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• In conjunction with the official grand opening of its Americas headquarters, Bridgestone Americas, Inc. and the Nashville Predators unveiled an additional five-year extension for the naming rights agreement for Bridgestone Arena, home of the Nashville Predators. Initially signed in March 2010, the extended terms now ensure Bridgestone naming rights through 2025. Financial terms were not shared.
• Research, marketing and consulting firm NewZoo, San Francisco, has increased its estimate of the market size for global games for 2016-20 “based on an even stronger performance than anticipated in the first three quarters of the year. NewZoo now says that the global games market would generate $116 billion in game software revenues, $7.1 billion higher than previously estimated and nearly 11% growth vs. 2016. The firm now estimates that the category will hit $143.5 billion in 2020.

• Univision Deportes said it would conclude the year as the “leading sports brand delivering the most soccer viewing in the country throughout 2017.” Univision Deportes said this past year it earned the highest share of soccer viewing in the U.S. among 29 networks broadcasting live soccer, claiming over 40% of all viewing across the networks of Univision. It also said it led the industry by “broadcasting 19 out of 20 top-rated club soccer matches in 2017, regardless of language.”
• The NBA has named Indianapolis as the site for the 2021 All-Star Game, to be played in Bankers Life Fieldhouse on Feb. 14. The next three NBA All-Star Games are: Los Angeles (Staples Center, Feb. 18, 2018), Charlotte (Spectrum Center. Feb. 17, 2019) and Chicago (United Center, Feb. 16, 2020). Cleveland said it would seek to host the 2022 game, which would be the 70th All-Star Game in league history.

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Top-Selling NBA Jerseys Dick's Sporting Goods (Season to Date)

1. LeBron James Cleveland Cavaliers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Golden State Warriors

4. Russell Westbrook Oklahoma City Thunder
5. Joel Embid Philadelphia 76ers
6. Kristaps Porzingas New York Knicks
7. Giannis Antetokounmpo Milwaukee Bucks

8. James Harden Houston Rockets
9. Ben Simmons Philadelphia 76ers
10. Isaiah Thomas Cleveland Cavaliers
11. Kawhi Leonard San Antonio Spurs
12. Gordon Heyward Boston Celtics
13. Kevin Love Cleveland Cavaliers
14. Karl-Anthony Towns Minnesota Timberwolves
15. Al Horford Boston Celtics

SOURCE: DICK'S SPORTING GOODS

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TOP SEARCHES IN U.S. ON GOOGLE 2017

Lists are based on search terms that had a high spike in traffic in 2017 as compared to 2016.
Athletes
1. Floyd Mayweather
2. Gordon Hayward
3. Aaron Boone
4. Paul George
5. Tony Romo
6. Aaron Judge
7. Gonzo Ball
8. Carmelo Anthony
9. Sergio Gracchia
10. Isaiah Thomas

Professional Sports Teams
1. New York Yankees
2. Houston Astros
3. Boston Celtics
4. Los Angeles Dodgers
5. Atlanta Falcons
6. Dallas Cowboys
7. New England Patriots
8. Pittsburgh Steelers
9. Houston Rockets
10. Philadelphia Eagles

SOURCE: GOOGLE

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CFB Title Games '21-24
No. 1 Colleges Since '92
NCAA: More Health $$$
Cancer Drives Home
NCAA Reballs Madness

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Monday
Mar142016

Called For Traveling: How Far Would Your Team Go For A March Madness Win?

By Barry Janoff

March 14, 2016: On the court, players are not allowed to travel.

But when it comes to getting to the court for a March Madness game, some teams might call a foul on the NCAA for the amount of traveling they must undertake to reach their destination, the Final Four in Houston.

Players from the University of Hawaii, likely not complaining about being in the NCAA Div. I Men's Basketball Tournament, will have a great deal of flight time to think about their First Round game against California, traveling 2,886 miles to Spokane, the farthest among the teams in this year's field.

California has it somewhat better, needing to go a mere 862.5 miles up the coast to face Hawaii in Spokane Memorial Veterans Arena.

In fact, three of the five teams who will travel the farthest to reach their opening round game must fly to Spokane, including St. Joseph's (2,540 miles from Philadelphia); and Maryland (2,480 miles from College Park) to play South Dakota State, which itself is traveling 1,244.5 miles, giving the two teams combined total of 3,724.5 miles — according to stats from online travel site Hotwire.

That's some 500 miles farther than the combined distance that Oregon State (1,924.9 miles) and VCU (1,289.7) must travel to face off in Oklahoma City (3,219.6).

However, outdistancing the field, in order to face St. Joseph's, Cincinnati has to travel 2,081.5 miles to reach Spokane, giving the two teams a combined mileage of 4,621.5 before they even hit the court.

Also in the Top Five regarding travel miles: Arizona, taking a 2,597-mile trip from Tucson to Dunkin' Donuts Center in Providence, RI; and USC, hopping a plane in Los Angeles and traveling 2,539 miles to their game against Providence (going 686.7 miles) in PNC Arena in Raleigh, NC.

Meanwhile, some teams will barely have their luggage loaded before they have to disembark at their respective destinations.

No. 1 East seed North Carolina will board a bus for its 21.2-mile trip to play in Raleigh, and Oklahoma will be on the road for a mere 23.8 miles to play CSU Bakersfield (which is going 1,343.5 miles) in Oklahoma City's Chesapeake Energy Arena.

Other teams with short trips: Temple and Villanova, going about 100 miles each from the Philadelphia area to play Iowa (embarking on a 1,000-mile journey) and Buffalo (traveling 444.6 miles), respectively, in Barclays Center, Brooklyn; and Yale, whose players don't have to get too comfortable for their 103-mile ride to Providence to play Baylor (trekking 1,830.1 miles).

Overall, the average distance among all teams to reach their destinations in 924.5 miles, according to Hotwire.

Among the other three No. 1 seeded teams, Oregon (West) is going 462.8 miles to Spokane, Kansas (South) is traveling 234 miles to Des Moines' Wells Fargo Arena and Virginia (Midwest) 207.9 miles to Raleigh's PNC Arena.

Of the eight teams heading to Scottrade Center, St. Louis, five have relatively short rides, including Middle Tennessee (342.8 miles), Xavier (349.7), Wisconsin (358.8 Miles), Dayton (362.4 miles), and Michigan State (489.5 miles). Those with longer travel plans to St. Louis: Pittsburgh (604.1 miles), Syracuse (886.5) and Weber State (1,307.3 miles).

Among other teams with more than 1,500 miles in their First Round March Madness travel plans:  Iona (1,792.9 miles to face Iowa State in Pepsi Center, Denver), Seton Hall (1,764.3 miles to play Gonzaga in Denver), Texas Tech (1,529.8 miles to face Butler in Raleigh) and Stephen Austin State (1,508.9 miles to reach Brooklyn to play West Virginia).

(Editor's Note: Click on Info-graph for larger image.)

To face St. Joseph's, Cincinnati has to travel 2,081.5 miles to reach Spokane, giving the two teams a combined mileage of 4,621.5 before they even hit the court.

The numbers were released shortly after a humorous multi-media campaign was unveiled by San Francisco-base Hotwire, "Be Slightly Adventurous," which encourages people to hit the road for spontaneous trips and long weekends, which, in effect, describes March Madness without mentioning it by name.

 "Being slightly adventurous means saying 'Yes'  to long weekends and spontaneous trips, which is exactly what our Hotwire tribe of travelers do," Elisa Humphrey, senior director, brand marketing for Hotwire, said in a statement. "Travel opens us up to more opportunities to choose 'Yes'. And Hotwire is the brand that enthusiastically advocates for more moments of 'Yes'."

Spots, from Hotwire's lead agency, Heat, include "Near Death," "Road Trip," "Have a Good Weekend" and "Three Day Weekend."

Charles, Spike, Samuel L. Back For Cap One Tourney Journey

CBS, Turner Top March Madness Marketing Goals

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