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Best Marketing Events March 2017
 
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IndyCar Series 2017 Schedule
• Firestone Grand Prix St. Petersburg March 12
• Toyota Grand Prix Long Beach April 9
• Honda Indy Grand Prix Alabama April 23
• Phoenix Grand Oriux May 13
• IndyCar Grand Prix May 13
Indy 500 May 28
• Chevrolet Detroit Grand Prix 1 June 3
• Chevrolet Detroit Grand Prix 2 June 4
• Rainguard Water Sealers 600 June 10
• Kohler Grand Prix Elkhart Lake WI June 25
• Iowa Corn 300 Newton July 9
• Honda Indy Toronto July 16
• Honda Indy 200 Mid-Ohio Lexington July 30
• ABC Supply 500 Long Pond PA Aug. 20
• Bommarito Automotive Group 500 Madison IL Aug. 26
Grand Prix At The Glen NY Sept. 3
• GoPro Grand Prix Sonoma CA Sept. 17

Source INDYCAR

WHAT YOU SAY!?

iSpot Top Ten Spenders Past Week (March 13-19/Lead Spot)

*NCAA Official Partner
• Geico ($27.2M) Hail Caesar Salad
• AT&T Wireless* ($19M) Unbelievable
• Verizon ($17.5M) Drop the Metrics
• NCAA* ($16.5M) Opportunity
• Coca-Cola* ($15.5M) Love Story
• Allstate* ($15.4M) Sarah, I Love You
• Progressive ($15M) Get Their Attention
• Capital One* ($14.4M) Clapper
• State Farm ($14M) Following
• Taco Bell ($13.4M) Work Emails
Source iSpot.TV

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NYSportsJournalism.com + Topic Of Requested Search

AT&T: 'Dentist' (More March Mad Ads Below)

COLLEGE

Coaches Make ACS Call
NCAA Plans '18 Final 4
Final Four '22 In NOLA
Cancer Drives Home
Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Wednesday
Mar082017

Jack Sock Joins Kobe, Trout, Rizzo, Posey, Dustin Johnson On BodyArmor Roster

By Barry Janoff

March 8, 2017: If you want to be considered among the best athlete in your sport, it certainly helps to associate with other athletes who are considered among the best athletes in their respective sports.

Which may be one big reason why tennis player Jack Sock has signed a multi-year deal with BodyArmor sports energy drink.

Included on BodyArmor’s endorsement roster:

Klay Thompson has won an NBA title with the Golden State Warriors, Dustin Johnson is the No. 1 ranked golfer in the world, Anthony Rizzo is a member of the MLB defending World Champion Chicago Cubs, Mike Trout is a two-time American League MVP, Kevin Love is a member of the NBA defending World Champion Cleveland Cavaliers, Buster Posey is a three-time World Series champion with the San Francisco Giants, Richard Sherman of the Seattle Seahawks has an NFL Super Bowl XLVIII title ring.

And Kobe Bryant won five NBA championships with the Los Angeles Lakers before he retired in 2016.

"Hyped to join the awesome @DrinkBODYARMOR team!" Sock posted on his Twitter page. "#DitchArtificialSportsDrinks #Switch2BODYARMOR."

According to his bio on the BodyArmor Web site, his preferred flavor is Watermelon Strawberry.

The alliance with Sock, who currently is ranked No. 18 — but the top-ranked male American in the world, according to the ATP World Tour — is BodyArmor’s first with a tennis player. According to the brand, "This partnership marks BodyArmor’s first foray into the world of tennis, where proper nutrition and hydration has long been a very important part of player performance."

BodyArmor said that Sock would be "instrumental in helping to raise awareness for the fast-growing sports drink worldwide."

Marketing support will include print, POP, digital social media and on-site activation at local events.

Marketing uses the tag line, "Team BodyArmor: There’s nothing artificial about these athletes."

Sock, who is represented by WME-IMG, also has deals that include Nike and Babolat.

BodyArmor has been expanding its roster beyond the core MLB-NFL-NBA deals. The company in January signed a multi-year pact with 16-year-old snowboarding phenom Maddie Mastro, which marked BodyArmor’s first action sports athlete deal.

Other athletes on its roster include Andrew Luck, Skylar Diggins, Dez Bryant and Kristaps Porzingas.

Bryant is the third-largest investor in the company behind chairman and co-founder Mike Repole and Dr Pepper Snapple Group, which has a 15.5%, according to the company.

Sock, 28, turned pro 2011 and has been ranked as high as No. 6 (2015). During the 2016 Summer Games in Rio, he won a gold medal in mixed doubles and a bronze in doubles.

This year, he has won the ASB Classic championship (Auckland, New Zealand) and the Del-Rey Beach (Fla.) Open title.

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