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• In conjunction with the official grand opening of its Americas headquarters, Bridgestone Americas, Inc. and the Nashville Predators unveiled an additional five-year extension for the naming rights agreement for Bridgestone Arena, home of the Nashville Predators. Initially signed in March 2010, the extended terms now ensure Bridgestone naming rights through 2025. Financial terms were not shared.
• Research, marketing and consulting firm NewZoo, San Francisco, has increased its estimate of the market size for global games for 2016-20 “based on an even stronger performance than anticipated in the first three quarters of the year. NewZoo now says that the global games market would generate $116 billion in game software revenues, $7.1 billion higher than previously estimated and nearly 11% growth vs. 2016. The firm now estimates that the category will hit $143.5 billion in 2020.

• Univision Deportes said it would conclude the year as the “leading sports brand delivering the most soccer viewing in the country throughout 2017.” Univision Deportes said this past year it earned the highest share of soccer viewing in the U.S. among 29 networks broadcasting live soccer, claiming over 40% of all viewing across the networks of Univision. It also said it led the industry by “broadcasting 19 out of 20 top-rated club soccer matches in 2017, regardless of language.”
• The NBA has named Indianapolis as the site for the 2021 All-Star Game, to be played in Bankers Life Fieldhouse on Feb. 14. The next three NBA All-Star Games are: Los Angeles (Staples Center, Feb. 18, 2018), Charlotte (Spectrum Center. Feb. 17, 2019) and Chicago (United Center, Feb. 16, 2020). Cleveland said it would seek to host the 2022 game, which would be the 70th All-Star Game in league history.

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Top-Selling NBA Jerseys Dick's Sporting Goods (Season to Date)

1. LeBron James Cleveland Cavaliers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Golden State Warriors

4. Russell Westbrook Oklahoma City Thunder
5. Joel Embid Philadelphia 76ers
6. Kristaps Porzingas New York Knicks
7. Giannis Antetokounmpo Milwaukee Bucks

8. James Harden Houston Rockets
9. Ben Simmons Philadelphia 76ers
10. Isaiah Thomas Cleveland Cavaliers
11. Kawhi Leonard San Antonio Spurs
12. Gordon Heyward Boston Celtics
13. Kevin Love Cleveland Cavaliers
14. Karl-Anthony Towns Minnesota Timberwolves
15. Al Horford Boston Celtics

SOURCE: DICK'S SPORTING GOODS

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TOP SEARCHES IN U.S. ON GOOGLE 2017

Lists are based on search terms that had a high spike in traffic in 2017 as compared to 2016.
Athletes
1. Floyd Mayweather
2. Gordon Hayward
3. Aaron Boone
4. Paul George
5. Tony Romo
6. Aaron Judge
7. Gonzo Ball
8. Carmelo Anthony
9. Sergio Gracchia
10. Isaiah Thomas

Professional Sports Teams
1. New York Yankees
2. Houston Astros
3. Boston Celtics
4. Los Angeles Dodgers
5. Atlanta Falcons
6. Dallas Cowboys
7. New England Patriots
8. Pittsburgh Steelers
9. Houston Rockets
10. Philadelphia Eagles

SOURCE: GOOGLE

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NYSportsJournalism.com + Topic Of Requested Search

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CFB Title Games '21-24
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NCAA: More Health $$$
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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Friday
Oct242014

Fans Of Cal-Oregon Football Rivalry Get New Weapon With Intel's Pocket Avatars

By Barry Janoff

October 24, 2014: Game 3 of the World Series will be played tonight (Oct. 24) in AT&T Park between the host San Francisco Giants and the visiting Kansas City Royals.

Some 30 miles down the road, the University of California-Berkeley will be hosting Pac-12 rival Oregon in the first college football game to be played in Levi's Stadium, the new $1.2 billion home of the NFL's San Francisco 49ers.

To keep things even more interesting than they will be, both Cal and Oregon have partnered with IMG College and Intel Corp., which is an official partner with Levi's Stadium, to produce exclusive Pocket Avatars, a messaging application that offers consumers a "unique and fun way to communicate via animated avatars."

The branded avatars, available in Intel’s Pocket Avatar app, will enable fans of the Golden Bears to send personalized messages in their own voice to one another or to fans of the rival Ducks, and vise versa. A free app is available for both iOS and Android.

Cal fans can select “Golden” from the Pocket Avatars app; Duck Fans will be able to select “Speedy." (Listen to a sample Speedy message here.)

There is an Intel Plaza at Levi’s Stadium, and the company said they would be showcasing the Pocket Avatars and instant message application on site.

According to Intel and IMG College, which is the college sports marketing division of global sports marketing and representation firm IMG, fans can use the characters to record a personalized, 3-D video message — in their own voice! — mirroring the users’ facial gestures. Fans can then send the message to friends, family and hated rivals via text, email, social networks such as Facebook and Twitter, or the Pocket Avatars app itself.

For those fans who might want to trash-talk the opposing side with expletive-deleted or messages with racial or other offensive slurs, IMG College and Intel said the app will not be user-friendly.

"Pocket Avatars does not employ any real-time filters for language or content, but Intel does have 'Terms of User' guidelines which restrict inappropriate use of their product," said Andrew Giangola, vp-strategic communications for IMG College. "Intel can remove a user who violates their terms of use once they become aware of any inappropriate usage. Intel could also delete a message so it’s not distributed further."

According to Giangola, Intel grants users "quite a lot of control with regard to whom they message.  Should a user wish to stop seeing content or messages from another user, they provide controls to either block or delete contacts from their Pocket Avatars friend list." (Details here.)

Cal and Oregon currently are the only two universities licensed with Pocket Avatars. But that could expand, especially considering that IMG College represents more than 200 universities. Intel said there are more than 60 avatars in the Pocket Avatars app and that new characters are introduced on a regular basis.

Sales of college-related merchandise is a $4.6 billion category, according to IMG College.

"The plan is to see how this pilot performs and then evaluate," said Giangola. "There is no doubt that this is a cutting-edge digital product, Intel is a great company, and this has a chance to drive royalties to schools while providing something really cool to fans. These college-branded avatars are a great example of using digital technology to enhance and build fan engagement . . . particularly in getting millennials connected to a team."

Sales Of College-Related Merchandise Now A $4.6 Billion Category

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