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NEWS REAL

• ESPN’s X Games Minneapolis 2019 (Aug. 1-4 U.S. Bank Stadium, ESPN, ESPN2, ABC) has signed Wendy’s as an official sponsor, joining returning sponsors Harley-Davidson, Hotels.com, Monster Energy, Nexcare First Aid Products, Pacifico, SoFi and The Real Cost (FDA). Geico will again serve as the official music stage sponsor.

On-site activation in X Fest is provided by Marvel, Go RVing, US Marines, TINCUP Whiskey, TRIA, FloWater, Star Tribune, Shred Hate, 93X, The CW, Minnesota Timberwolves, Minnesota Lynx, MN United, City Pages, GO MN, iHeart Radio and Minnesota Wild.

• ESPN said that the Wimbledon Gentlemen’s Championship – won by Novak Djokovic over Roger Federer 7-6, 1-6, 7-6, 4-6, 13-12 (7-3) – earned an overnight rating of 3.0 for its more than five hours of coverage up 114% vs. the championship match a year ago for Djokovic vs. Kevin Anderson. The match peaked at its conclusion with a 4.6 rating. At 4:57, it was the longest match of the Gentlemen’s Singles tournament this year and the longest Gentlemen’s Singles final in Wimbledon history. It also was the first men’s singles Major championship to be decided by a tie-break.

• New York Life has signed as a founding partner of the ESPN-owned ACC Network, the national network dedicated to Atlantic Coast Conference sports coverage, scheduled to launch Aug. 22. New York Life remains the official life insurance company of the ACC as well as the exclusive presenting sponsor of the ACC Men’s Basketball Tournament which airs across the ESPN and ACC networks. 

• The Baseball Hall of Fame has signed a deal with VIDSIG, Inc., a San Francisco-based software company that offers live one-on-one video interactions between athletes and fans. The technology will allow Hall of Famers to “hold virtual meet-and-greets or autograph sessions through the use of a computer from the comfort of the athletes' homes.”

• Pete Frates and Pat Quinn, co-founders of ALS Ice Bucket Challenge, have launched with The ALS Assn. the 5th anniversary of “Challenge Me” with a “new call to action to reignite the passion and generosity of the millions of people who dumped ice water on their heads in the summer of 2014.”

POLL POSITION

AT&T WNBA All-Star 2019 Starter Pool

  • Liz Cambage, Aces
  • Elena Delle Donne, Mystics
  • Chelsea Gray, Sparks
  • Brittney Griner, Mercury
  • Natasha Howard, Storm
  • Jonquel Jones, Sun
  • Jewell Loyd, Storm
  • Kayla McBride, Aces
  • Kia Nurse, Liberty
  • A‘ja Wilson, Aces

AT&T WNBA All-Star 2019, featuring Team Delle Donne vs. Team Wilson, is scheduled for July 27 in the Mandalay Bay Events Center, Las Vegas (ABC 3:30 PM ET).

KEEPING SCORE

The Top 25 MiLB Teams With Best-Selling Merchandise (alphabetically, with MLB affiliate):

  • Albuquerque Isotopes (Rockies)
  • Charleston RiverDogs (Yankees)
  • Charlotte Knights (White Sox)
  • Columbia Fireflies (Mets)
  • Columbus Clippers (Indians)
  • Corpus Christi Hooks (Astros)
  • Durham Bulls (Rays)
  • El Paso Chihuahuas (Padres)
  • Fort Wayne TinCaps (Padres)
  • Gwinnett Stripers (Braves)
  • Hartford Yard Goats (Rockies)
  • Indianapolis Indians (Pirates)
  • Jacksonville Jumbo Shrimp (Marlins)
  • Lehigh Valley IronPigs (Phillies)
  • Nashville Sounds (Rangers)
  • Pawtucket Red Sox (Red Sox)
  • Portland Sea Dogs (Red Sox)
  • Richmond Flying Squirrels (Giants)
  • Rochester Red Wings (Twins)
  • Sacramento River Cats (Giants)
  • Salt Lake Bees (Angels)
  • San Antonio Missions (Brewers)
  • Tacoma Rainiers (Mariners)
  • Toledo Mud Hens (Tigers)
  • Trenton Thunder (Yankees)

SOURCE: MiLB

BUY SELL

Weekend Box Office July 5-7
1. Spider-Man:Far From Home $45.3M
2. Toy Story 4 $20.7M
3. Crawl $12M
4. Stuber $8M
5. Yesterday $6.8M
6. Aladdin $5.9M
7. Annabelle Comes Home $5.6M
8. Midsommar $3.4M
9. Secret Life of Pets 2 $3.1M
10. MIB International $2.2M
Source: Box Office Mojo

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

EA Sports: NHL 20 Trailer See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Tuesday
Apr042017

UA: Majestic Athletic To Continue As MLB Apparel Supplier Under Fanatics Acquisition

By Barry Janoff

April 4, 2017: In a move initiated last summer, VF Corp. today confirmed that it would sell its Licensed Sports Group to online sports apparel retailer Fanatics.

LSG is headed by the Majestic Athletic brand, which has had a relationship with MLB since 1982 and has been the league’s official on-field apparel supplier since 2005.

Financial terms of the deal were not released.

In December, MLB signed a ten-year deal naming Under Armour the exclusive MLB provider of all on-field uniform components, replacing Majestic beginning with the 2020 season.

Under terms of the same deal, Fanatics was granted "broad consumer product licensing rights to manage the manufacturing and distribution of Under Armour and Fanatics fan gear."

The deal left unresolved Majestic Athletic's status with MLB beyond 2019 and the future of the Majestic Athletic facility in Eason, PA, which employs about 600 people.

But Fanatics said it has also acquired the facility, located about 80 miles north of Philadelphia.

Concurrently, Under Armour in a statement said it would "continue the long-standing tradition of Major League Baseball's on-field uniforms being built by the dedicated workers of Easton, Pennsylvania, home of Majestic’s facility."

According to Under Armour, "The men and women of Easton will continue to play a major role in building Under Armour’s MLB team apparel business."

The decisions were confirmed during a media event to unveil the alliance held this afternoon at the Majestic Athletic factory, attended by MLB commissioner Rob Manfred, reps from Fanatics and Majestic Athletic and local and state politicians.

Under Armour and Fanatics said they expect to offer an assortment of new fan gear apparel and accessories at retail, prior to the 2020 season.

In a recent financial statement, VF said that "revenues for its Imagewear coalition hit $1.1 billion in 2015, with LSG representing about half of that amount."

Jacksonville, Fla.-based Fanatics’ partners include the NFL, MLB, NBA, NHL, Nascar, MLS, NBC Sports, CBS Sports, Fox Sports and more than 200 collegiate and professional team properties across all leagues

Beginning in the 2020 MLB season, Under Armour becomes the exclusive MLB provider of all on-field uniform components including jerseys featuring prominent Under Armour branding, baselayer, game-day outerwear and year-round training apparel for all 30 MLB clubs.

In addition to MLB, Majestic also supplies apparel and fanware through licensing agreements with various other U.S. and international professional sports leagues and teams.
 
VF Corp. plans to focus on its other high-profile brands, including The North Face, Timberland, Vans, Lee, Wrangler and Nautica.

"As active portfolio managers, we constantly assess the composition of our company to ensure VF’s portfolio is aligned with our strategic objectives and positioned to maximize growth and return to our shareholders," Eric Wiseman, VF’s chairman and CEO, said in a statement earlier this year explaining VF’s strategy.

"In this respect, we are exploring options for our LSG business to position the organization to continue its success and achieve its future potential," said Wiseman.

To coincide with the start of the 2017 MLB season, Majestic Athletic launched a new multi-media effort under its umbrella campaign, "My Team My Colors."

Among those in the effort are Majestic spokesmen including Nolan Arenado (Colorado Rockies), Miguel Cabrera (Detroit Tigers), Francisco Lindor (Cleveland Indians),  Joc Pederson (Los Angeles Dodgers), Kevin Pillar (Toronto Blue Jays), Gary Sanchez (New York Yankees), Kyle Schwarber (Chicago Cubs), Giancarlo Stanton (Miami Marlins) and Noah Syndergaard (New York Mets).

The premise of this year’s "My Team My Colors" finds the players creating artwork of the cities in which they play using brushes, canvas and paint-covered baseballs and bats.

The campaign is debuting during MLB's Opening Week across multimedia platforms including MLB.com, MLB Network, MLB venues and with Majestic retailer partners.

The VF Corp.-Fanatics transaction, which is expected to close in the second quarter of this year, is subject to standard customary closing conditions for a closing to occur.

Majestic Paints The Town 'My Team My Colors' With MLB Stars

Under Armour, Fanatics Play The Field With MLB

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