nights
• Oct. 22 New Orleans Pelicans vs. Toronto Raptors TNT 8 PM (ET)
• Oct. 22 Los Angeles Lakers vs. Los Angeles Clippers TNT 10:30 PM (ET)

• Oct. 23 Boston Celtics vs. Philadelphia 76ers ESPN 8 PM (ET)
• Oct. 23 Denver Nuggets vs. Portland Trail Blazers ESPN 10 PM (ET)

Entries in Super Bowl (1)

Tuesday
Dec282010

Mars Using Visa, NFL Heroes, Brands In Sweet Super Bowl XLVI Campaign

December 27, 2010: Super Bowl XLV is just over a month away, but Mars Chocolate North America is already focusing on Super Bowl XLVI, which will be played Feb. 5, 2012 at Lucas Oil Stadium in Indianapolis.

Mars, in conjunction with Visa, has unveiled its "Celebrate on the Field 2011 Instant Win Game," with a grand prize of four field passes for the NFL's big game in Indianapolis. On board for marketing support are three former Super Bowl heroes: Marshall Faulk, running back for the Super Bowl XXXIV champion St. Louis Rams; Mark Schlereth, offensive guard. a three-time Super Bowl champion as a member of the Washington Redskins (Super Bowl XXVI) and Denver Broncos (Super Bowls XXXII and XXXIII); and Rodney Harrison, a two-time Super Bowl champion safety with the New England Patriots (Super Bowl XXXVIII, XXXIX).

"NFL players work their whole lives for the opportunity to experience those few precious moments celebrating a Super Bowl victory," Debra Sandler, chief consumer officer for Mars Chocolate North America, said in a statement. "We are thrilled to afford fans who serve Mars Real Chocolate at their football-viewing parties the exclusive chance to enjoy those special moments of celebration alongside the newest Super Bowl champions. For an NFL fan, what could be more exciting?"

To enter the contest, consumers are being directed to upload the UPC codes from specially marked packages of Mars brands to www.BeOnTheField.com now through Feb. 7, 2011 (the day after Super Bowl XLV). The brands are M&M'S, Snickers, Twix, Milky Way and 3 Musketeers. Among the "thousands of other great prizes" are Visa gift cards and packages of Mars chocolate products. (Full details here.)

In addition to on-package and POP, marketing support is anchored by Internet, including dedicated Facebook pages where Schlereth and Harrison will be conducting live chats with fans of the Snickers and M&M's Facebook Fan Pages.

Mars also will have a presence at Super Bowl XLV where it will be celebrating with the winners of its "Go Nuts At The Super Bowl with Snickers Instant Win Game" and its "Be On The Field" promotion that ran at the end of the 2009 season.

The Mars Chocolate North America brand, which will have air time on Fox during the upcoming Super Bowl, generated a lot of publicity with a TV spot starring Betty White that aired during Super Bowl XLIV, which was atop numerous post-game ad monitors and was also among the top spots of 2010.

´╗┐According to Marshall Faulk, "Winning a Super Bowl for St. Louis Rams fans everywhere was a huge thrill for me and I'll never forget those few fleeting moments when we had the opportunity to celebrate our amazing accomplishment. This is an experience you can't buy, nor will you ever forget."

Mars' Super Bowl Promo Has Its Eye On North Dallas 45

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