Top
POLL POSITION
Best Marketing Events In April 2017
 
pollcode.com free polls
KEEPING SCORE

NFL 2017 First Round Draft Picks
1. Cleveland Browns
Garrett, Myles
DE 6'4" 272 Texas A&M
2. Chicago Bears (From 49ers)
Trubisky, Mitchell
QB 6'2" 222 North Carolina
3. San Francisco 49ers (From Bears)
Thomas, Solomon
DE 6'3" 273 Stanford
4. Jacksonville Jaguars
Fournette, Leonard
RB 6'0" 240 LSU
5. Tennessee Titans (From Rams)
Davis, Corey
WR 6'3" 209 Western Michigan
6. New York Jets
Adams, Jamal
S 6'0" 214 LSU
7. Los Angeles Chargers
Williams, Mike
WR 6'4" 218 Clemson
8. Carolina Panthers
McCaffrey, Christian
RB 5'11" 202 Stanford
9. Cincinnati Bengals
Ross, John
WR 5'11" 188 Washington
10. Kansas City Chiefs (From Bills)
Mahomes, Patrick
QB 6'2" 225 Texas Tech
11. New Orleans Saints
Lattimore, Marshon
CB 6'0" 193 Ohio St.
12. Houston Texans (From Browns through Eagles)
Watson, Deshaun
QB 6'2" 221 Clemson
13. Arizona Cardinals
Reddick, Haason
LB 6'1" 237 Temple
14. Philadelphia Eagles (From Vikings)
Barnett, Derek
DE 6'3" 259 Tennessee
15. Indianapolis Colts
Hooker, Malik
S 6'1" 206 Ohio St.
16. Baltimore Ravens
Humphrey, Marlon
CB 6'0" 197 Alabama
17. Washington Redskins
Allen, Jonathan
DE 6'3" 286 Alabama
18. Tennessee Titans
Jackson, Adoree'
CB 5'10" 186 USC
19. Tampa Bay Buccaneers
Howard, O.J.
TE 6'6" 251 Alabama
20. Denver Broncos
Bolles, Garett
OT 6'5" 297 Utah
21. Detroit Lions
Davis, Jarrad
LB 6'1" 238 Florida
22. Miami Dolphins
Harris, Charles
OLB 6'3" n253 Missouri
23. New York Giants
Engram, Evan
TE 6'3" 234 Mississippi
24. Oakland Raiders
Conley, Gareon
CB 6’0” 195 Ohio St
25. Cleveland Browns (From Texans)
Peppers, Jabrill
S 5'11" 213 Michigan
26. Atlanta Falcons (From Seahawks)
McKinley, Takkarist
DE 6'2" 250 UCLA
27. Buffalo Bills (From Chiefs)
White, Tre'Davious
CB 5'11" 192 LSU
28. Dallas Cowboys
Charlton, Taco
DE 6'6" 277 Michigan
29 .Cleveland Browns (From Packers)
Njoku, David
TE 6'4" 246 Miami
30. Pittsburgh Steelers
Watt, T.J.
OLB 6'4" 252 Wisconsin
31. San Francisco 49ers (From Seahawks through Falcons)
Foster, Reuben
LB 6'0" 229 Alabama
32. New Orleans Saints (From Patriots)
Ramczyk, Ryan
OT 6'6" 310 Wisconsin

WHAT YOU SAY!?

ESPN’s 2017 Monday Night Football Schedule
Preseason
Thurs, Aug. 17
Tampa Bay Buccaneers at Jacksonville Jaguars 8 PM ET
Mon, Aug. 21
New York Giants at Cleveland Browns 8 PM ET

Regular Season (8 PM ET unless indicated)
Sept. 11
New Orleans Saints at Minnesota Vikings 7 PM ET
Los Angeles Chargers at Denver Broncos 10:15 PM ET
Sept. 18
Detroit Lions at New York Giants
Sept. 25
Dallas Cowboys at Arizona Cardinals
Oct. 2
Washington Redskins at Kansas City Chiefs
Oct. 9
Minnesota Vikings at Chicago Bears
Oct. 16
Indianapolis Colts at Tennessee Titans
Oct. 23
Washington Redskins at Philadelphia Eagles
Oct. 30
Denver Broncos at Kansas City Chiefs
Nov. 6
Detroit Lions at Green Bay Packers
Nov. 13
Miami Dolphins at Carolina Panthers
Nov. 20
Atlanta Falcons at Seattle Seahawks 
Nov. 27
Houston Texans at Baltimore Ravens 
Dec. 4
Pittsburgh Steelers at Cincinnati Bengals
Dec. 11
New England Patriots at Miami Dolphins
Dec. 18
Atlanta Falcons at Tampa Bay Buccaneers
Dec. 25
Oakland Raiders at Philadelphia Eagles

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

COLLEGE

Coaches Make ACS Call
NCAA Plans '18 Final 4
Final Four '22 In NOLA
Cancer Drives Home
Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99

Entries in Soccer (1)

Friday
Sep032010

Jersey-Front Sponsorship Deals Continue To Gain Momentum With U.S. Pro Sports

September 2, 2010: When it comes to advertising in pro sports on uniforms or togs, Nascar takes the checkered flag. But Major League Soccer, taking its cue from European soccer, leads all team sports in America.

Jersey Shore may be a hot TV property, but jersey front is the hot property in sports. Due to the ongoing challenges of the economy and the desire of marketers to pool their resources in order to implement more powerful activation, MLS may very well be setting the stage for other pro team sports to follow.

Alaska Airlines has signed a deal to become the official airline marketing partner and jersey-front sponsor of the Portland Timbers, a pro soccer club that is scheduled to begin MLS play in 2011. The deal also makes Alaska Airlines the first airline jersey sponsor in the 15-year history of MLS.

Financial terms were not disclosed. However, jersey-front sponsorships with MLS clubs generally run between $1-$4 million per year, depending on other activations included in the deal.

More than 70% of MLS clubs now have jersey-front sponsors, by far the largest percentage among American pro sports teams. The WNBA has been making inroads in the category but currently has only four of its 12 teams with jersey-front sponsors.

In a similar situation, the fledgling United Football League has been selling the highly visible space on the front of team helmets to marketing partners.

Included among the MLS clubs with jersey-front sponsors are the Chicago Fire (Best Buy), Chivas USA, (Extra), Columbus Crew (Gidden), DC United (Volkswagen), Houston Dynamo (Amigo Energy), Los Angeles Galaxy (Herbalife), Real Salt Lake (XanGo), New York Red Bulls, San Jose Earthquakes (Amway), Seattle Sounders (Xbox 360 Live), Toronto FC (BMO) and the expansion Vancouver Whitecaps (Bell Canada), which also begin play in 2011.

A deal this year with Microsoft put its Bing search engine logo on the front of the WNBA's Seattle Storm jerseys.The WNBA teams with jersey-front sponsors are the Los Angeles Sparks (Farmers Insurance), Seattle Storm (Microsoft's Bing), Phoenix Mercury (Lifelock) and the New York Liberty (Foxwoods). NBA commissioner David Stern and WNBA president Donna Orender said they anticipate more such deals moving forward.

Although industry analysts say the day that MLB, NBA and NFL executives allow jersey-front sponsorships may never be a reality, it has become less of a fantasy: The NBA and the NFL currently allow marketers other than official uniform suppliers to put their logos on practice jerseys. And given the challenges of its status and its strong ties to international audiences, the NHL may be the next pro league to yield that valuable piece of real estate to marketing dollars. although that, too, could not be in the immediate future.

Beginning in 2011, fans attending Timbers games at the newly renovated PGE Park in Portland also will see Alaska Airlines advertising throughout the stadium, including field-level animated digital signage. As part of the sponsorship, the airline will support the new Portland Timbers Community Fund, partnering with the team on several youth-based fitness and educational initiatives. In addition, the airline will donate 25 game-day tickets to underprivileged Portland-area youth at every home game as part of the Timbers "Tickets for Kids" program. Alaska Airlines also will be the presenting sponsor for all MLS Timbers youth soccer camps.

"[This] is a significant and defining moment for the MLS Timbers,"  Merritt Paulson, president of the Timbers, said in a statement. "Alaska Airlines as a jersey partner is a perfect marriage for us. Alaska has strong local roots, shares our unwavering commitment to outstanding customer service and offers unique promotional opportunities for our organization."

Timbers management said they would unveil the team's MLS uniforms and official training wear featuring the Alaska Airlines logo in December.

"More than 70% of MLS clubs now have jersey-front sponsors, by far the largest percentage among American pro sports teams."

According to Alaska Airlines president Brad Tilden, "Supporting Portland's hometown soccer team is the perfect fit for Alaska Airlines and the 2,300 Alaska Airlines and Horizon Air employees who call the greater Portland area home."

Added MLS commissioner Don Garber, "What makes this new partnership so special is the fact that Alaska Airlines has such a strong presence in Portland, helping to build excitement in a region already so rich in soccer tradition."

Together, Alaska Airlines, whose main hub is in Seattle, and sibling Horizon Air offer more nonstop flights (serving 25 different destinations), more daily flights (88 a day) and more California service (38 flights daily to 13 California destinations) from Portland International Airport, per the carrier.

Is The WNBA Taking A Gamble With Foxwoods-New York Liberty Alliance?

Microsoft Deal Puts Bing Logo On WNBA Seattle Storm Jersey Fronts

Back to Finances

Back to Home Page