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MLB OPENING DAYS SCHEDULE

Sunday April 2
• NY Yankees @ Tampa Bay Rays 1 PM ET ESPN
• SF Giants @ Arizona Diamondbacks 4 PM ET ESPN 2
• Chicago Cubs @ St. Louis Cardinals 8:35 PM  ET ESPN

Monday April 3
• Miami Marlins @ Washington National
• Atlanta Braves @ NY Mets 1 PM ET ESPN
• Pittsburgh Pirates @ Boston Red Sox
• Colorado Rockies @ Milwaukee Brewers
• Toronto Blue Jays @ Baltimore Orioles
• Detroit Tigers @ Chicago White Sox
• KC Royals @ Minnesota Twins
• Philadelphia Phillies @ Cincinnati Reds
• San Diego Padres @ LA Dodgers 4 PM ET ESPN
• Cleveland Indians @ Texas Rangers
• Seattle Mariners @ Houston Astros
• LA Angels @ Oakland Athletics 10 PM ET ESPN 2

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iSpot Top Ten Spenders Past Week (March 19-25/Lead Spot)
*NCAA Official Partner
• Geico $28.4M Hail, Caesar Salad
• AT&T Wireless* $17.8M Unlimited Comes To Life
• Verizon $17.4M Drop The Mic
• Coca-Cola* $16.5M Blackout
• AT&T TV/Internet* $14.2M Sales Review
• Samsung Mobile $13.7M The Rest of Us
• Warner Bros. $13.6M CHiPs
• Buick* $13.3M More Than You Expected
• Progressive $13.2M Mommeostasis
• Ford $12.5M Truck of the Year 
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COLLEGE

Coaches Make ACS Call
NCAA Plans '18 Final 4
Final Four '22 In NOLA
Cancer Drives Home
Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Tuesday
Mar032015

NCAA Expands March Madness Platform With Multi-Layered YouTube Channel

By Barry Janoff

March 3, 2015: With the Men's and Women's Division I Basketball Tournaments just two weeks away, the NCAA is preparing to bring March Madness to as many people on as many platforms as possible.

New to the mix in 2015: NCAA Digital, managed by Turner Sports, has unveiled the first NCAA March Madness YouTube Channel, which will feature real-time highlights and video recaps from all 67 games of this year’s tournament and such additional content as live press conferences, game previews, analysis and daily news.

It also will provide an outlet for NCAA media and marketing partners to tell their stories.

This year's tournament begins with Selection Sunday (March 15, CBS), followed by the First Four/First Round (March 17-18, truTV), Second and Third Rounds (CBS, TBS, TNT, truTV, March 19-22), Regional Rounds (CBS, TBS, March 26-29), Final Four (CBS, TBS, April 4) and the National Championship (CBS, TBS, April 6).

The Final Four and National Championship will be played in Lucas Oil Stadium in Indianapolis.

The Women's Final Four and National Championship will take place April 5-7 in Amalie Arena in Tampa.

“Our new partnership with YouTube gives college basketball fans more ways to discover and watch the plays and storylines that everyone will be talking about during March Madness,” Mark Johnson, vp-business operations for Turner Sports, said in a statement. “Tapping into the power and reach of YouTube’s video platform opens up new opportunities for us to grow interest and consumption of March Madness.”

The NCAA March Madness YouTube Channel has launched with a promo spot for CBS-Turner coverage, archival video clips from the best games and moments of the 2014 Tournament.

Additional content featured on the NCAA March Madness YouTube channel, along with NCAA.com, includes:

• Dunk of the Day presented by Oreo: A daily video clip highlighting the top dunk of each day of tournament play.

Naismith Trophy presented by AT&T: A highlight reel featuring the best moments from this year’s 2015 Naismith College Player of the Year winner.

“Our new partnership with YouTube gives college basketball fans more ways to discover and watch the plays and storylines that everyone will be talking about."

• Solve of the Day presented by UPS: A feature that will identify potential upsets and pinpoint what this year's tournament favorites will need to do to avoid a shocking loss.

• Starting Lineup presented by Reese’s: A daily update that will deliver the five things fans need to know about the day’s action.

NCAA marketing partners include Corporate Champions AT&T, Capital One and Coca-Cola; and Corporate Partners Allstate, Buffalo Wild Wings, Buick, Burger King, Enterprise, Infiniti, Kindle Fire, Lowe's, LG, Nabisco, Northwestern Mutual, Reese's, Unilever and UPS.

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