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, the official car and SUV of launch a "fully integrated and multidimensional  campaign that will communicate its 'Better Drives Us' philosophy and introduce consumers to the newest vehicles in its lineup." This will be Hyundai's 10th Super Bowl appearance in 11 years.
• The NBA has named Indianapolis as the site for the 2021 All-Star Game, to be played in Bankers Life Fieldhouse on Feb. 14. The next three NBA All-Star Games are in Los Angeles (Staples Center, Feb. 18, 2018), Charlotte (Spectrum Center. Feb. 17, 2019) and Chicago (United Center, Feb. 16, 2020). Cleveland said it would seek to host the 2022 game, which could be the 75th anniversary of the NBA event.
• The Disney Co. is acquiring major assets of 21st Century Fox for $52.4 billion. 21st Century Fox said it would spinoff "Fox Broadcasting Co., Fox Sports, Fox News, Fox Television Stations and a handful of other assets into a new company." The deal brings to Disney key assets of major properties it did not own, including Marvel's X-Men and the first movie in the Star Wars franchise (Star Wars: A New Hope). Also included is FX Networks, National Geographic, 300-plus international channels, 22 regional sports networks and Fox’s 30% stake in Hulu.

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Top-Selling NBA Jerseys Dick's Sporting Goods (Season to Date)

1. LeBron James Cleveland Cavaliers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Golden State Warriors

4. Russell Westbrook Oklahoma City Thunder
5. Joel Embid Philadelphia 76ers
6. Kristaps Porzingas New York Knicks
7. Giannis Antetokounmpo Milwaukee Bucks

8. James Harden Houston Rockets
9. Ben Simmons Philadelphia 76ers
10. Isaiah Thomas Cleveland Cavaliers
11. Kawhi Leonard San Antonio Spurs
12. Gordon Heyward Boston Celtics
13. Kevin Love Cleveland Cavaliers
14. Karl-Anthony Towns Minnesota Timberwolves
15. Al Horford Boston Celtics

SOURCE: DICK'S SPORTING GOODS

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Athletes
1. Floyd Mayweather
2. Gordon Hayward
3. Aaron Boone
4. Paul George
5. Tony Romo
6. Aaron Judge
7. Gonzo Ball
8. Carmelo Anthony
9. Sergio Gracchia
10. Isaiah Thomas

Professional Sports Teams
1. New York Yankees
2. Houston Astros
3. Boston Celtics
4. Los Angeles Dodgers
5. Atlanta Falcons
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8. Pittsburgh Steelers
9. Houston Rockets
10. Philadelphia Eagles

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Thursday
Sep102015

Hyundai America Takes First Official NFL Effort For A RIde During Kickoff 2015

Special to NYSportsJournalism.com

September 9, 2015: Hyundai Motor America plans to hit the turf with its engines running full-speed in its first season as the official automotive partner of the NFL with a multi-platform effort that includes presenting sponsorship of 2015 NFL Kickoff, new TV spots, significant presence in the San Francisco Bay Area — where Super Bowl 50 will be played in Levi's Stadium — and other league activations.

According to Jacquelyn Kim, director, customer communications and promotions for Hyundai Motor America, "Our (first) NFL campaign is all about conveying our love for football and providing opportunities for people to celebrate the game in a meaningful way. In the new television creative, we want to showcase what passionate fans do #BecauseFootball, and include the role our vehicles can play in that."

In addition to presenting sponsor Hyundai, top tier sponsors for the NFL’s Kickoff platform include Bridgestone, Bud Light, McDonald's, Microsoft, Pepsi, Snickers, Verizon and Visa.

The 2015 NFL season begins Thursday night (Sept. 10) with the Pittsburgh Steelers at the defending Super Bowl champion New England Patriots. The full schedule begins Sunday (Sept. 13) followed by a doubleheader on Monday night.

Hyundai's 2015 NFL Kickoff activation will begin with Kickoff to 50 presented by Hyundai Fan Fest at San Francisco's Pier 35 with a concert to air as part of an hour-long pre-game show on NBC prior to the Steelers-Pats NFL season opener.

Events will also take place in the Boston area, including community projects and Fuel Up To Play 60 activations.

The car company will break two 30-second spots, the first, "D-Gate," during the season opener, and the second, "Field Goal," on Sept. 24. Hyundai said it plans to unveil football-themed spots throughout the season.

Hyundai's new Tucson SUV is among the featured vehicles.

Hyundai signed its four-year deal in June, replacing General Motors in the automotive category.

NFL Drives With Hyundai To Super Bowl 50

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