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NEWS REAL

Last night’s ESPN Monday Night Football game – a Los Angeles Rams’ 54-51 victory over the Kansas City Chiefs (which produced the most combined points in a game in MNF history), earned an 11.3 overnight rating, based on the metered markets. It is the best overnight rating for an ESPN MNF game since 2014 (12.1, Dallas-Washington, 10/27/2014) and ESPN’s highest overnight rating since the College Football Playoff National Championship Game on Jan 8.

• The PGA Tour has signed a multi-year deal with IMG Arena, IMG’s leading sports betting service and content hub, to distribute official PGA Tour scoring data for media usage and sports betting purposes to sports media companies, news services and other media organizations worldwide. IMG Arena will also have exclusive right to distribute official data and selected live video of PGA Tour competitions to international regulated sports betting and gaming markets.

• ESPN and Uninterrupted, the digital media company founded by LeBron James and Maverick Carter, will debut an original series, More Than An Athlete, Nov. 20, exclusively on ESPN+. The eight-episode series follows James’ journey from basketball prodigy to global sports icon, businessman and philanthropist via the bonds of friendship and partnership among four men over more than two decades: James, Carter, Randy Mims and Rich Paul.

• The NFL and Mexico's President-Elect Andrés Manuel López Obrador confirmed that the third game of the existing agreement signed in 2016 will be played in 2019 at Estadio Azteca. The date and time of the game will be determined in conjunction with the release of the 2019 NFL schedule next spring.

POLL POSITION

Baseball Hall of Fame First-Time Nominees

• Rick Ankiel
• Jason Bay
• Lance Berkman
• Freddy Garcia
• Jon Garland
• Travis Hafner
• Roy Halladay
• Todd Helton
• Ted Lilly
• Derek Lowe
• Darren Oliver
• Roy Oswalt
• Andy Pettitte
• Juan Pierre
• Placido Polanco
• Mariano Rivera
• Miguel Tejada
• Vernon Wells
• Kevin Youkilis
• Michael Young

See Full Story Here

KEEPING SCORE

All-Time NBA Scoring Leaders (To Date)

1. Kareem Abdul-Jabbar 38, 387
2. Karl Malone 36,928
3. Kobe Bryant 33,643
4. Michael Jordan 32.292
5. LeBron James 31.425*
6. Wilt Chamberlain 31.419
7. Dirk Nowitzki 31,187*
8. Shaquille O’Neal 28,596
9. Moses Malone 27,409
10. Elvin Hays 27,313
11. Hakeem Olajuwon 26,946
12. Oscar Robertson 26,710
13. Dominique Wilkins 26,668
14. Tim Duncan 26,496
15. Paul Pierce 26,397
19. Carmelo Anthony 25,551*
22. Vince Carter 24,967*
30. Dwayne Wade 22,211*
*Still Active

BUY SELL

Weekend Box Office Nov. 16-18
1. Fantastic Beasts Crimes of Grindelwald $62.2M
2. The Grinch $38.1M
3. Bohemian Rhapsody $15.7M
4. Instant Family $14.7M
5. Widows $12.3M
6. Nutcracker and the Four Realms $4.7M
7. A Star is Born $4.3M
8. Overlord $3.8M
9. Girl in the Spider’s Web $2.5M
10. Burn the Stage $2.3M

SOURCE: COMSCORE.com

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NYSportsJournalism.com + Topic Of Requested Search

SB LIII: Run With Gurley See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Wednesday
Jan262011

To Infiniti And Beyond: Automaker Joins NCAA, CBS, Turner As Corporate Partner

By Barry Janoff, Executive Editor

January 26, 2011: The NCAA has signed a deal with Infiniti that makes the automaker a corporate partner of the NCAA, CBS Sports and Turner Sports, effective immediately.

Infiniti said the alliance would initially focus on the current men's basketball season, culminating with multi-media marketing during March Madness, including the entire 68-team 2011 NCAA Division I Men's Basketball competition and the Final Four, which will be held at Reliant Stadium in Houston on April 2 and April 4.

This season, under terms of a new deal, March Madness games will be shown on CBS, TBS, TNT and truTV.

Financial terms of the Infiniti deal were not disclosed. Last year, Infiniti activated behind college basketball as a partner of ESPN before joining the NCAA as a partner for March Madness.

NCAA marketing partners include AT&T, Capital One, Coca-Cola, Enterprise, The Hartford, LG Electronics, Lowe's, Planters, Reese's, Unilever and UPS.

"Some of the biggest moments in sports come during NCAA basketball each year," Ben Poore, vp-Infiniti Business Unit, said in a statement  "Like many of the teams heading toward the championship tournament, Infiniti is on a winning streak. [Infiniti closed] 2010 with sales up 27.5% over the previous year. The strong momentum is continuing into 2011, led by sales of the new Infiniti M sedan, Infiniti QX56 luxury SUV and the Infiniti G Sedan line, which includes the new G25 sports sedan."

In addition to TV, print, Internet and experiential elements, Infiniti's NCAA marketing will also include custom "Inspired Performance" co-branded features, with Infiniti also serving as the presenting sponsor of Turner's pre-game shows throughout the NCAA Division I Men's Basketball Championship.  In addition, Infiniti will present in-game "coaches spotlights" during the tournament.

"Infiniti has a strong industry brand.  We're pleased that they have chosen to support the academic and athletic mission of the NCAA."

"Infiniti has a fervent enthusiasm for intercollegiate athletics so we welcome them into our corporate partner family," Greg Shaheen, NCAA interim executive vice president for championships and alliances, said in a statement.  "Infiniti has a strong industry brand.  We're pleased that they have chosen to support the academic and athletic mission of the NCAA, exemplified by our coaches and student-athletes."

According to Will Funk, svp-NCAA partnerships and branded programming, Turner Sports Ad Sales, "Together with CBS, we have the ability to activate Infiniti across all 89 NCAA Championships. With customized NCAA-Infiniti branded content distributed across out of home, online, mobile and television, including 2011 March Madness coverage on TBS, CBS, TNT and truTV, the NCAA Corporate Marketing program offers the most unique opportunity in the marketplace to reach passionate and engaged consumers."

Infiniti Puts 'M' Into March Madness Marketing

Back to March Madness 2011

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