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• In conjunction with the official grand opening of its Americas headquarters, Bridgestone Americas, Inc. and the Nashville Predators unveiled an additional five-year extension for the naming rights agreement for Bridgestone Arena, home of the Nashville Predators. Initially signed in March 2010, the extended terms now ensure Bridgestone naming rights through 2025. Financial terms were not shared.
• Research, marketing and consulting firm NewZoo, San Francisco, has increased its estimate of the market size for global games for 2016-20 “based on an even stronger performance than anticipated in the first three quarters of the year. NewZoo now says that the global games market would generate $116 billion in game software revenues, $7.1 billion higher than previously estimated and nearly 11% growth vs. 2016. The firm now estimates that the category will hit $143.5 billion in 2020.

• Univision Deportes said it would conclude the year as the “leading sports brand delivering the most soccer viewing in the country throughout 2017.” Univision Deportes said this past year it earned the highest share of soccer viewing in the U.S. among 29 networks broadcasting live soccer, claiming over 40% of all viewing across the networks of Univision. It also said it led the industry by “broadcasting 19 out of 20 top-rated club soccer matches in 2017, regardless of language.”
• The NBA has named Indianapolis as the site for the 2021 All-Star Game, to be played in Bankers Life Fieldhouse on Feb. 14. The next three NBA All-Star Games are: Los Angeles (Staples Center, Feb. 18, 2018), Charlotte (Spectrum Center. Feb. 17, 2019) and Chicago (United Center, Feb. 16, 2020). Cleveland said it would seek to host the 2022 game, which would be the 70th All-Star Game in league history.

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Top-Selling NBA Jerseys Dick's Sporting Goods (Season to Date)

1. LeBron James Cleveland Cavaliers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Golden State Warriors

4. Russell Westbrook Oklahoma City Thunder
5. Joel Embid Philadelphia 76ers
6. Kristaps Porzingas New York Knicks
7. Giannis Antetokounmpo Milwaukee Bucks

8. James Harden Houston Rockets
9. Ben Simmons Philadelphia 76ers
10. Isaiah Thomas Cleveland Cavaliers
11. Kawhi Leonard San Antonio Spurs
12. Gordon Heyward Boston Celtics
13. Kevin Love Cleveland Cavaliers
14. Karl-Anthony Towns Minnesota Timberwolves
15. Al Horford Boston Celtics

SOURCE: DICK'S SPORTING GOODS

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TOP SEARCHES IN U.S. ON GOOGLE 2017

Lists are based on search terms that had a high spike in traffic in 2017 as compared to 2016.
Athletes
1. Floyd Mayweather
2. Gordon Hayward
3. Aaron Boone
4. Paul George
5. Tony Romo
6. Aaron Judge
7. Gonzo Ball
8. Carmelo Anthony
9. Sergio Gracchia
10. Isaiah Thomas

Professional Sports Teams
1. New York Yankees
2. Houston Astros
3. Boston Celtics
4. Los Angeles Dodgers
5. Atlanta Falcons
6. Dallas Cowboys
7. New England Patriots
8. Pittsburgh Steelers
9. Houston Rockets
10. Philadelphia Eagles

SOURCE: GOOGLE

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NYSportsJournalism.com + Topic Of Requested Search

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Monday
Dec202010

Kobe Bryant Using Social Network Game To Build His Global Brand

December 20, 2010: Kobe Bryant, who currently leads all players in fan voting for the 2011 NBA All-Star Game, plans to get into another game with as much enthusiast as he has devoted to his career with the Los Angeles Lakers.

Bryant is working with Endemol USA, the domestic division of a worldwide production company specializing in entertainment programming, for a social network-based game that is expected to appear on FaceBook and elsewhere. Social gaming publisher 6waves will co-produce the new game and Bryant will also play a key role in the creative development.

The as yet untitled game would give players the opportunity to win real prizes and experiences, such as autographed memorabilia from Bryant or tickets to attend a Lakers game. The social game expands Bryant's alliance with Endemol, which earlier this year produced an online video series, Dream Makers: Kobe Bryant, a series of eight Webisodes filmed at the Kobe Bryant Basketball Academy in Southern California.

In addition to co-producing the game, Endemol USA said it would "secure sponsorships and brand integrations. 6waves would "manage the development and distribution of the game" on Facebook and other top social networking and gaming sites worldwide.

“This is an unprecedented opportunity to transform the world of social games. . . .  [with a] global entertainment icon such as Kobe Bryant."

The deal with Endomal is part of Bryant's strategy to build his brand worldwide. He recently signed a deal with Turkish Airlines to appear in domestic and international marketing, has a deal with Sona.com, a Web production company based in China and has the best-selling jersey in China and Europe. In addition to annual off-season basketball trips, Bryant was part of the gold medal USA Basketball team at the 2008 Summer Olympics in Beijing and will be part of the squad playing at the 2012 Summer Games in London.

“Expanding into the exciting world of social gaming feels like a natural progression for Endemol and we are thrilled to collaborate on this project with Kobe Bryant, one of world's most talented athletes, and the gaming masterminds of 6waves," David Goldberg, chairman of Endemol USA, said in a statement. The company produces or has produced such TV shows as Big Brother, Wipeout, Extreme Makeover: Home Edition, Fear Factor and Deal or No Deal.

According to Rex Ng, co-founder & CEO for 6waves, “This is an unprecedented opportunity to transform the world of social games. While social games are incredibly popular, they have never included a global entertainment icon such as Kobe Bryant. Social gaming is still a fairly young platform, and we are going to completely change the experience for the player.”

Kobe Bryant Taking His Hoops, Marketing Skills To Turkey

Marketers Psyched Over Kobe Bryant's Commitment To 2012 Summer Olympics

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