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NEWS REAL

• Serena Williams has withdrawn from the Miami Open (March 23) due to knee issues.

• Picking up the mantle of National Women’s Month, and anticipating what next year will be its 70th anniversary, the LPGA has unveiled “Drive On,” a multi-platform refined brand position. According to the LPGA, “Drive On is clearly rooted in golf, but it's a bigger idea. It captures the power and potential in each of us and celebrates the hard work, focus and tenacity that it takes to achieve our goals.” Full story here.

• The NBA said that the Chinese and Croatian National Teams would join all 30 NBA teams to compete at MGM Resorts NBA Summer League 2019 in Las Vegas, marking the first time that the league will feature two international teams, with 83 games over 11 days (July 5-15).

• The 2019 Alliance of American Football Championship, originalluy scheduled for April 27 in Las Vegas, will be played in Ford Center at The Star in Frisco, Texas., which is owned and operated by Jerry Jones and the Dallas Cowboys.

• MLB and the MLB Players’ Assn. have unveiled numerous changes to the game to be installed over the next two seasons that will impact game length, marketing broadcast partners, the All-Star Game and the Home Run Derby. Full story here.

POLL POSITION

Top Ten Most In-Demand MLB Tickets (based on total ticket sales on StubHub thru March 14):
1. New York Yankees
2. Boston Red Sox
3. San Francisco Giants
4. Chicago Cubs
5. St. Louis Cardinals
6. Los Angeles Dodgers
7. Philadelphia Phillies
8. Texas Rangers
9. New York Mets
10. Houston Astros

SOURCE: STUBHUB

KEEPING SCORE

The Most-In-Demand MLB Home Openers
(based on total ticket sales on StubHub thru March 14, all on March 28):

• Arizona Diamondbacks at the Dodgers (average ticket price $229.
• Baltimore Orioles at New York Yankees (average ticket price $202)
• Atlanta Braves at Philadelphia Phillies (average ticket price $84)
• Chicago Cubs at Texas Rangers (average ticket price $254)
• Pittsburgh Pirates at Cincinnati Reds (average ticket price $122)

BUY SELL

Weekend Box Office March 22-24
1. Us $70.2M
2. Captain Marvel $35M
3. Wonder Park $9M
4. Five Feet Apart $8.8M
5. How To Train Your Dragon 3 $6.5M
6. A Madea Family Funeral $4.5M
7. Gloria Bell $1.8M
8. No Manches Frida 2 $1.8M
9. Lego Movie 2 $1.1M
10. Alita: Battle Angel $1M
Source: Box Office Mojo

SEARCH

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COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
SUPER BOWL LIII

Tuesday
Mar012011

Infiniti Puts Pedal To The Metal, Joins Formula One As Red Bull Racing Partner

Red Bull Racing F1 drivers Mark Webber (left) and Sebastian Vette now have Infiniti as a major partner. (PHOTO: PRNewsFoto/Infiniti)February 28, 2011: Infiniti is taking life in the international fast lane, signing a marketing agreement with defending Formula One world champion Red Bull Racing Renault for the 2011 and 2012 F1 seasons.

Financial terms were not disclosed.

As part of the agreement, Japan-based Infiniti will have "high-profile branding presence" on the racing car, drivers clothing and related team uniforms and equipment and be involved in marketing supporting the team and Formula One events.

In addition, Infiniti said it would work with Renault to "forge future technical collaboration" with the Red Bull Racing, which will to use Renault F1 engines in 2011 and 2012. Lead drivers are Mark Webber and Sebastian Vettel.

Other car companies with Formula 1 marketing/sponsorship deals include Mercedes, Ferrari, BMW and Lotus. Red Bull also has a second team that competes in F1.

The 2011 FIA Formula One World Championship Race Calendar begins March 25 with the Formula 1 Qantas Australian Grand Prix in Melbourne and runs through Nov. 25-27.

"Over the mid-term, Infiniti will be simultaneously expanding its global presence and broadening its product range," Andy Palmer, svp for Infiniti, said in a statement. "Given these twin ambitions, it is clear that Formula One offers us an unrivalled global communications platform, complementing Infiniti's ethos of 'inspired performance.' We are excited to have the opportunity to enter Formula One together with a world-class team like Red Bull Racing Renault."

"It is clear that Formula One offers us an unrivalled global communications platform, complementing Infiniti's ethos of 'inspired performance.'"

According to Red Bull Racing Team principal Christian Horner, "Red Bull has always taken a different approach, so when the Infiniti executives outlined their innovative plan to us we were very open to working with them. Coming off the back of our 2010 drivers' and constructors' world championships, we feel even more excited to be starting the 2011 season with a new and committed partner like Infiniti."

Bernard Rey, president of Renault Sport F1, acknowledged that growth in Formula 1 "is about collaboration. To have a talented and committed alliance partner like Infiniti is very welcome as we set out on the current and future challenges in Formula One."

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