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POLL POSITION
What Are You Watching In May 2018
 
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QUICK HITS

• Per offering his Isleworth estate (9927 Giffin Court) Orlando for $28M. Includes 31K sq ft living space, 6K sq ft indoor hoops court, 2.1K sq ft garage with dance & recording studios.

• The NBA said that 40 players are expected to attend the NBA Global Camp 2018, a pre-Draft showcase scheduled for June 2-5 at La Ghirada Sports Center in Treviso, Italy, for top Draft-eligible prospects from outside the U.S. The camp will include team interview sessions, five-on-five games, shooting drills, and strength and agility testing in front of representatives from all 30 NBA teams, all under the direction of NBA personnel.

• The Cleveland Browns have been named as the team to be featured in HBO’s 2018 series Hard Knocks. The Browns were 0-16 last season and then selected QB Baker Mayfield with the overall No. 1 pick. This year’s series is schedule to debut Aug. 7.

KEEPING SCORE

2018 NBA Draft Presented by State Farm Order (To Date)
(Barclays Center Brooklyn, NY June 21 (ESPN)

1. Phoenix Suns
2. Sacramento Kings
3. Atlanta Hawks
4. Memphis Grizzlies
5. Dallas Mavericks
6. Orlando Magic
7. Chicago Bulls
8. Cleveland Cavaliers (from Brooklyn Nets)
9. New York Knicks
10. Philadelphia 76ers (from Los Angeles Lakers)

BUY SELL

WEEKEND BOX OFFICE (May 18-20)
1. Deadpool 2 - 20th Century Fox - $125M
2. Avengers: Infinity War - Disney - $28.7M
3. Book Club - Paramount - $12.5M
4. Life Of The Party - Warner Bros. - $7.7M
5. Breaking In - Universal - $6.5M
6. Show Dogs - Open Road - $6M
7. Overboard - Lionsgate - $4.7M
8. A Quiet Place - Paramount - $4M
9. Rampage - Warner Bros. - $1.5M
10. Feel Pretty - STX Entertainment - $1.2M
11. Super Troopers 2 - 20th Century Fox - $1.1M
12. Black Panther - Disney - $0.8M
SOURCE COMSCORE

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No. 1 Colleges Since '92
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Cancer Drives Home
CFB Title Games '21-24

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Wednesday
Dec202017

Quiet Kawhi Leonard Goes Wild In Foot Locker-Air Jordan Gatorade Campaign

By Barry Janoff

December 20, 2017: Kawhi Leonard, who has just returned to the San Antonio Spurs line-up after missing the first months of the season with right quadriceps tendinopathy, gets a starring and humorous role in Foot Locker's "Bold Like Kawhi,” which seeks to pay homage to Michael Jordan and Gatorade’s “Be Like Mike” campaign from the 1990s.

The anchor spot, "Bold Like Kawhi,” follows the all-star forward, usually known for his low-key, relaxed demeanor, through a day of high-key, energized adventures after receiving a new pair of orange “Be Like Mike”  Air Jordan I OG High Gatorade hoops shoes from teammate LaMarcus Aldridge.

According to Leonard, "I had a ton of fun partnering with Foot Locker and Jordan Brand to show off another side of my personality that most fans don't get to see every day.

“Being part of a holiday campaign that pays homage to the original 'Be Like Mike' Gatorade ad is really special."

When Leonard puts on his new Jordans, he excitedly shares the news on social media via his cell phone. He then proceeds to go on a pumped-up day-long road trip while wearing the new kicks.

Among other encounters, all shared on social media, he shows up in a recording studio with rapper Nipsey Hussle, goes to an auction and bids on a piece of eccentric art, breaks boards in a taekwondo studio, parties in a nightclub with Les Twins and drives a low-rider muscle car dubbed “Kawheels.”

When later interviewed by the media about about his day, Leonard, wearing a "Be Like Mike" T-shirt, says with a sly smile, “I was hacked.”

The spot will break on ESPN and ABC during NBA Christmas Day games.

Support includes Internet, social media and POP.

Lead agency is BBDO.

"We were thrilled to partner with Kawhi Leonard for our Jordan holiday campaign," Patrick Walsh, vp-marketing for Foot Locker North America, said in a statement,

"We all know Kawhi is bold on the court, but highlighting his style and confidence in the new Air Jordan Gatorade Collection will help all of our customers at Foot Locker make bold sneaker selections this holiday season,” said Walsh.

The campaign supports the release of a premium assortment of the Air Jordan Gatorade Collection, including the Air Jordan I OG High Gatorade in four flavorways — Orange, Lemon Lime, Grape and Cool Blue — (launching Dec. 26) and Air Jordan VI Gatorade (launching Dec. 30).

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