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QUICK HITS

• The NFL has unveiled the Super Bowl Ticket Giveaway, an initiative this season to "surprise fans across the country with an invitation to attend Super Bowl LII in Minnesota on February 4, 2018. A total of 500 free tickets will be distributed under the program as a way to give back to dedicated NFL fans and provide them with a once-in-a-lifetime experience."
• Farmers Insurance has extended its alliance with PGA TOUR player Rickie Fowler for three years (2018-2020).  Fowler has been a brand ambassador since 2012. Fowler has been featured in the Farmers "We Know From Experience" advertising campaign, including the recent "Chauffeur Terrier" television commercial, along with other digital marketing platforms.
Heroes Evolved, featuring an in-game and playable Bruce Lee, has hit the multi-player online battle arena via R2Games and the Bruce Lee, LLC (owned and operated by Lee's daughter, Shannon Lee).
• In it's ninth season as the official wardrobe supplier for the National Basketball Coaches Assn., Men's Wearhouse said that 24 NBA head coaches would be outfitted with Joseph Abboud Custom suits for the 2017-18 season. According to Golden State Warriors head coach Steve Kerr, "With 82 games a season, it's important to look professional and have confidence on the court."

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MLB 2017 Awards Schedule
• Oct. 26
Rawlings Gold Glove finalists on Twitter (12 PM. ET)
• Nov. 6
BBWAA Awards Finalists MLB Network
• Nov .7
Rawlings Gold Glove Awards ESPN (9 PM. ET)
• Nov. 9
Louisville Silver Sluggers MLB Network, (6 PM. ET)
• Nov. 10
Wilson Defensive Players of the Year MLB Network (6 PM. ET)
• Nov. 13
Jackie Robinson Rookies of the Year MLB Network (6 PM ET)
• Nov. 14
Managers of the Year MLB Network (6 PM. ET)
• Nov. 15
Cy Young Awards MLB Network( 6 PM ET)
• Nov. 16
Most Valuable Players MLB Network ( 6 PM ET)
• Nov. 17
Esurance MLB Awards MLB Network

BUY SELL

NBA Teams With Jersey-Patch Deals (To Date):

• Atlanta Hawks (Shareware)
• Boston Celtics (GE)
• Brooklyn Nets (Infor)
• Cleveland Cavaliers (Goodyear)
• Denver Nuggets (Western Union)
• Detroit Pistons (Flagstaff Bank)
• Golden State Warriors (Rakuten)
• Los Angeles Lakers (Wish)
• Miami Heat (Ultimate Software)
• Milwaukee Bucks (Harley Davidson)
• Minnesota Timberwolves (Fitbit)
• New York Knicks (Squarespace)
• Orlando Magic (Disney World)
• Philadelphia 76ers (StubHub)
• Sacramento Kings (Blue Diamond)
• Toronto Raptors (Sun Life)
• Utah Jazz (Qualtrics)
All patches will be 2.5 x 2.5 on the left side, with a Nike Swoosh logo on the right side.

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NYSportsJournalism.com + Topic Of Requested Search

COLLEGE

Coaches Make ACS Call
NCAA Plans '18 Final 4
Final Four '22 In NOLA
Cancer Drives Home
Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Wednesday
Apr212010

LifeLock Teams With Michael Jordan's Team In Marketing Deal

April 21, 2010: LifeLock, which provides identity theft protection systems, has signed a multi-year marketing partnership with Bobcats Sports & Entertainment, which operates the NBA's Charlotte Bobcats and Time Warner Cable Arena. Financial terms were not disclosed.

Michael Jordan last month became the majority owner of the NBA franchise. Other team marketing partners include US Airways, Gatorade, Coca-Cola, Anheuser-Busch and Lowe's.

Under terms of the deal, LifeLock entitlements include branding and logo placement in the arena’s main box office lobby, signage within the arena, radio ads during Bobcats game broadcasts and digital presence at the Bobcats and Time Warner Cable Arena Web sites.

In 2009, the Phoenix Mercury and LifeLock entered into a multi-year marketing partnership to launch the firstbranded jersey in WNBA or NBA history, putting the LifeLock logo on the front of Mercury players' game and warm-up uniforms. The NBA has since put logos on its practice jerseys but has not yet moved that to actual game jerseys.

LifeLock this month named McCann Erickson West, Los Angeles, as its agency of record for U.S. advertising.

“Our partnership with LifeLock enables us to direct the marketing efforts that raise awareness about an important cause – consumer protection from identity theft,”  Fred Whitfield, BSE president and COO, said in a statement. “We believe this alliance between our organization and the leader in the identity theft protection field will help our fans and patrons protect themselves from this growing crime.”

According to Todd Davis, LifeLock chairman and CEO, “We have been in discussions with the Bobcats for quite some time and we have created a strategic program that will help LifeLock with both direct-to-consumer and business-to-business objectives. The Bobcats’ organization offers a unique opportunity to assist LifeLock in establishing key strategic partnerships, as well as educate consumers on the risks of identity theft and how LifeLock can help protect them.”

 Charlotte Bobcats Fly Deal With US Airways

WNBA Taking Jersey Logo Road Already Traveled By MLS, Nascar

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