Tony Parker Shoots, Scores London Fog Campaign With Eva Longoria
Wednesday, October 21, 2009 at 10:48AM
Tony and Eva in London Fog campaign.October 21, 2009: Move over, David and Victoria Beckham. London Fog will feature a hot sports-celebrity couple in a multi-media campaign starring Tony Parker, all-star point guard for the NBA's San Antonio Spurs, and his wife, actress Eva Longoria Parker.
The couple will appear in London Fog's holiday marketing campaign, which will break in December issues of such fashion and lifestyle magazines as Elle, Marie Claire and Gotham. Support will include Internet and outdoor. The campaign was created by the Iconix Brand Group's in-house marketing team.
According to London Fog, the Parkers were featured because "they epitomize the modern, romantic and aspirational London Fog lifestyle." Shots feature the couple embracing, caressing and laughing as they pose in London Fog outerwear and accessories, including shots of Eva Longoria Parker wearing little more than a London Fog trench coat.
"Eva and Tony are a gorgeous couple and look stunning in the campaign," Dari Marder, CMO for London Fog, said in a statement. "We are honored that they selected London Fog for their first fashion campaign together."
According to Eva Longoria Parker, "It was fun to work together. London Fog is always classy and beautiful and we knew we were in good hands for the campaign."
Eva Longoria Parker,
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Tony Parker in
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