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Best Marketing Events In April 2017
 
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NFL 2017 First Round Draft Picks
1. Cleveland Browns
Garrett, Myles
DE 6'4" 272 Texas A&M
2. Chicago Bears (From 49ers)
Trubisky, Mitchell
QB 6'2" 222 North Carolina
3. San Francisco 49ers (From Bears)
Thomas, Solomon
DE 6'3" 273 Stanford
4. Jacksonville Jaguars
Fournette, Leonard
RB 6'0" 240 LSU
5. Tennessee Titans (From Rams)
Davis, Corey
WR 6'3" 209 Western Michigan
6. New York Jets
Adams, Jamal
S 6'0" 214 LSU
7. Los Angeles Chargers
Williams, Mike
WR 6'4" 218 Clemson
8. Carolina Panthers
McCaffrey, Christian
RB 5'11" 202 Stanford
9. Cincinnati Bengals
Ross, John
WR 5'11" 188 Washington
10. Kansas City Chiefs (From Bills)
Mahomes, Patrick
QB 6'2" 225 Texas Tech
11. New Orleans Saints
Lattimore, Marshon
CB 6'0" 193 Ohio St.
12. Houston Texans (From Browns through Eagles)
Watson, Deshaun
QB 6'2" 221 Clemson
13. Arizona Cardinals
Reddick, Haason
LB 6'1" 237 Temple
14. Philadelphia Eagles (From Vikings)
Barnett, Derek
DE 6'3" 259 Tennessee
15. Indianapolis Colts
Hooker, Malik
S 6'1" 206 Ohio St.
16. Baltimore Ravens
Humphrey, Marlon
CB 6'0" 197 Alabama
17. Washington Redskins
Allen, Jonathan
DE 6'3" 286 Alabama
18. Tennessee Titans
Jackson, Adoree'
CB 5'10" 186 USC
19. Tampa Bay Buccaneers
Howard, O.J.
TE 6'6" 251 Alabama
20. Denver Broncos
Bolles, Garett
OT 6'5" 297 Utah
21. Detroit Lions
Davis, Jarrad
LB 6'1" 238 Florida
22. Miami Dolphins
Harris, Charles
OLB 6'3" n253 Missouri
23. New York Giants
Engram, Evan
TE 6'3" 234 Mississippi
24. Oakland Raiders
Conley, Gareon
CB 6’0” 195 Ohio St
25. Cleveland Browns (From Texans)
Peppers, Jabrill
S 5'11" 213 Michigan
26. Atlanta Falcons (From Seahawks)
McKinley, Takkarist
DE 6'2" 250 UCLA
27. Buffalo Bills (From Chiefs)
White, Tre'Davious
CB 5'11" 192 LSU
28. Dallas Cowboys
Charlton, Taco
DE 6'6" 277 Michigan
29 .Cleveland Browns (From Packers)
Njoku, David
TE 6'4" 246 Miami
30. Pittsburgh Steelers
Watt, T.J.
OLB 6'4" 252 Wisconsin
31. San Francisco 49ers (From Seahawks through Falcons)
Foster, Reuben
LB 6'0" 229 Alabama
32. New Orleans Saints (From Patriots)
Ramczyk, Ryan
OT 6'6" 310 Wisconsin

WHAT YOU SAY!?

ESPN’s 2017 Monday Night Football Schedule
Preseason
Thurs, Aug. 17
Tampa Bay Buccaneers at Jacksonville Jaguars 8 PM ET
Mon, Aug. 21
New York Giants at Cleveland Browns 8 PM ET

Regular Season (8 PM ET unless indicated)
Sept. 11
New Orleans Saints at Minnesota Vikings 7 PM ET
Los Angeles Chargers at Denver Broncos 10:15 PM ET
Sept. 18
Detroit Lions at New York Giants
Sept. 25
Dallas Cowboys at Arizona Cardinals
Oct. 2
Washington Redskins at Kansas City Chiefs
Oct. 9
Minnesota Vikings at Chicago Bears
Oct. 16
Indianapolis Colts at Tennessee Titans
Oct. 23
Washington Redskins at Philadelphia Eagles
Oct. 30
Denver Broncos at Kansas City Chiefs
Nov. 6
Detroit Lions at Green Bay Packers
Nov. 13
Miami Dolphins at Carolina Panthers
Nov. 20
Atlanta Falcons at Seattle Seahawks 
Nov. 27
Houston Texans at Baltimore Ravens 
Dec. 4
Pittsburgh Steelers at Cincinnati Bengals
Dec. 11
New England Patriots at Miami Dolphins
Dec. 18
Atlanta Falcons at Tampa Bay Buccaneers
Dec. 25
Oakland Raiders at Philadelphia Eagles

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Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Wednesday
Jan042017

NFL Hall Of Famer Jerry Rice Playing Wingman, Catching Passes For Popeyes

By Barry Janoff

Janaury 4, 2017: NFL legend and Pro Football Hall of Famer Jerry Rice knows a lot about catching footballs.

Now he’s out to share his knowledge about better ways to eat and enjoy chicken.

In its first campaign with an athlete/celebrity endorser, Popeyes Louisiana Kitchen is featuring Rice in a series of spots that show off not only the brand’s product but faux inventions intended to enhance the experience.

Among the imaginary goods, all demonstrated by Rice: napkin shirts, spicy and mild toothpicks, wing skewers, a biscuit cushion, taste mask, sauce dome, screen guard playbook, a phone kickstand and wing gloves.

The campaign, "Wingovations," comes with one lead spot and several auxiliary spots each for one of the accoutrements. A separate spot, "A Football Chat," finds Annie talking with Rice about Popeyes’ Cajun Wings.

The campaign tag line: "Football is better with Popeyes."

The effort also includes Internet, social media and POP.

A sweepstakes at a dedicated Web site offers such prizes as a VIP tailgate package including a custom golf cart and a $500 Popeyes gift card, as well as gift cards for sports apparel, coolers and tumblers. (Details here.)

Lead agency is GSD&M, Austin.

The spots will run now through Super Bowl LI on Feb. 5 in Houston’s NRG Stadium. Popeyes is not an official partner with the NFL, but likely will do some guerrilla marketing with Rice via on-site activation.

Popeyes also was the title sponsor of last month’s college football Bahamas Bowl.

"It was a natural next step for Popeyes," Hector Muñoz, CMO-US for Popeyes, said in a statement. “We know fans love to enjoy our food, especially our wings, during games. Mix that with how much social media allows fans to follow their teams and it's a perfect combination."

The lead spot finds Popeyes’ spokeswoman Annie (actress Deirdre Henry) at a news desk with co-anchor Mike. "We all know that football is better with Popeyes, but what if I told you that there is a better way to enjoy your favorite game-time snack."

At which point, the pair unveil Rice testing the Wingovation products: The Taste Mask has a chicken wing attached to the front grill to enable the wearer to eat while keeping their hands free to catch footballs. The Sauce Dome is a hard-hat with an array of sauces built into the brim. The two-ply Napkin Shirt allows people to wipe the chicken sauce on themselves without ruining their real shirts.

Spicy and Mild Toothpicks replace the taste of traditional wood tooth picks with flavors that enable the Popeyes' chicken experience to last after the meal. The Biscuit Cushion is "a stadium seat that feels like heaven and smells like butter."

People are asked to submit their own ideas. At this time, however, none of the products displayed are actually available.

In the spot for Cajun Wings, "A Football Chat," Annie interviews Rice at the news desk.

"I hear you’re a famous football player," she says. "Are you good at anything else?"

Annie then asks Rice to read the script for a Popeye’s commercial, which he does, but with her voice dubbed in.

"It’s playoff season," says Rice. "And nothing brings flavor to the game like my classic Cajun Wings."

"How’d you do that?" Annie asks. In his own voice, Rice replies, "I’m a pro."

Rice played 20 seasons in the NFL, winning three Super Bowls with the San Francisco 49ers. He retired in 2005 but remains the league’s all-time leader in receptions (1,549), receiving years (22,895), touchdowns caught (197) and all-purpose yards (23,549).

As of October 2, 2016, Popeyes had 2,631 operating restaurants in the U.S., the District of Columbia, three territories and 26 foreign countries.

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