Top
NEWS REAL

• Serena Williams has withdrawn from the Miami Open (March 23) due to knee issues.

• Picking up the mantle of National Women’s Month, and anticipating what next year will be its 70th anniversary, the LPGA has unveiled “Drive On,” a multi-platform refined brand position. According to the LPGA, “Drive On is clearly rooted in golf, but it's a bigger idea. It captures the power and potential in each of us and celebrates the hard work, focus and tenacity that it takes to achieve our goals.” Full story here.

• The NBA said that the Chinese and Croatian National Teams would join all 30 NBA teams to compete at MGM Resorts NBA Summer League 2019 in Las Vegas, marking the first time that the league will feature two international teams, with 83 games over 11 days (July 5-15).

• The 2019 Alliance of American Football Championship, originalluy scheduled for April 27 in Las Vegas, will be played in Ford Center at The Star in Frisco, Texas., which is owned and operated by Jerry Jones and the Dallas Cowboys.

• MLB and the MLB Players’ Assn. have unveiled numerous changes to the game to be installed over the next two seasons that will impact game length, marketing broadcast partners, the All-Star Game and the Home Run Derby. Full story here.

POLL POSITION

Top Ten Most In-Demand MLB Tickets (based on total ticket sales on StubHub thru March 14):
1. New York Yankees
2. Boston Red Sox
3. San Francisco Giants
4. Chicago Cubs
5. St. Louis Cardinals
6. Los Angeles Dodgers
7. Philadelphia Phillies
8. Texas Rangers
9. New York Mets
10. Houston Astros

SOURCE: STUBHUB

KEEPING SCORE

The Most-In-Demand MLB Home Openers
(based on total ticket sales on StubHub thru March 14, all on March 28):

• Arizona Diamondbacks at the Dodgers (average ticket price $229.
• Baltimore Orioles at New York Yankees (average ticket price $202)
• Atlanta Braves at Philadelphia Phillies (average ticket price $84)
• Chicago Cubs at Texas Rangers (average ticket price $254)
• Pittsburgh Pirates at Cincinnati Reds (average ticket price $122)

BUY SELL

Weekend Box Office March 15-17
1. Captain Marvel $69.3M
2. Wonder Park $16M
3. Five Feet Apart $13.2M
4. How To Train Your Dragon: Hidden World $9.4M
5. Madea Family Funeral $8M
6. No Manches Frida 2 $3.9M
7. Captive State $3.2M
8. Lego Movie 2 $2.1M
9. Alita: Battle Angel $1.9M
10. Green Book $1.3M
Source: Box Office Mojo

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

Barilla: Roger Federer See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
SUPER BOWL LIII

Thursday
May122016

Allen Iverson Still Talking About 'Practice' For Reebok 20th Anniversary Celebration

By Barry Janoff

May 11, 2016: Of all the moments that are considered milestones in the life and NBA career of Allen Iverson, his infamous "practice" press conference immediately following the 2001-02 might be the infamous one to which people most often refer.

Toward the beginning of the conference, which was called to talk about his future with the team, he was asked about his coach, Larry Brown, with whom he had a love-hate relationship. The topic turned to Brown previoulsy having said that Iverson had missed practice on a regular basis, implying that was a reason the Philadelphia 76ers went 46-36 and lost to the Boston Celtics in the first round of the playoffs.

Iverson, who that season scored 1,883 points averaged 31.4 ppg, then used the word "practice" more than 20 times, taken aback by the seemingly amount of focus being put on it. "We're here talking about practice. Practice. Not a game. Practice. Not the game that I go out there and die for. We're talking about practice."

Iverson, who will be inducted into the Naismith Memorial Basketball Hall of Fame this summer, addresses the moment in a new spot from Reebok, which is part of a broader campaign from Reebok and athletic retailer The Finish Line, "20 Questions. 20 Answers. With Allen Iverson," to celebrate the 20th anniversary of Iverson signing with the shoe company.

It also anticipates the arrival of the appropriately named Question Mid Practice shoe, which hits The Finish Line this week. Other shoes also have been or will be released as part of The Question Mid 20th Anniversary collection, a reference to Iverson's nickname, "The Answer."

“Allen Iverson’s persona and talent resonates with our customers and we have captured his swagger in this video series,” Paul Diehl, director of digital brand for The Finish Line, said in a statement. “Thanks to visionaries like Iverson, the culture of the NBA is now celebrated through personal style and attitude. We are excited to partner with Reebok and Iverson to bring these legacy products that highlight his style back to market.”

In the new spot, "Practice," Iverson addresses his state of mind during the press conference. He said he was tremendously impacted by the murder of his good friend, Rahsaan Langeford, about seven months earlier, as well as the fact that the trial of the person accused of the crime had started just days before the press conference.

"I look back now and it's embarrassing, but it's funny, too," Iverson says in the spot. "I was excited to get to the press conference to tell Philadelphia that I wasn't going (to leave the team), and then everything went (awry)."

Addressing the issue of his not practicing, Iverson says with a laugh, "You name me one person who accomplished all the things I did in my career without practicing. I wish I was that talented that I didn't have to practice."

The new spot follows such others as "Misunderstood" and "Unworn All-Stars," with 11 "exclusive interviews," which started breaking around the NBA All-Star Game in February, to be released.

According to Brian Lee, director of basketball product and sports marketing for Reebok,"Finish Line has been a premium partner in celebrating the life and times of Allen Iverson through the Question Mid 20th Anniversary collection. Throughout the collection, Iverson’s innate passion, his unique style and his effect on culture are clearly highlighted.

"Finish Line has done a great job capturing what he meant to the game, both on and off the court, through authentic brand storytelling," said Lee.

Back to Home Page