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NEWS REAL

Forbes is reporting that the Seattle Mariners home stadium which has been known as Safeco Field since 1999, will be renamed via a new naming rights deal with T-Mobile beginning with the 2019 MLB season. The naming rights deal with Safeco Insurance — 20 years for $40 million — expired this past season and Safeco decided not to renew. The T-Mobile deal could be for upward of $6 million per year.

• Eire Born Spirits said that "demand for Proper No. Twelve Irish Whiskey rapidly outpaced supply, resulting in an out-of-stock situation in its original release markets of Ireland and the U.S." Looking forward to being back in stock in the next few weeks."

• Tennis Channel will provide exclusive, live coverage of the 2018 Davis Cup championship between France and Croatia in Lille, France, beginning Friday, Nov. 23, (8 AM ET). This will be the final entry for a Davis Cup format that has seen the tournament played during multiple weekends throughout the year. Starting in 2019, the Davis Cup will be contested in a season-ending, 18-nation event from Nov. 18-24. 

• Calgary has decided not to pursue a strategy to host the 2026 Winter Olympics following a vote on Tuesday, in which citizens were asked in a non-binding plebiscite if they wanted to host the Winter Games, with 56% voting No. Sweden capital Stockholm and a joint bid between Italy’s Milan and Cortina D'Ampezzo remain as IOC candidates.

• Between now and Nov. 19, every use of #SaluteToService on Twitter will generate a $5 donation, up to $5 million, to the NFL’s military non-profit partners – including the Pat Tillman Foundation, TAPS, USO, Wounded Warrior Project and the Bob Woodruff Foundation.

POLL POSITION

MLB FINALISTS MOY, MVP, CY Young, ROY

AL ROOKIE OF THE YEAR
• Shohei Ohtani, RHP/DH Los Angeles Angels

NL ROOKIE OF THE YEAR
• Ronald Acuna Jr., OF Atlanta Braves

AL MANAGER OF THE YEAR
• Bob Melvin Oakland A's

NL MANAGER OF THE YEAR
• Brian Snitker Atlanta Braves

AL MOST VALUABLE PLAYER
• Mookie Betts, OF Boston Red Sox
• Jose Ramirez, 3B Cleveland Indians
• Mike Trout, OF Los Angeles Angels

NL MOST VALUABLE PLAYER
• Nolan Arenado, 3B Colorado Rockies
• Javier Baez, 2B/SS Chicago Cubs
• Christian Yelich, OF Milwaukee Brewers

AL CY YOUNG
• Blake Snell Tampa Bay Rays

NL CY YOUNG
• Jacob deGrom New York Mets

KEEPING SCORE

NBA Teams With Jersey-Logo Deals (to date):

• Atlanta Hawks (Shareware)
• Boston Celtics (GE)
• Brooklyn Nets (Infor)
• Charlotte Hornets (LendingTree)
• Chicago Bulls (Jenni Optical)
• Cleveland Cavaliers (Goodyear)
• Dallas Mavericks (5miles)
• Denver Nuggets (Western Union)
• Detroit Pistons (Flagstaff Bank)
• Golden State Warriors (Rakuten)
• Houston Rockets (Rokit)
• Los Angeles Clippers (Bumble)
• Los Angeles Lakers (Wish)
• Memphis Grizzlies (FedEx)
• Miami Heat (Ultimate Software)
• Milwaukee Bucks (Harley Davidson)
• Minnesota Timberwolves (Fitbit)
• New Orleans Pelicans (Zatarain’s)
• New York Knicks (Squarespace)
• Orlando Magic (Disney World)
• Philadelphia 76ers (StubHub)
• Phoenix Suns (PayPal)
• Portland Trail Blazers (Biofreeze)
• Sacramento Kings (Blue Diamond)
• San Antonio Spurs (Frost Bank)
• Toronto Raptors (Sun Life)
• Utah Jazz (Qualtrics)
• Washington Wizards (Geico)

BUY SELL

Weekend Box Office Nov. 2-4
1. Bohemian Rhapsody - 20th Century Fox - $50M
2. The Nutcracker And The Four Realms - Disney - $20M
3. Nobody's Fool - Paramount - $14M
4. A Star Is Born, - Warner Bros. - $11.1M
5. Halloween - Universal - $11M
6. Venom - Sony - $7.8M
7. Smallfoot - Warner Bros. - $3.8M
8. Goosebumps 2: Haunted Halloween - Sony - $3.7M
9. Hunter Killer - Lionsgate - $3.5M
10. The Hate U Give - 20th Century Fox - $3.4M
11. First Man - Universal - $2.3M
12. Night School - Universal - $2M

SOURCE: COMSCORE.com

SEARCH

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Skyy Vodka: John Cena See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Saturday
Sep082012

Marilyn Monroe 'Stars' With Candace Parker, Kevin Love, John Madden In Citi Campaign

By Barry Janoff

September 8, 2012: Financial firm Citi must believe that some like it hot when it comes to activating its Private Pass entertainment access program, bringing in the late, great Marilyn Monroe to co-star along with the likes of WNBA star Candace Parker, NBA all-star and U.S. Olympic team member Kevin Love and NFL icon John Madden.

The campaign, "More," also will include such A-Listers as Alicia Keys, Carlos Santana, Daniel Boulud and Giada De Laurentiis.

Each of the personalities featured in the campaign has been or will be part of a Citi Private Pass event, according to Citi.

“Citi’s access to the best in dining, sports and entertainment enables us to tap into our customers’ passion areas and earn their loyalty,” Vanessa Colella, head of North America marketing for Citi, said in a statement, “This multifaceted campaign uses a variety of channels to engage customers and illustrate how we are providing them with unforgettable experiences.”

The campaign includes TV, print, digital and social media, ads in Citibank branches and outdoor ads in New York (Bryant Park), Los Angeles (The Grove shopping center) and Chicago (Ogilvy Station).

In the lead TV spot, "The Ex," a guy named Jack is dumped by his girlfriend, who calls him, "Boring. Boring. Boring." Rather than become despondent, Jack goes to the Citi Private Pass Web site in an attempt to add excitement to his life.

"That's where I met Marilyn, Glada and Alicia," he says, referring to his presence at an exclusive gallery showing that features photos of Marilyn Monroe, an invitation for a private cooking event with Food Network's Giada De Laurentiis and a backstage pass to an Alicia Keys concert.

A voiceover offers, "Use any Citi card to get the benefit of Citi Private Pass. More concerts. More events. More experiences."

"Who's boring now?" asks Jack, who apparently never thought of doing, or didn't want to do, these "exciting" things with his ex-girlfriend. Keys’ first single from her next album, Girl On Fire, is featured in the commercial. (See the full spot here.)

Upcoming events include watching an NFL game in John Madden’s production facility, attending the Candace Parker Basketball ProCamp and luncheon and spending time at the Kevin Love Basketball ProCamp.

“This multifaceted campaign uses a variety of channels to engage customers and illustrate how we are providing them with unforgettable experiences.”

According to Ralph Andretta, head of co-brands and loyalty for Citi Cards, “These ads show how anyone with a Citi credit or debit card can get more music, sports and dining. Whether our customers want to see their kids’ joy in playing with baseball legends or seeing their favorite band, we’re offering exclusive access to experiences of a lifetime."

Among other recent activations, Citi was a first-time sponsor of the U.S. Olympic and Paralympic teams at the 2012 Summer Olympics in London.

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