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, the official car and SUV of launch a "fully integrated and multidimensional  campaign that will communicate its 'Better Drives Us' philosophy and introduce consumers to the newest vehicles in its lineup." This will be Hyundai's 10th Super Bowl appearance in 11 years.
• The NBA has named Indianapolis as the site for the 2021 All-Star Game, to be played in Bankers Life Fieldhouse on Feb. 14. The next three NBA All-Star Games are in Los Angeles (Staples Center, Feb. 18, 2018), Charlotte (Spectrum Center. Feb. 17, 2019) and Chicago (United Center, Feb. 16, 2020). Cleveland said it would seek to host the 2022 game, which could be the 75th anniversary of the NBA event.
• The Disney Co. is acquiring major assets of 21st Century Fox for $52.4 billion. 21st Century Fox said it would spinoff "Fox Broadcasting Co., Fox Sports, Fox News, Fox Television Stations and a handful of other assets into a new company." The deal brings to Disney key assets of major properties it did not own, including Marvel's X-Men and the first movie in the Star Wars franchise (Star Wars: A New Hope). Also included is FX Networks, National Geographic, 300-plus international channels, 22 regional sports networks and Fox’s 30% stake in Hulu.

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Top-Selling NBA Jerseys Dick's Sporting Goods (Season to Date)

1. LeBron James Cleveland Cavaliers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Golden State Warriors

4. Russell Westbrook Oklahoma City Thunder
5. Joel Embid Philadelphia 76ers
6. Kristaps Porzingas New York Knicks
7. Giannis Antetokounmpo Milwaukee Bucks

8. James Harden Houston Rockets
9. Ben Simmons Philadelphia 76ers
10. Isaiah Thomas Cleveland Cavaliers
11. Kawhi Leonard San Antonio Spurs
12. Gordon Heyward Boston Celtics
13. Kevin Love Cleveland Cavaliers
14. Karl-Anthony Towns Minnesota Timberwolves
15. Al Horford Boston Celtics

SOURCE: DICK'S SPORTING GOODS

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TOP SEARCHES IN U.S. ON GOOGLE 2017

Lists are based on search terms that had a high spike in traffic in 2017 as compared to 2016.
Athletes
1. Floyd Mayweather
2. Gordon Hayward
3. Aaron Boone
4. Paul George
5. Tony Romo
6. Aaron Judge
7. Gonzo Ball
8. Carmelo Anthony
9. Sergio Gracchia
10. Isaiah Thomas

Professional Sports Teams
1. New York Yankees
2. Houston Astros
3. Boston Celtics
4. Los Angeles Dodgers
5. Atlanta Falcons
6. Dallas Cowboys
7. New England Patriots
8. Pittsburgh Steelers
9. Houston Rockets
10. Philadelphia Eagles

SOURCE: GOOGLE

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NBA; "Gift of Basketball' 'Star Wars Jedi' Ads Below

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Monday
Feb082016

ManU Signs New Stars To Join Rooney: Deadpool, Magneto, Psylocke, Storm

By Barry Janoff

February 6, 2016: Manchester United, already one of the most popular and valuable sports franchises in the world, is adding some new players to raise the bar, including Deadpool, Magneto, Psylocke, Storm and the "President" of the United States.

What was called a "ground-breaking global partnership" between ManU and 20th Century Fox will bring together such soccer players as Wayne Rooney, Ander Herrera, Juan Mata, Chris Smalling, David De Gea and Bastian Schweinsteiger with movies and movie characters from upcoming films.

Cross-marketing will see such 20th Century Fox releases as Deadpool, X-Men: Apocalypse and Independence Day: Resurgence promoted at ManU games and via club social media and other outlets.

Meanwhile, Manchester United will have opportunities to bring its brand into cinemas and other touch-points that reach movie-goers.

Initial joint-marketing is a 60-second spot, "Dream," in which the character Deadpool is seen on a soccer pitch scoring the winning goal on a free-kick. As Rooney and other ManU players congratulate him, he wakes up in his bed. "I had that weird Wayne Rooney dream again," he says.

Financial terms of the alliance were shared.

20th Century Fox joins a roster of Manchester United global partners that include ManU jersey-front sponsor Chevrolet, adidas, AON, Aeroflot, Bulova and Columbia.

“This partnership is the first of its kind for the club and 20th Century Fox," Richard Arnold, group managing director for Manchester United, said in a statement. "Last year in the U.K. alone, there were well over 150 million admissions to the cinema. And, like football, the film industry has unwavering global popularity and can be enjoyed by anyone."

In addition to commercials, Internet and social media, ManU's digital perimeter boards and post-match interview backdrops at the club's Old Trafford home stadium will be used to promote films throughout the season.
 
In addition, 20th Century Fox will have opportunities to provide entertainment for fans attending United home games as well as exclusive content for the club’s global audience via its various team and player digital platforms.

Manchester United has nearly seven million followers on Twitter and close to 68 million likes on its Facebook page.

ManU forward Rooney alone has 25.5 million likes on his Facebook page and 12.5 million followers on Twitter.

The franchise is valued at $3.1 billion, fifth worldwide behind Real Madrid FC ($3.3 billion), the NFL's Dallas Cowboys ($3.2 billion), MLB's New York Yankees ($3.2 billion) and Barcelona FC ($3.1 billion), per Forbes.

According to Paul Hanneman, 20th Century Fox president-worldwide theatrical marketing & distribution, “20th Century Fox is home to many of the world’s biggest film franchises and Manchester United is one of the world’s largest and most successful football clubs. We are excited by the opportunity to combine the entertainment of film with the power of live sports and the passion that Manchester United fans have for their club and the players.

“Together, we look forward to introducing each other to greater connections and more entertaining content that will engage film audiences and football fans."

“Together, we look forward to introducing each other to greater connections and more entertaining content that will engage film audiences and football fans around the globe," said Hanneman.

Activations will ramp-up as the scheduled release dates for 20th Century Fox films approach.

Deadpool is scheduled to hit the U.K. Feb 10 and the U.S. Feb 12.

The scheduled release for X-Men: Apocalypse in the U.K. is May 19 and in the U.S. May 27 (pictured).

Independence Day: Resurgence is scheduled for U.K. release June 23 and in the U.S. on June 24.

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