Top
POLL POSITION
Best Marketing Events March 2017
 
pollcode.com free polls
KEEPING SCORE

IndyCar Series 2017 Schedule
• Firestone Grand Prix St. Petersburg March 12
• Toyota Grand Prix Long Beach April 9
• Honda Indy Grand Prix Alabama April 23
• Phoenix Grand Oriux May 13
• IndyCar Grand Prix May 13
Indy 500 May 28
• Chevrolet Detroit Grand Prix 1 June 3
• Chevrolet Detroit Grand Prix 2 June 4
• Rainguard Water Sealers 600 June 10
• Kohler Grand Prix Elkhart Lake WI June 25
• Iowa Corn 300 Newton July 9
• Honda Indy Toronto July 16
• Honda Indy 200 Mid-Ohio Lexington July 30
• ABC Supply 500 Long Pond PA Aug. 20
• Bommarito Automotive Group 500 Madison IL Aug. 26
Grand Prix At The Glen NY Sept. 3
• GoPro Grand Prix Sonoma CA Sept. 17

Source INDYCAR

WHAT YOU SAY!?

iSpot Top Ten Spenders Past Week (March 13-19/Lead Spot)

*NCAA Official Partner
• Geico ($27.2M) Hail Caesar Salad
• AT&T Wireless* ($19M) Unbelievable
• Verizon ($17.5M) Drop the Metrics
• NCAA* ($16.5M) Opportunity
• Coca-Cola* ($15.5M) Love Story
• Allstate* ($15.4M) Sarah, I Love You
• Progressive ($15M) Get Their Attention
• Capital One* ($14.4M) Clapper
• State Farm ($14M) Following
• Taco Bell ($13.4M) Work Emails
Source iSpot.TV

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

COLLEGE

Coaches Make ACS Call
NCAA Plans '18 Final 4
Final Four '22 In NOLA
Cancer Drives Home
Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Tuesday
Apr092013

Marketing Vet Michael Lynch Now On Board As CMO For Surfing Professionals

By Barry Janoff

April 7, 2013: Michael Lynch, who spent nearly two decades trying to get people to use their cards, will now try to get people to use their boards.

Lynch, who for 17 years headed Visa’s global sponsorship marketing/management strategy, has been named CMO and chief revenue officer for the Association of Surfing Professionals International.

The move comes on the heals of former NFL marketing executive Paul Speaker being appointed CEO and veteran surfer Kieren Perrow being named interim commissioner for ASP.

According to ASP, Speaker and Lynch will work together "to build surfing’s new global sports league."

ASP said that 2013 "is a transitional year" and that leadership would use this season "to focus on data-gathering, analysis and preparation as they build toward the 2014 ASP World Championship Tour launch."  ASP, which was formed in 1976, is based in Australia and has its U.S. headquarters in Huntington Beach, Calif.

“Michael is a highly respected global marketer, a top influencer in the sports industry and a leader in building brands,” Speaker said in a statement. “His extensive experience and expertise identifying and activating sponsorships with the most recognizable sports properties in the world make him the ideal candidate for the position and an invaluable asset to ASP.  He will play a vital role with ASP as we continue to build our infrastructure and grow the organization to better benefit our surfers, sponsors and fans.”

Lynch will be responsible for "helping the organization optimize its growth potential worldwide and specifically manage all ASP marketing, communications and sponsorship activities for professional surfing’s governing body," per ASP.

“The excitement, passion, energy and entrepreneurial spirit of building a new centralized global sports league with Paul was too much for me to pass up."

Lynch, who has more than 25 years of experience in the sports industry, played a strategic role with Visa in the global marketing strategy and execution in such activations as the Olympic and Paralympic Games, FIFA World Cup and NFL. He left Visa in 2012.

“The excitement, passion, energy and entrepreneurial spirit of building a new centralized global sports league with Paul was too much for me to pass up," Lynch said in a statement. "The ASP’s potential is inspiring and I’m looking forward to working with all those associated with ASP as we deliver the very best world-class experience for the fans, surfers and sponsors.”

The ASP World Championship Tour runs now through Dec. 13, with stops that include Australia, Brazil, Fiji, France, Portugal and Hawaii.

Top men's surfers include Kelly Slater, Mick Fanning, Taj Burrow, Adriano de Souza, Joel Parkinson, Nat Young, Jordy Smith, Michel Bourez and Julian Wilson.

Top women's surfers include Carissa Moore, Tyler Wright, Courtney Conlogue, Sally Fitzgibbons, Stephanie Gilmore, Lakey Peterson and Coco Ho.

Back to Home Page